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Envelope-to: jbarnhill@thelogomasters.com
Delivery-date: Sun, 19 May 2019 22:58:34 -0500
Subject: =?utf-8?Q?Guidleins=20to=20Go=20By=3A=20Deciding=20on=20Embroidering=20For=2DProfit?=
From: =?utf-8?Q?TEXMAC=20Direct?= <parts@texmacusa.com>
Reply-To: =?utf-8?Q?TEXMAC=20Direct?= <parts@texmacusa.com>
To: <jbarnhill@thelogomasters.com>
Date: Mon, 20 May 2019 03:57:46 +0000
Message-ID: <aea9c628a820acce2dfdc4e74.cf2632d3a5.20190520035720.5ba31284ed.7934c136@mail66.atl11.rsgsv.net>
Feedback-ID: 43637105:43637105.687049:us11:mc
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 Content preview:  Reasons and motivations to consider in growing into Embroidery
    as a Profit Center https://happyemb.com/grow-your-business-with-happy?utm_source=One+Gigantic+List&utm_campaign=5ba31284ed-EMAIL_CAMPAIGN_2019_05_20_03_42&utm_medium=email&utm_term=0_d15be5ccbb-5ba31284ed-188767985&mc_c
    [...] 
 
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Reasons and motivations to consider in growing into Embroidery as a Profit=
 Center

https://happyemb.com/grow-your-business-with-happy?utm_source=3DOne+Gigant=
ic+List&utm_campaign=3D5ba31284ed-EMAIL_CAMPAIGN_2019_05_20_03_42&utm_medi=
um=3Demail&utm_term=3D0_d15be5ccbb-5ba31284ed-188767985&mc_cid=3D5ba=
31284ed&mc_eid=3D[UNIQID]


** Decide: Operating For-Profit
------------------------------------------------------------
Last week we compared2 embroidery business models (personalization vs. ser=
ial production) for those who are raring to go into business.  But there a=
re so many out there who are embroiderers now or are considering embroider=
y=2C but haven't quite decided on making the leap to operate for-profit. =
 To help answer that=2C here are some reasonings shared by many of our cus=
tomers who've "Happily" taken that step:
* There is no "wrong" in deciding whether to start big or small.  If start=
ing small=2C you can operate for a long time with very little operational=
 cost (such as out of your home).  Also=2C it's easy to scale up in this b=
usiness when you feel the time is right. A poorly-kept secret in this indu=
stry: labor cost will not scale up with production volume=2C so it's very=
 easy to add more machines later.  On the other hand=2C if you're immediat=
ely thinking of starting big=2C the reasons are probably already in front=
 of you=2C such as business you're currently "farming out" to other embroi=
derers you can bring in-house=2C or measurable traffic in your current bus=
iness.
* Embroidered goods can remain highly in-demand in just about economic cli=
mate. While actual  / local market conditions will vary=2C there is always=
 overall demand for embroidered goods even in softer economies=2C.
* Repeat Business is worth waiting for. Don't be afraid of your own "youth=
ful" enthusiasm from being new to the industry.  Use that to give your cus=
tomers a great first experience=2C and you'll earn one of this industry's=
 hidden gems in repeat business - designs and setups can be re-used on one=
 hand=2C while your marketing/ advertising costs can be reduced as you get=
 more and more repeat business over time..
* All models in the HAPPY embroidery machine line are suitable for operati=
ng for-profit=2C and so are we at TEXMAC Direct.  From our most economical=
 single-head 7-needle Journey to the massive/massively-capable HCR3 12-hea=
d (and built-in networkability between all models)=2C we have a business s=
olution to fit just about any setup.  And our experienced staff are great=
 at answering questions and getting you the connections you need to get go=
ing!

Grow Your Business Now (https://happyemb.com/grow-your-business-with-happy=
?utm_source=3DOne+Gigantic+List&utm_campaign=3D5ba31284ed-EMAIL_CAMPAIGN_2=
019_05_20_03_42&utm_medium=3Demail&utm_term=3D0_d15be5ccbb-5ba31284ed-=
188767985&mc_cid=3D5ba31284ed&mc_eid=3D[UNIQID])

