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Delivery-date: Sat, 24 Nov 2018 10:04:04 -0600
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Date: Sat, 24 Nov 2018 10:03:21 -0600
Subject: ASICentral.com Week In Review: Camp Fire Destroys Promo
 =?utf-8?Q??=
 =?utf-8?Q?Pro=E2=80=99s?= House, Business | Leverage Influencer Marketing |
 Obituary: Will Francois
From: Dave Vagnoni <counselorpromogram@asicentral.com>
To: bmiller@thelogomasters.com
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 Content preview:  ASICentral.com Week In Review Volume 139 / November 24, 2018
    Click here for a text-only version https://go.asicentral.com/e/148181/gn-newsletters-pgw-vol139-html/41bwsn/351822455
    >>>>>>>>>>>>>>>>>>>>>
 
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ASICentral.com Week In Review
Volume 139 / November 24, 2018

Click h=
ere for a text-only version
https://go.asicentral.com/e/148181/gn-newslet=
ters-pgw-vol139-html/41bwsn/351822455

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

Featured Spotlight: How to Lev=
erage Influencer Marketing

Top Stories of the Week From ASICentral.com=

1. Camp Fire Destroys Promo Pro=E2=80=99s Paradise, CA Business & Homes=

2. David Geiger Named General Counsel at Geiger
3. Q4 Sales Up; Full-Y=
ear Earnings Decline for Delta Apparel  =20
4. IMAGEN Brands Hires Liza Sac=
hs to Sales Management Team=20
5. Obituary: Will Francois, Tru Art Advertis=
ing Calendars=20

Top Web Exclusives
1. Branded Merch Line Helps Build =
Buzz for Michelle Obama=E2=80=99s Memoir =20
2. Promo Products Abound at Ph=
iladelphia Wing Festival
3. HanesBrands Launches National Sock Drive to H=
elp the Homeless
4. Brampton Youth Design City-Themed Streetwear Basics =

5. New Home Alone Merch Hits in Time for the Holidays

Sponsored Con=
tent
1. Everything You Need to Know to Sell Custom Mints=20
2. Four Wind =
Flag Styles You Need to Know and Why=20
3. Three Pens That Can Increase You=
r Monthly Income=20
4. How Custom Apparel Is Made =20
5. Cross-Functional A=
pparel: A Clear Trend for Winter =20

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

ASICentral.com Week in Review is p=
ublished by Advertising Specialty Institute. All rights reserved. To subscr=
ibe to any ASI newsletter, go to www.asicentral.com/newsletters.=20
You wer=
e sent this newsletter as a benefit of your ASI membership. Copyright 2018,=
 ASI. All Rights Reserved.

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>
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tline: none; padding: 0; border: none;" class=3D"">
=09=09=09=09=09=09<p =
style=3D"margin: 4px 0;"><a href=3D"#" style=3D"font-size: 11px; color: #66=
6666; text-decoration: none;"><span style=3D"color: #666666;"><strong>Novem=
ber 24, 2018</strong></span></a></p>

=09=09=09=09=09=09<p style=3D"mar=
gin: 4px 0;"><a href=3D"mailto:DVagnoni@asicentral.com?subject=3DWeek In Re=
view" style=3D"font-size: 11px; color: #666666; text-decoration: none;"><sp=
an style=3D"color: #666666;"><strong>Contact the Editor</strong></span></a>=
</p>

=09=09=09=09=09=09<p style=3D"margin: 4px 0;"><a href=3D"mailto:m=
barnes@asicentral.com?subject=3DWeek In Review" id=3D"no-right-margin" styl=
e=3D"font-size: 11px; color: #666666; text-decoration: none;" target=3D"_bl=
ank"><span style=3D"color: #666666;"><strong>Advertise</strong></span></a><=
/p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>=

=09=09=09</table>
=09=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=
=09<td class=3D"">
=09=09=09<p><strong>Feature Spotlight </strong></p>
=

