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Envelope-to: bmiller@thelogomasters.com
Delivery-date: Thu, 18 Apr 2019 14:08:55 -0500
Message-ID: <6efad0b6-246d-4515-8080-712741fac679@atl1s07mta842.xt.local>
Date: Thu, 18 Apr 2019 13:08:13 -0600
Subject: Media Release: =?utf-8?Q?ASI=E2=80=99s?= Advantages Magazine
 Releases 2019 Regional Promo Products Sales Report
From: "Dawn Marie, ASI Public Relations Manager"
 <pressrelease@email.asicentral.com>
To: bmiller@thelogomasters.com
MIME-Version: 1.0
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ser.</a></td>
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=09=09=09=09=09=09=09=09=09=09<tbody>
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=09=09=09=09=09=09=09=09=09=09=09=
=09<p><img alt=3D"ASI MEDIA RELEASE" class=3D"responsive-image" src=3D"http=
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0"></p>
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=09=09=09=09=
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=09=09=09=09=09=09=09=09=09=09=09=09=09<tbody>
=
=09=09=09=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=
=09=09=09=09=09=09=09<td colspan=3D"3" height=3D"5" class=3D"">&nbsp;</td>=

=09=09=09=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=
=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<t=
d style=3D"font-size:12px; font-family: Arial, sans-serif" valign=3D"top" w=
idth=3D"46" class=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div=
 align=3D"left">Contact:</div>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=
=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<td style=3D"font-s=
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s=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div align=3D"left">=
<strong>Dawn Marie<br>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09ASI P=
ublic Relations Manager</strong></div>
=09=09=09=09=09=09=09=09=09=09=09=
=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=
=09=09=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=
=09=09=09=09=09=09<td nowrap=3D"nowrap" style=3D"font-size:12px; font-famil=
y: Arial, sans-serif" class=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=
=09=09<div align=3D"left">Email:</div>
=09=09=09=09=09=09=09=09=09=09=09=
=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<td nowrap=
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=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div align=3D"left"><=
a href=3D"MAILTO:press@asicentral.com">pressrelease@email.asicentral.com</a=
></div>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=
=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09=09=
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=09=09=09=09=09=09=09=09=09=09=09=09</table>

=09=09=09=
=09=09=09=09=09=09=09=09=09<p>&nbsp;</p>
=09=09=09=09=09=09=09=09=09=09=
=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=
=09=09=09=09</tbody>
=09=09=09=09=09=09=09=09=09</table>
=09=09=09=09=
=09=09=09=09=09<!-- #2 column end --></td>
=09=09=09=09=09=09=09=09</tr>=

=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=09=
=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09=09<tr>
=09=09=09=09=
=09=09<td style=3D"padding: 15px; text-align: left;" class=3D"">
=09=09=
=09=09=09=09<p><span style=3D"font-size: 32px; line-height:normal; color: #=
666666">ASI=E2=80=99s Advantages Magazine Releases 2019 Regional Promo Prod=
ucts Sales Report</span></p>

=09=09=09=09=09=09<p style=3D"font-size:2=
0px; line-height: normal">South leads the nation with promo sales of $9 bil=
lion; The West overtakes the East as second-largest promo region in the U.S=
.</p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09=09<tr=
>
=09=09=09=09=09=09<td>
=09=09=09=09=09=09<table cellpadding=3D"0" cel=
lspacing=3D"0" class=3D"responsive-table2" width=3D"750">
=09=09=09=09=09=
=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09<=
td><!-- 2 Column
                                    =3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
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=09=09=09=09=09=09=09=09=
=09<table align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" c=
lass=3D"responsive-table2" width=3D"435">
=09=09=09=09=09=09=09=09=09=09<=
tbody>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=
=09=09=09=09<td style=3D"padding: 5px 15px 0px 15px;" class=3D"">
=09=09=
=09=09=09=09=09=09=09=09=09=09<p><strong>TREVOSE, PA =E2=80=93 April 18, 20=
19 =E2=80=93 </strong>The annual <a href=3D"https://go.asicentral.com/e/148=
181/nd-regional-sales-report-2019-/475szt/434166014?h=3D9vrO1Wyj7NKnURjuggw=
NZIt6TOXZhkvMEOx9EDfuSPU">Promotional Products State and Regional Sales Rep=
ort</a> released today by Advantages<sup>=C2=AE</sup> magazine shows the pr=
omo industry enjoyed its strongest annual growth in five years, increasing =
by 4.9% for a total of $24.7 billion in 2018, with the South and West posti=
ng sizable gains, the East and Midwest ticking up and several states boasti=
ng notable sales increases.<br>
=09=09=09=09=09=09=09=09=09=09=09=09<br>=

