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To: sales@thelogomasters.com
Subject: Finding and Cultivating Brand Evangelists Through Social Media
Message-ID: <9804e1106fc11b3c38426d4b7f71d209@edna.ientry.com>
Date: Tue, 04 Sep 2018 22:32:59 +0000
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======================================================================
This is a WebProNews Sponsor Update
======================================================================

- Sponsored -

Navigating a New Era of Payments

Online buying has changed dramatically in the last decade. Several trends
have converged, from how people access information and pay for things to
changing expectations about convenience and security.

Get The Whitepaper...
http://ientry.nui.media/pipeline/583105/0/cc?z=ientry&b=583104&c=583114&session=no&ajkey=

Finding and Cultivating Brand Evangelists Through Social Media

Over the years, a growing number of companies have been turning to social
media as their preferred marketing channel, veering away from more
traditional options like print, radio, and TV.

As such, interacting with customers, particularly with "brand evangelists,"
on social networks like Facebook, Instagram, and Twitter has become a
necessary marketing tactic for many businesses.

That's because brand evangelists are the type of customers who are willing
to do the legwork in spreading the good news about your product or service.
They are the ones who praise, preach, and get involved in promoting your
brand, whether online or off.

Though brand evangelism may be new or unfamiliar to some, it's actually one
of the oldest forms of marketingImage result for 74 percent of consumers
rely on social media to make purchase decisions. It's simply word-of-mouth.

However, 64 percent of marketing executives say word-of-mouth is the most
effective marketing and 92 percent of people trust recommendations from
friends and family (and even people they don't know) over brands. Studies
also indicate that 74 percent of consumers rely on social media to make
purchase decisions.

- Sponsored -

How to Power your Go-To-Market Strategy with FIRE

Let's be real, the era of marketing on a hunch is over. To thrive today,
companies need data-driven insights that identify high-fit leads who are
likeliest to convert.

Download This Guide...
http://ientry.nui.media/pipeline/582534/0/cc?z=ientry&b=582533&c=582539&session=no&ajkey=

Finding brand evangelists

Brand evangelists are identified by their voice and passion. They champion
a brand by talking about its merits on their own social platforms, whether
through a blog post, video, or image. Social media gives them the freedom
to spark conversations online that can inspire others to follow suit. They
are the walking, talking, free marketing that might be just what you
business needs to get to the next level.

Unlike celebrity endorsers or paid ads, brand evangelists are loyal and
swear by a company's qualities based on their first-hand, satisfactory
experience. What they say out loud is personal and authentic, making for
more persuasive content.

However, finding the right brand evangelists is easier said than done,
especially for companies that have thousands—or even millions—of fans
and followers. Some companies take on the challenge of sifting through
their social media accounts to scout for people who will best represent
their brand. Others develop interactive content or support forums that
jumpstart discussions among target audience while reaching out to potential
customers.

Brands should also be mindful of the fact that satisfied buyers are more
likely to promote a great product or service. Companies that go above and
beyond in providing exceptional customer experience and address complaints
efficiently tend to be top-of-mind. Having a good rewards program is also
another way to create brand evangelists out of your loyal customers.

But sometimes the best brand evangelists are nearer than you think.
Contented, happy employees can be successful advocates for your brand as
well. Since they regularly deal with customers and can influence their
buying decisions. READ MORE

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<br />Online buying has changed dramatically in the last decade. Several
trends have converged, from how people access information and pay for
things to changing expectations about convenience and security.
<p style="margin: 0; margin-bottom: 10px;"><a
href="http://ientry.nui.media/pipeline/583105/0/cc?z=ientry&amp;b=583104&amp;c=583114&amp;session=no&amp;ajkey="
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<p class="h1">Finding and Cultivating Brand Evangelists Through Social
Media</p>
<p>Over the years, a growing number of companies have been turning to
social media as their preferred marketing channel, veering away from more
traditional options like print, radio, and TV. <br /> <br /> As such,
interacting with customers, particularly with "brand evangelists," on
social networks like Facebook, Instagram, and Twitter has become a
necessary marketing tactic for many businesses. <br /> <br /> That's
because brand evangelists are the type of customers who are willing to do
the legwork in spreading the good news about your product or service. They
are the ones who praise, preach, and get involved in promoting your brand,
whether online or off.<br /> <br /> Though brand evangelism may be new or
unfamiliar to some, it's actually one of the oldest forms of marketingImage
result for 74 percent of consumers rely on social media to make purchase
decisions. It's simply word-of-mouth.<br /> <br /> However, <a
href="https://www.forbes.com/sites/kimberlywhitler/2014/07/17/why-word-of-mouth-marketing-is-the-most-important-social-media/#2cb0ba0a54a8"
target="_blank">64 percent</a> of marketing executives say word-of-mouth is
the most effective marketing and 92 percent of people trust recommendations
from friends and family (and even people they don't know) over brands.
Studies also indicate that <a
href="https://sproutsocial.com/insights/social-networks-influence-buying-decisions/"
target="_blank">74 percent</a> of consumers rely on social media to make
purchase decisions.</p>
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<br />
<p style="margin: 0; margin-bottom: 10px;">Let's be real, the era of
marketing on a hunch is over. To thrive today, companies need data-driven
insights that identify high-fit leads who are likeliest to convert.</p>
<p style="margin: 0; margin-bottom: 10px;"><a
href="http://ientry.nui.media/pipeline/582534/0/cc?z=ientry&amp;b=582533&amp;c=582539&amp;session=no&amp;ajkey="
target="_blank" style="color: #2a86dd; text-decoration: none;">Download
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<p><strong>Finding brand evangelists</strong><br /> <br /> Brand
evangelists are identified by their voice and passion. They champion a
brand by talking about its merits on their own social platforms, whether
through a blog post, video, or image. Social media gives them the freedom
to spark conversations online that can inspire others to follow suit. They
are the walking, talking, free marketing that might be just what you
business needs to get to the next level. <br /> <br /> Unlike celebrity
endorsers or paid ads, brand evangelists are loyal and swear by a company's
qualities based on their first-hand, satisfactory experience. What they say
out loud is personal and authentic, making for more persuasive content. <br
/> <br /> However, finding the right brand evangelists is easier said than
done, especially for companies that have thousands&mdash;or even
millions&mdash;of fans and followers. Some companies take on the challenge
of sifting through their social media accounts to scout for people who will
best represent their brand. Others develop interactive content or support
forums that jumpstart discussions among target audience while reaching out
to potential customers.<br /> <br /> Brands should also be mindful of the
fact that satisfied buyers are more likely to promote a great product or
service. Companies that go above and beyond in providing exceptional
customer experience and address complaints efficiently tend to be
top-of-mind. Having a good rewards program is also another way to create
brand evangelists out of your loyal customers. <br /> <br /> But sometimes
the best brand evangelists are nearer than you think. Contented, happy
employees can be successful advocates for your brand as well. Since they
regularly deal with customers and can influence their buying decisions. <a
href="https://www.webpronews.com/the-nitty-gritty-tips-on-how-to-get-youtube-views-and-drive-business/"
target="_blank">READ MORE</a></p>
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