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Advantages Product Focus
Volume 45/ April 29, 2019

Click here to vie=
w a text-only version of Advantages Product Focus.
https://go.asicentral.=
com/e/148181/-newsletters-advpf-vol-45-html/47jvp6/439801899?h=3DnJUxFVWIIH=
nefP0qidG8yOkmV4KB3YpPHrdXBEcCtAc

************************************=
***********************************
What's in this issue:
ENGAGING WRIT=
ING INSTRUMENTS
JUDGE ORDERS LIQUIDATION OF TOP 40 SUPPLIER
THE JOE SHO=
W: GETTING CHARGED UP
Trend: Tie-Dye Gets High Fashion Treatment
Case S=
tudy: Bacardi Mixes Up Swag-Filled Activation in Puerto Rico
Sponsored Co=
ntent: 4 Profitable Markets for Spring Promos
Product Safety: Toy Vehicle=
s Pose Choking Hazard
Sponsored Content: Protective Apparel Guide: Who, W=
hat and How to Sell
Best of ASICentral.com
Showcases
Videos
New Sup=
pliers


************************************************************=
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=09=09=09=09=09=
=09<td style=3D"padding:0px;" class=3D""><a href=3D"https://go.asicentral.c=
om/e/148181/-engaging-writing-instruments-/47jvpg/439801899?h=3DnJUxFVWIIHn=
efP0qidG8yOkmV4KB3YpPHrdXBEcCtAc" style=3D"text-decoration:none; color:#006=
890;" target=3D"_blank"><img alt=3D"Writing Instruments" border=3D"0" class=
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=09=09=09=09=09<tr>
=09=09=09=09=09=09<td bgcolor=3D"#ffffff" style=3D=
"text-align: center; padding: 5px 20px 20px;" class=3D"">
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m/e/148181/-engaging-writing-instruments-/47jvpg/439801899?h=3DnJUxFVWIIHne=
fP0qidG8yOkmV4KB3YpPHrdXBEcCtAc" style=3D"text-decoration:none; color:#0068=
90;" target=3D"_blank">Engaging Writing Instruments </a></h1>

=09=09=
=09=09=09=09<p style=3D"text-align: center; font-family: 'Roboto Condensed'=
, Helvetica, Arial, sans-serif; font-size:24px; line-height:26px;">Cost per=
 impression is 1/10 of a cent, making them the best value of all promo item=
s.</p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09=09<!=
-- #Section End: STORY 1 full--><!-- Start Section: STORY 2 full -->
=09=
=09=09=09=09<tr>
=09=09=09=09=09=09<td style=3D"padding:0px;" class=3D"">=
<a href=3D"https://go.asicentral.com/e/148181/dation-of-heritage-sportswear=
-/47jvpj/439801899?h=3DnJUxFVWIIHnefP0qidG8yOkmV4KB3YpPHrdXBEcCtAc" style=
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itage" border=3D"0" class=3D"responsive" src=3D"https://cdn.asicentral.com/=
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>
=09=09=09=09=09</tr>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<td bgco=
lor=3D"#ffffff" style=3D"text-align: center; padding: 5px 20px 20px;" class=
=3D"">
=09=09=09=09=09=09<h1 color=3D"#006890" style=3D"font-family: 'Rob=
oto Condensed', Helvetica, Arial, sans-serif; text-transform:uppercase; fon=
t-size: 36px;font-weight:700;line-height:37px;padding-top:5px;"><a href=3D"=
https://go.asicentral.com/e/148181/dation-of-heritage-sportswear-/47jvpj/43=
9801899?h=3DnJUxFVWIIHnefP0qidG8yOkmV4KB3YpPHrdXBEcCtAc" style=3D"text-deco=
ration:none; color:#006890;" target=3D"_blank">Judge Orders Liquidation of =
Top 40 Supplier</a></h1>

