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															<div align=3D"left"><strong>Dawn Marie<br>
															ASI Public Relations Manager</strong></div>
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Arial, sans-serif" class=3D"">
															<div align=3D"left"><a href=3D"MAILTO:press@asicentral=2Ecom=
">pressrelease@email=2Easicentral=2Ecom</a></div>
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						<p><span style=3D"font-size: 32px; line-height:normal; color: #666666=
">ASI's Counselor Magazine Honored With Prestigious National Award For Edit=
orial Excellence</span></p>

						<p style=3D"font-size:20px; line-height:normal">Counselor, SGR and We=
arables celebrated as finalists for coveted Jesse H=2E Neal awards</p>
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												<td style=3D"padding: 5px 15px 0px 15px;" class=3D"">
												<p><strong>TREVOSE, PA =E2=80=93 April 9, 2018 =E2=80=93 </stro=
ng>Counselor<sup>=C2=AE</sup> magazine=E2=80=99s<strong> </strong>annual St=
ate of the Industry package was honored with a <a href=3D"http://go=2Easice=
ntral=2Ecom/e/148181/neals-/3pm4yk/217060256">prestigious Jesse H=2E Neal j=
ournalism award</a> for editorial excellence, the <a href=3D"http://go=2Eas=
icentral=2Ecom/e/148181/2018-04-09/3pm4ym/217060256">Advertising Specialty =
Institute</a><sup>=C2=AE</sup> (ASI) announced today=2E<br>
												<br>
												In addition, magazines published by ASI were also finalists for=
 four additional Neal awards, including an SGR=E2=84=A2 profile of the 2017=
 distributor entrepreneur of the year and a good habits guide=2E Plus, repo=
rters for Counselor and Wearables<sup>=C2=AE</sup> magazines were singled o=
ut as finalists for producing the best range of work by a single author, in=
cluding stories on how companies in the promotional products industry recov=
ered from last fall=E2=80=99s hurricanes, and an embroidery shop makeover p=
ackage=2E</p>

												<p>=E2=80=9CThese honors are truly awesome, and exemplify the d=
iversity and creativity of work that ASI=E2=80=99s editorial writers, edito=
rs and designers produce every single day,=E2=80=9D said Andy Cohen, ASI=
=E2=80=99s vice president of editorial and marketing services=2E =E2=80=9CB=
eing honored with the top prize in the world of business reporting only rea=
ffirms our long-standing commitment to delivering quality journalism to mem=
bers of the promotional products industry=2E=E2=80=9D<br>
												<br>
												The Jesse H=2E Neal Awards are considered the Pulitzer Prize of=
 business media, honoring winning reporting on major industry issues and pr=
essing business challenges while helping guide industry leaders to higher l=
evels of effectiveness=2E Other winners and finalists included Ad Age, Amer=
ican Lawyer and American Banker=2E</p>

												<p>Below are the ASI magazines and journalists honored at the 6=
4th annual Neal Awards ceremony in New York City:</p>
												</td>
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"315"></td>
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												<td style=3D"padding: 15px; font-size: 16px; line-height:22px; =
color: #666666;" class=3D"">=E2=80=9CBeing honored with the top prize in th=
e world of business reporting only reaffirms our long-standing commitment t=
o delivering quality journalism,=E2=80=9D said Andy Cohen</td>
											</tr>
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												<td class=3D""><img class=3D"responsive-image" src=3D"http://cd=
n=2Easicentral=2Ecom/MKTGemails/MediaRelease/images/pullquoteBOTTOM=2Ejpg" =
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						<td style=3D"padding: 0px 15px 15px 15px; text-align: left;" class=3D=
"">
						<p><strong>Winner</strong></p>

						<ul type=3D"disc">
							<li><strong>Counselor, Best Editorial Use of Data: </strong><a href=
=3D"http://go=2Easicentral=2Ecom/e/148181/17-state-of-the-industry-2017-/3p=
m4yp/217060256"><strong>2017 State of the Industry</strong></a>, by Editor-=
in-Chief Dave Vagnoni (@VagnoniASI) =E2=80=8F and Nathaniel Kucsma (@Nate_K=
ucsma_ASI), executive director of research and corporate marketing=2E The N=
eal judges said, =E2=80=9CNot only does this survey provide a tremendous se=
rvice to the industry, but the editors have taken it further, zeroing in on=
 the most important stats and developing in-depth articles around them to b=
ring in a wide range of voices=2E=E2=80=9D</li>
						</ul>

