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Envelope-to: barhill@thelogomasters.com
Delivery-date: Tue, 21 May 2019 11:44:04 -0500
Message-ID: <6c84f62ebbbe15dbba4e7c2d0c4050df@smallbusinessemailsnewsletterstation.com>
Reply-To: "newsletterstationsmallbusiness.com" <team@smallbusinessemailsnewsletterstation.com>
From: "newsletterstationsmallbusiness.com" <team@smallbusinessemailsnewsletterstation.com>
To: <barhill@thelogomasters.com>
Subject: Put a face on your messages to increase engagement
Date: Tue, 21 May 2019 12:38:22 -0400
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Sender: "newsletterstationsmallbusiness.com" <team@smallbusinessemailsnewsletterstation.com>
 
 Content preview:  There's a good chance you already know that you need to find
    the best ways to connect with your clients. You've probably even been told
    that your marketing efforts should include a human face - a strategy we've
    all seen adopted by some of the biggest brands around. But why is that such
    a crucial piece o [...] 
 
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There's a good chance you already know that you need to find the best ways =
to connect with your =
client=
s.=20

 You've probably even been told that your marketing efforts should include =
a human face - a strategy we've all seen adopted by some of the biggest =
brands around. But why is that such a crucial piece of the marketing =
puzzle?=20

	  <=
http://links.smallbusinessemailsnewsletterstation.com/CBLT/nijtkikmklk=
mkokqkkjtkikjkkkqkpkokljtkkknkokhklkpkjjtkikmklkmkokqkkjtkikjkkkqkpkok=
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>     The reason so many successful marketing campaigns =
include a human personality is that it allows brands to form a strong =
human connection. And no matter what market you're in, connecting with =
your =
client=
s on a human level will help you increase engagement.=20

 So, how does a human face help you create that connection?=20

 Using a face on your marketing gives you an identity. Of course, your =
logo can (and should) be used to identify you, but without a face, your =
identity can appear impersonal and even cold.=20

 See this week's =
marketing agency=
 email newsletter. <=
http://links.smallbusinessemailsnewsletterstation.com/CBLT/nijtkikmklk=
mkokqkkjtkikjkkkqkpkokljtkkknkokhklkpkkjtkikmklkmkokqkkjtkikjkkkqkpkok=
ljtkhjtkikpkpkjkhkmov=
>  The truth =
is, people just don't connect with logos in the same way that they connect =
with people. So putting a face to your marketing can help establish your =
=
marketing agency=
 as friendly and relatable.=20

 Remember Flo from Progressive? She's an instantly recognizable character =
who makes an uninteresting subject more personable.=20

 Get an evaluation newsletter built for =
Logo Masters International Inc=
. <=
http://links.smallbusinessemailsnewsletterstation.com/CBLT/nijtkikmklk=
mkokqkkjtkikjkkkqkpkokljtkkknkokhklkpkljtkikmklkmkokqkkjtkikjkkkqkpkok=
ljtkhjtkikpkpkjkhkmov=
>  =
Studies about memory have shown that people tend to have an easier time =
recognizing faces than names. When you put a face on your marketing your =
contacts are more likely to remember you.=20

 We all tend to trust people more than we trust companies. Having a human =
face that creates an identity for your brand and forms a connection will =
set you apart from your competitors.=20

 Putting a face to your marketing is a strategy you should use to build =
the strongest possible relationship with your =
client=
s.=20

 At Newsletter Station
 Every newsletter we send at Newsletter Station has the option to include =
a personal photo in the header and footer to ensure you're friendly and =
relatable.  =20

	 Stephanie Baldwin
 Editor
 Newsletter Station
 6 Liberty Square
 Boston MA 02109 USA

	 MailChimp Partner
 We are proud members of the exclusive MailChimp partner program. We =
publish email newsletters for businesses across North America and send =
millions of email newsletters every month working with our partner =
MailChimp.  =20

	 Newsletter Station, 6 Liberty Square #2040, Boston, MA, 02109, US
 If you do not want to receive emails from Newsletter Station you may =
unsubscribe < =
http://links.smallbusinessemailsnewsletterstation.com/CBUT/nijtkikmklk=
mkokqkkjtkikjkkkqkpkokljtlwjtkikmklkmkokqkkjtkikjkkkqkpkokljtkhjtkikpk=
pkjkhkmov=
 >.