=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D
** (http://www.facebook.com/texmachappyembroiderymachines?utm_source=3DOne=
+Gigantic+List&utm_campaign=3D5ba31284ed-EMAIL_CAMPAIGN_2019_05_20_03_42&u=
tm_medium=3Demail&utm_term=3D0_d15be5ccbb-5ba31284ed-188767985&mc_ci=
d=3D5ba31284ed&mc_eid=3D[UNIQID])
** (http://www.youtube.com/texmachappyembroiderymachines?utm_source=3DOne+=
Gigantic+List&utm_campaign=3D5ba31284ed-EMAIL_CAMPAIGN_2019_05_20_03_42&ut=
m_medium=3Demail&utm_term=3D0_d15be5ccbb-5ba31284ed-188767985&mc_cid=
=3D5ba31284ed&mc_eid=3D[UNIQID])
** (http://www.instagram.com/texmac.happy?utm_source=3DOne+Gigantic+List&u=
tm_campaign=3D5ba31284ed-EMAIL_CAMPAIGN_2019_05_20_03_42&utm_medium=3Demai=
l&utm_term=3D0_d15be5ccbb-5ba31284ed-188767985&mc_cid=3D5ba31284ed&m=
c_eid=3D[UNIQID])
** (https://happyemb.com?utm_source=3DOne+Gigantic+List&utm_campaign=3D5ba=
31284ed-EMAIL_CAMPAIGN_2019_05_20_03_42&utm_medium=3Demail&utm_term=3D0_d1=
5be5ccbb-5ba31284ed-188767985&mc_cid=3D5ba31284ed&mc_eid=3D[UNIQID]=
)
Copyright =C2=A9 2019 Texmac Direct=2C All rights reserved.
 We send special offers to our Customers who opted in.

Our mailing address is:
Texmac Direct
3001 STAFFORD DRIVE
Charlotte=2C Nc 28208
USA
Want to change how you receive these emails?
You can ** update your preferences (https://texmacdirect.us11.list-manage.=
com/profile?u=3Daea9c628a820acce2dfdc4e74&id=3Dd15be5ccbb&e=3Dcf2632d3a5)
or ** unsubscribe from this list (https://texmacdirect.us11.list-manage.co=
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size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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        <!--[if !gte mso 9]><!----><span class=3D"mcnPreviewText" style=
=3D"display:none; font-size:0px; line-height:0px; max-height:0px; max-widt=
h:0px; opacity:0; overflow:hidden; visibility:hidden; mso-hide:all;">Reaso=
ns and motivations to consider in growing into Embroidery as a Profit Cent=
er</span><!--<![endif]-->
        <!--
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: 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:=
 100%;-webkit-text-size-adjust: 100%;">

                                    <a href=3D"https://texmacdirect.us11.l=
ist-manage.com/track/click?u=3Daea9c628a820acce2dfdc4e74&id=3D95f87034ae&e=
=3Dcf2632d3a5" title=3D"" class=3D"" target=3D"_blank" style=3D"mso-line-=
height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:=
 100%;">
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=3D"https://gallery.mailchimp.com/aea9c628a820acce2dfdc4e74/images/548ac3e=
5-1f97-47a6-9fb7-35cfebf59e92.jpg" width=3D"564" style=3D"max-width: 1200p=
x;padding-bottom: 0;display: inline !important;vertical-align: bottom;bord=
er: 0;height: auto;outline: none;text-decoration: none;-ms-interpolation-m=
ode: bicubic;" class=3D"mcnImage">
                                    </a>

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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
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g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
=09=09=09=09<tr>
=09=09=09=09<![endif]-->
=09=09=09
=09=09=09=09<!--[if mso]>
=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

                        <td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #757575;font-family: Helve=
tica;font-size: 16px;line-height: 150%;text-align: left;">

                            <h1 style=3D"display: block;margin: 0;padding:=
 0;color: #222222;font-family: Helvetica;font-size: 40px;font-style: norma=
l;font-weight: bold;line-height: 150%;letter-spacing: normal;text-align: c=
enter;">Decide: Operating For-Profit</h1>

                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09<!--[if mso]>
=09=09=09=09</td>
=09=09=09=09<![endif]-->

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</table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll=
apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100=
%;-webkit-text-size-adjust: 100%;">
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        <tr>
            <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin=
g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki=
t-text-size-adjust: 100%;">
              =09<!--[if mso]>
=09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi=
ng=3D"0" width=3D"100%" style=3D"width:100%;">
=09=09=09=09<tr>
=09=09=09=09<![endif]-->
=09=09=09
=09=09=09=09<!--[if mso]>
=09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;">
=09=09=09=09<![endif]-->
                <table align=3D"left" border=3D"0" cellpadding=3D"0" cells=
pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col=
lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10=
0%;-webkit-text-size-adjust: 100%;" width=3D"100%" class=3D"mcnTextContent=
Container">
                    <tbody><tr>