						<p><strong>Finalists</strong></p>

						<ul type=3D"disc">
							<li><strong>Best Range of Work by a Single Author: Chris Ruvo</stron=
g> (@ChrisR_ASI), executive editor of Counselor, for =E2=80=9C<a href=3D"ht=
tp://go=2Easicentral=2Ecom/e/148181/r-2017-to-hurricane-hell-back-/3pm4yr/2=
17060256">To Hurricane Hell and Back</a>,=E2=80=9D a comprehensive report o=
n how the promo companies recovered after hurricanes Harvey and Irma struck=
 the South last fall, along with breaking news coverage, a news video serie=
s called =E2=80=9CThis Week in Promo=E2=80=9D and features on the remarkabl=
e Fisher Space Pen used by NASA and embattled American Apparel founder Dov =
Charney=2E</li>
							<li><strong>Best Range of Work by a Single Author: Theresa Hegel </s=
trong>(@TheresaHegel), executive editor of Wearables, for her extensive soc=
ial media efforts on emerging video platforms like Facebook Live, Instagram=
 and podcasts, the cover story =E2=80=9CBetter Safe Than Sorry=E2=80=9D on =
ways business owners can take calculated risks and =E2=80=9CCan This Embroi=
dery Shop Be Saved?,=E2=80=9D a multimedia package on a three-day business =
boot camp=2E</li>
							<li><strong>Best Profile for Michele Bell </strong>(@ASI_MBell), sen=
ior executive director of editorial and events, for the SGR profile on the =
2017 Distributor Entrepreneur of the Year, Brand Blvd, about maverick upsta=
rts Shaun Lichtenberger and Chris Sinclair=2E</li>
							<li><strong>Best Instructional Content for Theresa Hegel and contrib=
uting writer Crissa Debree</strong> for the Wearables feature =E2=80=9CGood=
 Habits Guide,=E2=80=9D which presented sales and productivity tips in a fu=
n, 30-day challenge format=2E</li>
						</ul>

						<p>ASI publishes three magazines, four catalogs and six newsletters=
=2E In the past decade, ASI magazines have been honored with nearly 200 jou=
rnalism awards and remain the only industry publications to ever win a nati=
onal Jesse H=2E Neal Award=2E</p>

						<p><strong>For more information on ASI magazines contact Andy Cohen a=
t </strong><a href=3D"mailto:acohen@asicentral=2Ecom"><strong>acohen@asicen=
tral=2Ecom</strong></a><strong>=2E To advertise in any of ASI=E2=80=99s thr=
ee award-winning magazines, contact Matthew Barnes, ASI=E2=80=99s vice pres=
ident of publishing and media services, at </strong><a href=3D"mailto:mbarn=
es@asicentral=2Ecom"><strong>mbarnes@asicentral=2Ecom</strong></a><strong>=
=2E</strong></p>

						<p><strong>About ASI</strong><br>
						The <a href=3D"http://go=2Easicentral=2Ecom/e/148181/2018-04-09/3pm4y=
m/217060256" title=3D"Click here for more info on ASI">Advertising Specialt=
y Institute</a> (ASI<sup>=C2=AE</sup>) serves a network of 23,500 suppliers=
, distributors and decorators in the $23=2E6 billion promotional products i=
ndustry=2E ASI=E2=80=99s flagship product, the technology platform ESP<sup>=
=C2=AE</sup>, manages the industry=E2=80=99s entire supply and marketing ch=
ain=2E ASI also produces award-winning digital and print content, live even=
ts and educational programs that enable companies in 55 countries to be mor=
e efficient, productive and profitable=2E ASI=E2=80=99s Counselor<em><sup>=
=C2=AE</sup></em> magazine provides the most authoritative business content=
 in the industry, and the ASI Certification Program features 500+ live and =
online education courses for over 40,000 professionals=2E The company, fami=
ly owned and operated since 1962, is proud to
have been consistently ranked among the =E2=80=9CBest Places to Work=
=E2=80=9D in Philadelphia and Bucks County, PA=2E For more info: <a href=3D=
"http://go=2Easicentral=2Ecom/e/148181/2018-04-09/3pm4yt/217060256">www=2Ea=
sicentral=2Ecom</a>=2E</p>
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