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<div align=3D"center"><span class=3D"styleheader_footer_body">This is a Dig=
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type=3D"email_view_as_web_page"></div>
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</tr></tbody></table></td>
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s-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; pad=
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2f2" align=3D"center"><!-- Begin Template Wrapper --> <!-- This separates t=
he preheader which usually contains the "open in browser, etc" content
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rnatively contain the footer too, but I choose not
                                to so that it stays outside of the border. =
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line-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=
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<table class=3D"templateColumnWrapper" style=3D"-webkit-text-size-adjust: 1=
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mn" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; ms=
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eight: 1.5em; color: #333e48;" width=3D"25.0%" valign=3D"top" align=3D"left=
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s-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; tex=
t-align: center; padding: 20px; font-family: sans-serif; font-size: 15px; l=
ine-height: 1.5em; color: #333e48;" data-widget-type=3D"linked_image" valig=
n=3D"top" align=3D"center">
<div class=3D"layout-widget-wrapper">
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er hs_cos_wrapper_widget hs_cos_wrapper_type_linked_image" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" data-hs-cos-general-typ=
e=3D"widget" data-hs-cos-type=3D"linked_image"><a href=3D"http://resources.=
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amp;utm_source=3Demail&amp;utm_medium=3DiEntry&amp;utm_term=3DPersonalizati=
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ef=3D"https://ientry.nui.media/pipeline/594847/0/cc?z=3Dientry&amp;b=3D5948=
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ass=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_linked_imag=
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rget=3D"_self"><span class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_w=
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4845&amp;session=3Dno&amp;ajkey=3D" target=3D"_self"><img src=3D"https://re=
sources.lotame.com/hs-fs/hubfs/social-suggested-images/102349_lotame.jpg?t=
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ources.lotame.com/hs-fs/hubfs/social-suggested-images/102349_lotame.jpg?t=
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size: 15px; line-height: 1.5em; color: #333e48;" width=3D"75.0%" valign=3D"=
top" align=3D"left">
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<div class=3D"layout-widget-wrapper">
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e-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-tabl=
e-rspace: 0pt; color: #333e48; font-family: sans-serif; font-size: 15px; li=
ne-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=3D"=
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so-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100.0%; text-align: lef=
t; padding: 0; font-family: sans-serif; font-size: 15px; line-height: 1.5em=
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<tbody><tr><td class=3D"bodyContent" colspan=3D"12" style=3D"-webkit-text-s=
ize-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-ta=
ble-rspace: 0pt; color: #333e48; font-family: sans-serif; font-size: 15px; =
line-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=
=3D"left">
<table class=3D"templateColumnWrapper" style=3D"-webkit-text-size-adjust: 1=
00%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0=
pt; border-collapse: collapse !important;" width=3D"100%" cellspacing=3D"0"=
 cellpadding=3D"0" border=3D"0"><tbody><tr><td colspan=3D"12" class=3D" col=
umn" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; m=
so-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100.0%; text-align: lef=
t; padding: 0; font-family: sans-serif; font-size: 15px; line-height: 1.5em=
; color: #333e48;" width=3D"100.0%" valign=3D"top" align=3D"left">
<div class=3D"widget-span widget-type-linked_image " style=3D"width: 100%;"=
 data-widget-type=3D"linked_image">
<div class=3D"layout-widget-wrapper">
<div id=3D"hs_cos_wrapper_module_1464803361757167594" class=3D"hs_cos_wrapp=
er hs_cos_wrapper_widget hs_cos_wrapper_type_linked_image" style=3D"color: =
inherit; font-size: inherit; line-height: inherit;" data-hs-cos-general-typ=
e=3D"widget" data-hs-cos-type=3D"linked_image">
<p><a href=3D"https://ientry.nui.media/pipeline/594847/0/cc?z=3Dientry&amp;=
b=3D594846&amp;c=3D594845&amp;session=3Dno&amp;ajkey=3D" target=3D"_blank">=
<img src=3D"https://nlimg.ientry.com/lotame/MARKETERS_GUIDE.png" alt=3D"ema=
ilbanner1-1.jpg" class=3D"hs-image-widget " style=3D"vertical-align: bottom=
; -ms-interpolation-mode: bicubic; max-height: 294px; max-width: 601px; bor=
der-width: 0px; border: 0px;" title=3D"emailbanner1-1.jpg" srcset=3D"https:=
//nlimg.ientry.com/lotame/MARKETERS_GUIDE.png" sizes=3D"(max-width: 601px) =
100vw, 601px" width=3D"600" height=3D"229" border=3D"0"></a></p>
</div>
</div>
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<!--end widget-span --></td>
</tr></tbody></table></td>
</tr></tbody></table></td>
</tr></tbody></table></td>
</tr><tr><td class=3D"bodyContent" colspan=3D"12" style=3D"-webkit-text-siz=
e-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-tabl=
e-rspace: 0pt; color: #333e48; font-family: sans-serif; font-size: 15px; li=
ne-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=3D"=
left">
<table class=3D"templateColumnWrapper" style=3D"-webkit-text-size-adjust: 1=
00%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0=
pt; border-collapse: collapse !important;" width=3D"100%" cellspacing=3D"0"=
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umn" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; m=
so-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100.0%; text-align: lef=