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<html><head></head><body><table style=3D"border-collapse:collapse; =
width:660px;" align=3D"left" class=3D"outer">    <tbody>        <tr>       =
     <td style=3D"text-align:left; vertical-align:top;" align=3D"left">    =
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vertical-align:top; font-family:Verdana,Geneva,sans-serif; font-size:15px; =
line-height:20px; color:#000000;">                        There's a good =
chance you already know that you need to find the best ways to connect =
with your =
client=
s.                        <br>                        =
<br>                        You've probably even been told that your =
marketing efforts should include a human face - a strategy we've all seen =
adopted by some of the biggest brands around. But why is that such a =
crucial piece of the marketing puzzle?                        <br>         =
               <br clear=3D"all">                        <table =
style=3D"margin:10px;" align=3D"right">                            <tbody> =
                               <tr>                                    <td =
style=3D"vertical-align:top; border:2px solid #2A5DB0;">                   =
                 <a href=3D"=
http://links.smallbusinessemailsnewsletterstation.com/CBLT/nijtkikmklk=
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"><img =
src=3D"=
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alt=3D"image"></a>                                    </td>                =
                </tr>                            </tbody>                  =
      </table>                        The reason so many successful =
marketing campaigns include a human personality is that it allows brands =
to form a strong human connection. And no matter what market you're in, =
connecting with your =
client=
s on a human level will help you increase =
engagement.                        <br>                        <br>        =
                So, how does a human face help you create that connection? =
                       <br>                        <br>                    =
    Using a face on your marketing gives you an identity. Of course, your =
logo can (and should) be used to identify you, but without a face, your =
identity can appear impersonal and even cold.                        <p =
align=3D"center" style=3D"font-size:16px;">                        <span =
style=3D"text-decoration: underline;"><strong><a =
href=3D"=
http://links.smallbusinessemailsnewsletterstation.com/CBLT/nijtkikmklk=
mkokqkkjtkikjkkkqkpkokljtkkknkokhklkpkkjtkikmklkmkokqkkjtkikjkkkqkpkok=
ljtkhjtkikpkpkjkhkmov=
">See this week's =
marketing agency=
 email =
newsletter.</a></strong></span>                        </p>                =
        The truth is, people just don't connect with logos in the same way =
that they connect with people. So putting a face to your marketing can =
help establish your =
marketing agency=
 as friendly and relatable.                   =
     <br>                        <br>                        Remember Flo =
from Progressive? She's an instantly recognizable character who makes an =
uninteresting subject more personable.                        <p =
align=3D"center" style=3D"font-size:16px;"><span style=3D"text-decoration: =
underline;"><strong>                        <a href=3D"=
http://links.smallbusinessemailsnewsletterstation.com/CBLT/nijtkikmklk=
mkokqkkjtkikjkkkqkpkokljtkkknkokhklkpkljtkikmklkmkokqkkjtkikjkkkqkpkok=
ljtkhjtkikpkpkjkhkmov=
">Get =
an evaluation newsletter built for =
Logo Masters International Inc=
.</a></strong></span>     =
                   </p>                        Studies about memory have =
shown that people tend to have an easier time recognizing faces than =
names. When you put a face on your marketing your contacts are more likely =
to remember you.                        <br>                        <br>   =
                     We all tend to trust people more than we trust =
companies. Having a human face that creates an identity for your brand and =
forms a connection will set you apart from your competitors.               =
         <br>                        <br>                        Putting a =
face to your marketing is a strategy you should use to build the strongest =
possible relationship with your =
client=
s.                        <br>    =
                    <br>                        <strong>At Newsletter =
Station</strong><br>                        Every newsletter we send at =
Newsletter Station has the option to include a personal photo in the =
header and footer to ensure you're friendly and relatable.                 =
       </td>                    </tr>                    <tr>              =
          <td style=3D"padding:10px; text-align:left; vertical-align:top; =
font-family:Verdana,Geneva,sans-serif; font-size:13px; color:#000000;">    =
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     <tbody>                                            <tr>               =
                                 <td style=3D"vertical-align:top; =
border:1px solid #999999;">                                                =
<img =
src=3D"=
http://gallery.smallbusinessemailsnewsletterstation.com/=
/editor1/images/5853/Uploaded_Images/524602/stephanie_bald=
win_080100.jpg" height=3D"100px" width=3D"80px" border=3D"0" =
alt=3D"Stephanie Baldwin">                                                =
</td>                                            </tr>                     =
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                                </td>                                    =
<td style=3D"vertical-align:top; font-family:Verdana,Geneva,sans-serif; =
font-size:13px;">                                    <strong>Stephanie =
Baldwin</strong><br>                                    Editor<br>         =
                           Newsletter Station<br>                          =
          6 Liberty Square<br>                                    Boston =
MA 02109 USA<br>                                    </td>                  =
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font-family:Verdana,Geneva,sans-serif; font-size:13px; line-height:18px; =
color:#000000;">                        <strong>MailChimp =
Partner</strong><br>                        We are proud members of the =
exclusive MailChimp partner program.                        We publish =
email newsletters for businesses across North America and send millions of =
email newsletters every month working with our partner MailChimp.          =
              </td>                    </tr>                    <tr>       =
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vertical-align:top; font-family:Verdana,Geneva,sans-serif; font-size:13px; =
line-height:18px; color:#000000;">                        Newsletter =
Station, 6 Liberty Square #2040, Boston, MA, 02109, US<br>                 =
       If you do not want to receive emails from Newsletter Station you =
may <A href=3D"=
http://links.smallbusinessemailsnewsletterstation.com/CBUT/nijtkikmklk=
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