=09=09=09=09=09=09=09=09=09=09=09=09=E2=80=9CEveryone in the industry sh=
ould be encouraged by the continued power of promotional products affirmed =
by Advantages=E2=80=99 regional sales report,=E2=80=9D said Editor-in-Chief=
 C.J. Mittica (<a href=3D"https://go.asicentral.com/e/148181/q-cj20mittica-=
src-typd-lang-en/475szw/434166014?h=3D9vrO1Wyj7NKnURjuggwNZIt6TOXZhkvMEOx9E=
DfuSPU">@CJ_Advantages</a>). =E2=80=9COur research shows that major economi=
es in states like New York and Michigan are on the mend, while Texas and Fl=
orida have left extraordinary challenges behind after suffering through his=
toric hurricanes. And while a looming trade war with China has everyone on =
edge, so far the threat of tariffs hasn=E2=80=99t impacted our industry.=
=E2=80=9D</p>

=09=09=09=09=09=09=09=09=09=09=09=09<p>Advantages, publi=
shed by the <a href=3D"https://go.asicentral.com/e/148181/2019-04-18/475szy=
/434166014?h=3D9vrO1Wyj7NKnURjuggwNZIt6TOXZhkvMEOx9EDfuSPU">Advertising Spe=
cialty Institute</a><sup>=C2=AE</sup> (ASI), is the leading B-to-B publicat=
ion for distributor salespeople in the promotional products industry. The b=
est-known corporations in the world, along with schools, healthcare compani=
es, financial institutions and nonprofits, rely on promo products like bran=
ded T-shirts, mugs and caps to advertise their brand, thank employees and c=
lients and promote their events.</p>
=09=09=09=09=09=09=09=09=09=09=09=09=
</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=
=09=09</tbody>
=09=09=09=09=09=09=09=09=09</table>
=09=09=09=09=09=09=
=09=09=09<!--[if mso]></td><td><![endif]-->

=09=09=09=09=09=09=09=09=
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class=3D"responsive-table2" width=3D"315">
=09=09=09=09=09=09=09=09=09=09=
<tbody>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=
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om/MKTGemails/MediaRelease/images/share.png" usemap=3D"#Map" width=3D"315">=
</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=
=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td class=3D""><img cla=
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lease/556-8987/images/image.jpg" width=3D"315"></td>
=09=09=09=09=09=09=
=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=
=09=09=09=09=09=09=09=09<td class=3D""><img class=3D"responsive-image" src=
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pg" width=3D"315"></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=
=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td s=
tyle=3D"padding: 15px; font-size: 16px; line-height:22px; color: #666666;" =
class=3D"">=E2=80=9CEveryone in the industry should be encouraged by the co=
ntinued power of promotional products affirmed by <em>Advantages</em>=
=E2=80=99 regional sales report,=E2=80=9D said C.J. Mittica</td>
=09=09=
=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
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=09=09=09=09=09=
=09</table>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09=
=09<tr>
=09=09=09=09=09=09<td style=3D"padding: 0px 15px 15px 15px; text-=
align: left;" class=3D"">
=09=09=09=09=09=09<p><a href=3D"https://go.asic=
entral.com/e/148181/nd-regional-sales-report-2019-/475szt/434166014?h=3D9vr=
O1Wyj7NKnURjuggwNZIt6TOXZhkvMEOx9EDfuSPU">Click here</a> for infographics a=
nd a breakdown of region-by-region highlights from the report, which analyz=
ed 2018 sales. Another highlight: a video discussion between Mittica and AS=
I=E2=80=99s executive director of research, Nate Kucsma (<a href=3D"https:/=
/go.asicentral.com/e/148181/Nate-Kucsma-ASI-lang-en/475t11/434166014?h=3D9v=
rO1Wyj7NKnURjuggwNZIt6TOXZhkvMEOx9EDfuSPU">@Nate_Kucsma_ASI</a>), revealing=
 the how and why behind the fastest-growing regions in promo.</p>