                        <td valign=3D"top" class=3D"mcnTextContent" style=
=3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1=
8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-=
size-adjust: 100%;word-break: break-word;color: #757575;font-family: Helve=
tica;font-size: 16px;line-height: 150%;text-align: left;">

                            Last week we compared2 embroidery business mod=
els (personalization vs. serial production) for those who are raring to go=
 into business.&nbsp; But there are so many out there who are embroiderers=
 now or are considering embroidery=2C but haven't quite decided on making=
 the leap to operate for-profit. &nbsp;To help answer that=2C here are som=
e reasonings shared by many of our customers who've "Happily" taken that s=
tep:
<ul>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong>There is no "wrong" in deciding wh=
ether to start big or small. &nbsp;</strong>If starting small=2C you can o=
perate for a long time with very little operational cost (such as out of y=
our home).&nbsp; Also=2C&nbsp;it's easy to scale up in this business when=
 you feel the time is right. A poorly-kept secret in this industry: labor=
 cost will not scale up with production volume=2C so it's very easy to add=
 more machines later.&nbsp; On the other hand=2C if you're immediately thi=
nking of starting big=2C the reasons are probably already in front of you=
=2C such as business you're currently "farming out" to other embroiderers=
 you can bring in-house=2C or measurable traffic in your current business.=
</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong>Embroidered goods can remain highl=
y in-demand in just about economic climate. </strong>While actual&nbsp; /=
 local market conditions will vary=2C there is always overall demand for e=
mbroidered goods even in softer economies=2C.</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong>Repeat Business is worth waiting f=
or</strong>.&nbsp;Don't be afraid of your own "youthful" enthusiasm from b=
eing new to the industry. &nbsp;Use that to give your customers a great fi=
rst experience=2C and you'll earn one of this industry's hidden gems in re=
peat business - designs and setups can be re-used on one hand=2C while you=
r marketing/ advertising costs can be reduced as you get more and more rep=
eat business over time..</li>
=09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-=
webkit-text-size-adjust: 100%;"><strong>All models in the HAPPY embroidery=
 machine line are suitable for operating for-profit=2C and so are we at TE=
XMAC Direct.&nbsp; </strong>From our most economical single-head 7-needle=
 Journey to the massive/massively-capable HCR3 12-head (and built-in netwo=
rkability between all models)=2C we have a business solution to fit just a=
bout any setup.&nbsp; And our experienced staff are great at answering que=
stions and getting you the connections you need to get going!</li>
</ul>

                        </td>
                    </tr>
                </tbody></table>
=09=09=09=09<!--[if mso]>
=09=09=09=09</td>
=09=09=09=09<![endif]-->

=09=09=09=09<!--[if mso]>
=09=09=09=09</tr>
=09=09=09=09</table>
=09=09=09=09<![endif]-->
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</table></td>
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templateBody" data-template-container=3D"" style=3D"background:#FFFFFF non=
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d-image: none;background-repeat: no-repeat;background-position: center;bac=
kground-size: cover;border-top: 0;border-bottom: 0;padding-top: 36px;paddi=
ng-bottom: 45px;">
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dth=3D"600" style=3D"width:600px;">
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ellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"templateContain=
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th: 600px !important;">
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dyContainer" style=3D"background:transparent none no-repeat center/cover;m=
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nd-repeat: no-repeat;background-position: center;background-size: cover;bo=
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            <td style=3D"padding-top: 0;padding-right: 18px;padding-bottom=
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st: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center"=
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                <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" cl=
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ing: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit=
-text-size-adjust: 100%;">
                                <a class=3D"mcnButton " title=3D"Grow Your=
 Business Now" href=3D"https://texmacdirect.us11.list-manage.com/track/cli=
ck?u=3Daea9c628a820acce2dfdc4e74&id=3Daf68df2499&e=3Dcf2632d3a5" target=
=3D"_blank" style=3D"font-weight: bold;letter-spacing: -0.5px;line-height:=
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ght-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100=
%;display: block;">Grow Your Business Now</a>
                            </td>
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und-image: none;background-repeat: no-repeat;background-position: center;b=
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oterContainer" style=3D"background:transparent none no-repeat center/cover=
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=3D"0" cellspacing=3D"0" style=3D"border-collapse: collapse;mso-table-lspa=
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                                <td align=3D"center" valign=3D"top" style=
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ize-adjust: 100%;-webkit-text-size-adjust: 100%;">
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le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl=
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>
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=3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;=
padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te=
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                                                                    <table=
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" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac=
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