=09=09=09<p style=3D"margin-left: 40px"><strong><a href=3D"https://go.as=
icentral.com/e/148181/-leverage-influencer-marketing/41bwss/351822455" styl=
e=3D"color: #00C;background:none;font-size:16px !important;font-weight: bol=
d;width: 100%;text-align: left;line-height:20px !important;" target=3D"_bla=
nk">How to Leverage Influencer Marketing</a></strong><br>
=09=09=09Influe=
ncer marketing is a flourishing new medium that gets results. Here=E2=80=
=99s how you can get in on the action.</p>

=09=09=09<p><strong>Top Sto=
ries of the Week From ASICentral.com</strong></p>

=09=09=09<ol>
=09=
=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/o-s-para=
dise-ca-business-home-/41bwsv/351822455" target=3D"_blank">Camp Fire Destro=
ys Promo Pro=E2=80=99s Paradise, CA Business &amp; Home</a></strong><br>
=
=09=09=09=09Sherry Swim is among the promotional products industry professi=
onals to have experienced the worst of California=E2=80=99s deadly wildfire=
s.</li>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/14=
8181/med-general-counsel-at-geiger-/41bwsx/351822455" target=3D"_blank">Dav=
id Geiger Named General Counsel at Geiger</a></strong><br>
=09=09=09=09Da=
vid represents the fifth generation of Geigers to work at the family-owned =
Top 40 distributorship.</li>
=09=09=09=09<li><strong><a href=3D"https://g=
o.asicentral.com/e/148181/ngs-decline-for-delta-apparel-/41bwsz/351822455" =
target=3D"_blank">Q4 Sales Up; Full-Year Earnings Decline for Delta Apparel=
 </a></strong><br>
=09=09=09=09Revenue in the Top 40 firm=E2=80=99s divis=
ion that includes promotional products sales was up 9% for fiscal 2018.</li=
>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/a=
chs-to-sales-management-team-/41bwt2/351822455" target=3D"_blank">IMAGEN Br=
ands Hires Liza Sachs to Sales Management Team</a></strong><br>
=09=09=09=
=09Sachs has worked for Top 40 firms on the supplier and distributor side o=
f the industry.</li>
=09=09=09=09<li><strong><a href=3D"https://go.asicen=
tral.com/e/148181/-tru-art-advertising-calendars/41bwt4/351822455" target=
=3D"_blank">Obituary: Will Francois, Tru Art Advertising Calendars</a></str=
ong><br>
=09=09=09=09Francois, 67, worked in the promo industry for nearl=
y 30 years.</li>
=09=09=09</ol>

=09=09=09<p><strong>Top Web Exclusiv=
es</strong></p>

=09=09=09<ol>
=09=09=09=09<li><strong><a href=3D"htt=
ps://go.asicentral.com/e/148181/z-for-michelle-obama-s-memoir-/41bwt6/35182=
2455" target=3D"_blank">Branded Merch Line Helps Build Buzz for Michelle Ob=
ama=E2=80=99s Memoir</a></strong><br>
=09=09=09=09Products include T-shir=
ts, mugs, onesies and more. Some items bear inspirational quotes from the f=
ormer First Lady.</li>
=09=09=09=09<li><strong><a href=3D"https://go.asic=
entral.com/e/148181/at-philadelphia-wing-festival-/41bwt8/351822455" target=
=3D"_blank">Promo Products Abound at Philadelphia Wing Festival</a></strong=
><br>
=09=09=09=09Now that the notorious Wing Bowl has ended, the City of=
 Brotherly Love has turned to another promo-filled chicken wing eating comp=
etition.</li>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.co=
m/e/148181/ck-drive-to-help-the-homeless-/41bwtb/351822455" target=3D"_blan=
k">HanesBrands Launches National Sock Drive to Help the Homeless</a></stron=
g><br>
=09=09=09=09Since 2009, HanesBrands has donated more than 2.5 mill=
ion pairs of socks to help people experiencing homelessness.</li>
=09=09=
=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/city-themed=
-streetwear-basics-/41bwtd/351822455" target=3D"_blank">Brampton Youth Desi=
gn City-Themed Streetwear Basics</a></strong><br>
=09=09=09=09A Canadian =
city just got its own swag, thanks to a few ambitious high school students.=
</li>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/1481=
81/hits-in-time-for-the-holidays-/41bwtg/351822455" target=3D"_blank">New <=
em>Home Alone</em> Merch Hits in Time for the Holidays</a></strong><br>
=
=09=09=09=09The fun swag includes a Gus Polinski bobblehead, a Little Nero=
=E2=80=99s hat and more.</li>
=09=09=09</ol>