t; padding: 15px 15px 15px 15px; font-family: sans-serif; font-size: 15px; =
line-height: 1.5em; color: #333e48; margin: 0px 10px 0px 10px;" width=3D"10=
0.0%" valign=3D"top" align=3D"left">
<table style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;=
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mportant;" width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">=
<tbody><tr><td class=3D"bodyContent" colspan=3D"12" style=3D"-webkit-text-s=
ize-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-ta=
ble-rspace: 0pt; color: #333e48; font-family: sans-serif; font-size: 15px; =
line-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=
=3D"left">
<table class=3D"templateColumnWrapper" style=3D"-webkit-text-size-adjust: 1=
00%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0=
pt; border-collapse: collapse !important;" width=3D"100%" cellspacing=3D"0"=
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umn" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; m=
so-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100.0%; text-align: lef=
t; padding: 0; font-family: sans-serif; font-size: 15px; line-height: 1.5em=
; color: #333e48;" width=3D"100.0%" valign=3D"top" align=3D"left">
<table style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;=
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mportant;" width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" border=3D"0">=
<tbody><tr><td class=3D"bodyContent" colspan=3D"12" style=3D"-webkit-text-s=
ize-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-ta=
ble-rspace: 0pt; color: #333e48; font-family: sans-serif; font-size: 15px; =
line-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=
=3D"left">
<table class=3D"templateColumnWrapper" style=3D"-webkit-text-size-adjust: 1=
00%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0=
pt; border-collapse: collapse !important;" width=3D"100%" cellspacing=3D"0"=
 cellpadding=3D"0" border=3D"0"><tbody><tr><td colspan=3D"12" class=3D" col=
umn" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; m=
so-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100.0%; text-align: lef=
t; padding: 0px 20px 0px 20px; font-family: sans-serif; font-size: 15px; li=
ne-height: 1.5em; color: #333e48;" width=3D"100.0%" valign=3D"top" align=3D=
"left">
<table style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;=
 mso-table-lspace: 0pt; mso-table-rspace: 0pt; border-collapse: separate !i=
mportant; border-spacing: 0; background-color: #ffffff;" class=3D"main-body=
 columnContentTable" width=3D"100%" cellspacing=3D"0" cellpadding=3D"0" bor=
der=3D"0" bgcolor=3D"#ffffff"><tbody><tr><td class=3D"columnContent widget-=
span widget-type-email_body" style=3D"-webkit-text-size-adjust: 100%; -ms-t=
ext-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0pt; text-a=
lign: left; padding: 20px; font-family: sans-serif; font-size: 15px; line-h=
eight: 1.5em; color: #333e48;" data-widget-type=3D"email_body" valign=3D"to=
p" align=3D"left">
<div id=3D"hs_cos_wrapper_hs_email_body" class=3D"hs_cos_wrapper hs_cos_wra=
pper_widget hs_cos_wrapper_type_rich_text" style=3D"color: inherit; font-si=
ze: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget" dat=
a-hs-cos-type=3D"rich_text">
<h3 style=3D"display: block; font-size: 15px; line-height: 1.5em; text-alig=
n: left; font-weight: 500; margin: 0 0 10px 0;" align=3D"left">Content Pers=
onalization is used by marketers to customize the messaging &amp; products =
shown to customers according to their particular stage of the customer jour=
ney, leading to increased engagement, sales and ROI. But how do you get sta=
rted?</h3>
<h3 style=3D"display: block; font-size: 15px; line-height: 1.5em; text-alig=
n: left; font-weight: 500; margin: 0 0 10px 0;" align=3D"left"><a href=3D"h=
ttps://ientry.nui.media/pipeline/594847/0/cc?z=3Dientry&amp;b=3D594846&amp;=
c=3D594845&amp;session=3Dno&amp;ajkey=3D" target=3D"_blank">Download the Ma=
rketer=E2=80=99s Guide to Personalization</a> to learn how data management =
platforms (DMPs) can help use your existing customer data from any source t=
o show the right content and messaging that resonates best with each custom=
er for maximum conversions.</h3>
<p style=3D"margin-bottom: 1em; -webkit-text-size-adjust: 100%; -ms-text-si=
ze-adjust: 100%;"><span style=3D"font-weight: 400;">This guide includes: </=
span></p>
<ul><li style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%=
; font-weight: 400;"><span style=3D"font-weight: 400;"> Tips &amp; Which Cu=
stomer Data to Use for Personalization </span></li>
<li style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; fo=
nt-weight: 400;"><span style=3D"font-weight: 400;">Tips &amp; Tricks for Su=
ccess with Audience-Based Personalization </span></li>
<li style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; fo=
nt-weight: 400;"><span style=3D"font-weight: 400;">Matching Your Content to=
 the Customer Journey</span></li>
<li style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; fo=
nt-weight: 400;"><span style=3D"font-weight: 400;">How to Increase Conversi=
ons and ROI with Your Customer Data </span></li>
</ul></div>
</td>
</tr></tbody></table><!--end widget-table --></td>
</tr></tbody></table></td>
</tr><tr><td class=3D"bodyContent" colspan=3D"12" style=3D"-webkit-text-siz=
e-adjust: 100%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-tabl=
e-rspace: 0pt; color: #333e48; font-family: sans-serif; font-size: 15px; li=
ne-height: 150%; text-align: left;" width=3D"100%" valign=3D"top" align=3D"=
left">
<table class=3D"templateColumnWrapper" style=3D"-webkit-text-size-adjust: 1=
00%; -ms-text-size-adjust: 100%; mso-table-lspace: 0pt; mso-table-rspace: 0=
pt; border-collapse: collapse !important;" width=3D"100%" cellspacing=3D"0"=
 cellpadding=3D"0" border=3D"0"><tbody><tr><td colspan=3D"12" class=3D" col=
umn" style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%; m=
so-table-lspace: 0pt; mso-table-rspace: 0pt; width: 100.0%; text-align: lef=
t; padding: 0; font-family: sans-serif; font-size: 15px; line-height: 1.5em=
; color: #333e48;" width=3D"100.0%" valign=3D"top" align=3D"left">
<table style=3D"-webkit-text-size-adjust: 100%; -ms-text-size-adjust: 100%;=
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