=09=
=09=09=09=09=09<p>The special issue also identifies the latest promo trends=
 and markets, along with a Hot List of products to pitch end-buyers, like r=
eversible umbrellas and tech accessories in the Midwest, where half the cou=
nties have gotten younger this decade, fueling Rust Belt optimism.</p>
=

=09=09=09=09=09=09<p>=E2=80=9CInformation is power, and distributors sho=
uld use our data to help target new clients and uncover new products that c=
an help them grow their business,=E2=80=9D said Mittica. =E2=80=9COur stats=
 can also help small businesses create a blueprint for future growth. If yo=
u=E2=80=99re in a region where promo sales are shrinking, it=E2=80=99s time=
 to plan accordingly, diversify your client base and take proactive measure=
s. If you=E2=80=99re in an area that=E2=80=99s growing, we help explain way=
s to take full advantage of every opportunity.=E2=80=9D</p>

=09=09=09=
=09=09=09<p>Highlights from the report include:</p>

=09=09=09=09=09=09=
<ul>
=09=09=09=09=09=09=09<li><strong>A total of 39 states (and one distr=
ict) increased sales growth from 2017</strong>, with Utah, Washington and N=
evada leading the way.</li>
=09=09=09=09=09=09=09<li><strong>The South an=
d West made the most gains in 2018</strong>, with Texas ($3.2 billion), Cal=
ifornia ($2 billion) and Florida ($1.4 billion) posting top sales. The top =
16 fastest-growing states come from these two regions.</li>
=09=09=09=09=
=09=09=09<li><strong>After years of gaining ground, the West, with growth o=
f 6.3%, overtook the East, which grew just 3.2%, as the second-largest prom=
o region in the country</strong>, thanks to an attractive job market, ongoi=
ng tech boom, growing population and affordable living.</li>
=09=09=09=09=
=09=09=09<li><strong>Promo sales in the East did grow by nearly a percentag=
e point, but the region has stagnated</strong>, especially compared to othe=
r regions.</li>
=09=09=09=09=09=09=09<li><strong>The Midwest is growing t=
he slowest</strong>, but is showing signs of emerging from a tough business=
 climate.</li>
=09=09=09=09=09=09</ul>

=09=09=09=09=09=09<p><strong>=
For more information on the Advantages sales report, contact C.J. Mittica a=
t <a href=3D"mailto:cmittica@asicentral.com">cmittica@asicentral.com</a>. F=
or info on advertising in Advantages, contact Matt Barnes, ASI=E2=80=99s vi=
ce president of publishing and media services, <a href=3D"mailto:mbarnes@as=
icentral.com">mbarnes@asicentral.com</a>.</strong></p>

=09=09=09=09=09=
=09<p><strong>About ASI</strong><br>
=09=09=09=09=09=09The <a href=3D"htt=
ps://go.asicentral.com/e/148181/2019-04-18/475szy/434166014?h=3D9vrO1Wyj7NK=
nURjuggwNZIt6TOXZhkvMEOx9EDfuSPU" title=3D"Click here for more info on ASI"=
>Advertising Specialty Institute</a> (ASI<sup>=C2=AE</sup>) serves a networ=
k of 23,500 suppliers, distributors and decorators in the $24.7 billion pro=
motional products industry. ASI=E2=80=99s flagship product, the technology =
platform ESP<sup>=C2=AE</sup>, manages the industry=E2=80=99s supply and ma=
rketing chain. ASI also produces award-winning digital and print content, l=
ive events and educational programs that enable companies in 55 countries t=
o be more efficient, productive and profitable. ASI=E2=80=99s Counselor<em>=
<sup>=C2=AE</sup></em> magazine provides the most authoritative business co=
ntent in the industry, and the ASI Education Certification Program features=
 200+ live and online education courses for industry professionals. The com=
pany, family
owned and operated since 1962, is proud to have been consist=
ently ranked among the =E2=80=9CBest Places to Work=E2=80=9D in Philadelphi=
a and Bucks County, PA. For more info: <a href=3D"https://go.asicentral.com=
/e/148181/2019-04-18/475t13/434166014?h=3D9vrO1Wyj7NKnURjuggwNZIt6TOXZhkvME=
Ox9EDfuSPU">www.asicentral.com</a>.</p>
=09=09=09=09=09=09</td>
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