=09=09=09<p><strong>Spo=
nsored Content</strong></p>

=09=09=09<ol>
=09=09=09=09<li><strong><a=
 href=3D"https://go.asicentral.com/e/148181/siness-using-promotional-items/=
41bwtj/351822455" target=3D"_blank">Everything You Need to Know to Sell Cus=
tom Mints </a></strong><br>
=09=09=09=09Freshen up your sales strategies =
by learning how to sell these tasty treats.</li>
=09=09=09=09<li><strong>=
<a href=3D"https://go.asicentral.com/e/148181/tyles-you-need-to-know-and-wh=
y/41bwtl/351822455" target=3D"_blank">Four Wind Flag Styles You Need to Kno=
w and Why </a></strong><br>
=09=09=09=09Learn about four of the most popu=
lar signage styles and why they=E2=80=99re effective promotional tools.</li=
>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/n=
-increase-your-monthly-income/41bwtn/351822455" target=3D"_blank">Three Pen=
s That Can Increase Your Monthly Income </a></strong><br>
=09=09=09=09Dis=
cover which pens are favorites among end-buyers and learn top selling point=
s.</li>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/14=
8181/inc-how-custom-apparel-is-made/41bwtq/351822455" target=3D"_blank">How=
 Custom Apparel Is Made</a></strong><br>
=09=09=09=09Get educated on the =
promo apparel process so you can be a consultative expert.</li>
=09=09=09=
=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/parel-a-clear-=
trend-for-winter/41bwts/351822455" target=3D"_blank">Cross-Functional Appar=
el: A Clear Trend for Winter </a></strong><br>
=09=09=09=09Find out what =
jackets are top sellers. Plus, get key info on how to explain the outerwear=
=E2=80=99s key features.</li>
=09=09=09</ol>
=09=09=09</td>
=09=09</t=
r>
=09=09<tr>
=09=09=09<td class=3D"">&nbsp;</td>
=09=09</tr>
=09=
=09<tr>
=09=09=09<td class=3D"">&nbsp;</td>
=09=09</tr>
=09=09<tr>
=
=09=09=09<td>
=09=09=09<table align=3D"center" border=3D"0" cellpadding=
=3D"2" cellspacing=3D"0" class=3D"copyright" style=3D"border-spacing: 0; bo=
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in: 0; padding: 0;" width=3D"100%">
=09=09=09=09<tbody>
=09=09=09=09=09=
<tr style=3D"border-spacing: 0; outline: none; border: none;">
=09=09=09=
=09=09=09<td style=3D"line-height: 15px; font-family: Arial, Helvetica, san=
s-serif; font-size: 11px; border-collapse: collapse; border-spacing: 0; out=
line: none; border: none;" valign=3D"bottom" class=3D"">&nbsp;</td>
=09=
=09=09=09=09</tr>
=09=09=09=09=09<tr bgcolor=3D"#eeeeee" style=3D"border-=
spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09<td align=3D=
"center" bgcolor=3D"#e1e1e1" style=3D"line-height: 15px; font-family: Arial=
, Helvetica, sans-serif; font-size: 11px; border-collapse: collapse; border=
-spacing: 0px; outline: none; border: none; background: rgb(225, 225, 225);=
" valign=3D"bottom" class=3D"" pardot-data=3D""><p>ASICentral.com Week in R=
eview is published by Advertising Specialty Institute. All rights reserved.=
<br>
To subscribe to any ASI newsletter, go to <a href=3D"https://go.asic=
entral.com/e/148181/newsletters/41bwtv/351822455">www.asicentral.com/newsle=
tters</a>.</p>

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