=09=09=09=09=09=09<p style=3D"text-align: cen=
ter; font-family: 'Roboto Condensed', Helvetica, Arial, sans-serif; font-si=
ze:24px; line-height:26px;">Heritage Sportswear is the 10th-largest supplie=
r by revenue in the promo industry.</p>
=09=09=09=09=09=09</td>
=09=09=
=09=09=09</tr>
=09=09=09=09=09<!-- #Section End: STORY 2 full --><!-- Sta=
rt Section: THE JOE SHOW full -->
=09=09=09=09=09<tr>
=09=09=09=09=09=
=09<td style=3D"padding:0px;" class=3D""><a href=3D"https://go.asicentral.c=
om/e/148181/ws-videos-video-id-9IOCxvskWHY/47jvpl/439801899?h=3DnJUxFVWIIHn=
efP0qidG8yOkmV4KB3YpPHrdXBEcCtAc" style=3D"text-decoration:none; color:#006=
890;" target=3D"_blank"><img alt=3D"Joe Show" border=3D"0" class=3D"respons=
ive" src=3D"https://cdn.asicentral.com/idesign/newsletters/advpf/images/vol=
_45_story-3.jpg" width=3D"650"></a></td>
=09=09=09=09=09</tr>
=09=09=09=
=09=09<tr>
=09=09=09=09=09=09<td bgcolor=3D"#ffffff" style=3D"text-align:=
 center; padding:5px 20px 20px;" class=3D"">
=09=09=09=09=09=09<h1 color=
=3D"#006890" style=3D"font-family: 'Roboto Condensed', Helvetica, Arial, sa=
ns-serif; text-transform:uppercase; font-size: 36px;font-weight:700;line-he=
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=09=09=09=09=09=
=09<p style=3D"text-align: center; font-family: 'Roboto Condensed', Helveti=
ca, Arial, sans-serif; font-size:24px;line-height:26px;">Joe features a cha=
rging portfolio with magnetic closure, marathon bundle and suede BBQ gloves=
 in this episode.</p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=
=09=09=09=09=09<!-- #Section End: THE JOE SHOW--><!-- Start Section: 2 colu=
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=09=09=09=09=09=09=
<td style=3D"padding-bottom: 15px; text-align: center; vertical-align: top;=
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=09=09=09=09=09=09=09=09=09<td style=3D"f=
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=09=09=
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ondensed', Helvetica, Arial, sans-serif; font-size:18px;line-height:20px;">=
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=09=09=09=09=09=09<div class=
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cal-align: top;">
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sive" src=3D"https://cdn.asicentral.com/idesign/newsletters/advpf/banners/v=
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oto', sans-serif; line-height:16px; font-size:18px; font-weight:400; text-t=
ransform:uppercase; padding-top:5px; color:#da2128;"><strong>Advertisement<=
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p;">
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lvetica, Arial, sans-serif; text-align: center;" class=3D""><a href=3D"http=
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t-size:18px; font-weight:400; text-transform:uppercase; padding-top:5px; co=
lor:#da2128;"><strong>Advertisement</strong></h3>
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=09=09=09=09=09=
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=09=09=09=09=09=09</td><td valign=3D"top">=

=09=09=09=09=09   <![endif]--><!-- #Left Column End: Image and Text Left=
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=09=09=09=09=09=09<div =
class=3D"container left-pad" style=3D"width: 315px; display: inline-block; =
vertical-align: top;">
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cing=3D"0" width=3D"100%">
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yle=3D"font-family: 'Roboto Condensed', Helvetica, Arial, sans-serif; text-=
align:center;" class=3D"">
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amily: 'Roboto Condensed', Helvetica, Arial, sans-serif; font-size:24px; fo=
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=09=09=09=09=09=09</div=
>
=09=09=09=09=09=09<!--[if (gte mso 9)|(IE)]>
=09=09=09=09=09=09=09   =
</td>
=09=09=09=09=09=09   </tr>
=09=09=09=09   </table>
=09=09=09=09=
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=09=09=
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=09=09=09=09=09<!-- #Section End: Left Align Advertisement=
--><!-- Start Section: 2 column Left Align Sponsored -->
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er; vertical-align: top; font-size: 0;" class=3D""><!-- Start Section: 2 co=
lumn Left Align Sponsored --></td>
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ter; vertical-align: top; font-size: 0;" class=3D""><!--  Start Left Column=
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=09=09=09=09=09=09<div class=3D"container right-pad" style=3D"=
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ns-serif; text-align: center;" class=3D""><a href=3D"https://go.asicentral.=
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d', Helvetica, Arial, sans-serif; text-align:center;" class=3D"">
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ing-top:5px;"><a href=3D"https://go.asicentral.com/e/148181/industries-for-=
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le>
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]>
=09=09=09=09=09=09</td><td valign=3D"top">
=09=09=09=09=09   <![endi=
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p;">
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o Condensed', Helvetica, Arial, sans-serif; text-align:center;" class=3D"">=

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f; line-height:16px; font-size:18px; font-weight:400; text-transform:upperc=
ase; padding-top:5px; color:#da2128;"><strong>Advertisement</strong></h3>=

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td>
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dvertisement--><!-- Start Section: 2 column Left Align Sponsored -->
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t-align: center; vertical-align: top; font-size: 0;" class=3D""><!--  Start=
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cellspacing=3D"0" border=3D"0">
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=09=09=09=09=09=09<div class=3D"container right-pad=
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=3D"">
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eight:26px;padding-top:5px;"><a href=3D"https://go.asicentral.com/e/148181/=
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=09=09=09=09=09=09</td><td valign=3D"top">
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=09=09=09=09=09=09<div class=3D"container l=
eft-pad" style=3D"width: 315px; display: inline-block; vertical-align: top;=
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tica, Arial, sans-serif; text-align: center;" class=3D""><a href=3D"https:/=
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r;" class=3D"">
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