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Delivery-date: Sat, 31 Aug 2019 10:08:23 -0500
Message-ID: <d4849b7a-f003-476b-a1db-161993972411@atl1s07mta844.xt.local>
Date: Sat, 31 Aug 2019 09:07:41 -0600
Subject: ASICentral.com Week in Review: Gemline Names New President & CEO |
 Rising Tariffs Impact Promo | Apparel =?utf-8?Q?Decorator=E2=80=99s?=
 Kentucky Supreme Court Case | HALO Expands
From: Counselor PromoGram <counselorpromogram@asicentral.com>
To: bmiller@thelogomasters.com
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ASICentral.com Week In Review
Volume 179 / August 31, 2019

Click her=
e for a text-only version
https://go.asicentral.com/e/148181/wsletters-pg=
w-vol179-2ads-html/4dxr2q/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpg=
z0YWzY4k

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>
Video: The Joe Show: A Variety of Cool Promo Products=20

To=
p Stories of the Week From ASICentral.com
1.    Gemline Names New Preside=
nt; Isaacson Promoted to CEO=20
2.    Heightened Tariffs Prompt Promo Price=
 Increase Fears, Worry Over Economy=20
3.    Court Hears Arguments in Alleg=
ed LGBTQ Discrimination Case Involving Apparel Decorator=20
4.    Alphabrod=
er Re-Launches North End Brand
5.    HALO Plans Large Expansion of New Co=
rporate Headquarters=20

Top Web Exclusives
1.    Debate: Are Buying Gr=
oups Good or Bad for Promo?=20
2.    State of the Industry 2019: Forecastin=
g Promo=E2=80=99s Future
3.    Presidential Candidate Andrew Yang Rolls O=
ut Cannabis-Themed Merch=20
4.    Four Fun College Football Branded Merchan=
dise Trends=20
5.    Three Common Content Marketing Mistakes to Avoid=20
=

Sponsored Content
1.  Clients Tell All: How to Sell a Jacket for Every=
 Climate
2.  The Ultimate Hat Decoration Guide
3.  Beginner=E2=80=99s G=
uide: Tech Promo Sales Training 101
4.  The Two Goals of All Trade Show A=
ccounts (That Most Distributors Miss)
5.  How to Capture Apparel Clients =
Across the Country=20

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>

ASICentral.com Week in Review is published by Adv=
ertising Specialty Institute. All rights reserved. To subscribe to any ASI =
newsletter, go to www.asicentral.com/newsletters.=20
You were sent this new=
sletter as a benefit of your ASI membership. Copyright 2019, ASI. All Right=
s Reserved.

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>
This email was sent to: bmiller@thelogomasters.com asi/83660=
64
For questions/inquiries, please contact Customer Service at customerse=
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ty Institute=C2=AE - 4800 Street Road - Trevose, PA 19053

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=09=09=09=09=09=
=09<p><a><strong>August 31, 2019</strong></a></p>

=09=09=09=09=09=09<p=
 style=3D"margin: 4px 0;"><a href=3D"mailto:CRuvo@asicentral.com?subject=3D=
Week In Review" style=3D"font-size: 11px; color: #666666; text-decoration: =
none;"><span style=3D"color: #666666;"><strong>Contact the Editor</strong><=
/span></a></p>

=09=09=09=09=09=09<p style=3D"margin: 4px 0;"><a href=
=3D"mailto:mbarnes@asicentral.com?subject=3DWeek In Review" id=3D"no-right-=
margin" style=3D"font-size: 11px; color: #666666; text-decoration: none;" t=
arget=3D"_blank"><span style=3D"color: #666666;"><strong>Advertise</strong>=
</span></a></p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=
=09=09</tbody>
=09=09=09</table>
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=09=09=09<td>
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=09=09=
=09=09<tbody>
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e; border: none;">
=09=09=09=09=09=09<td align=3D"left" style=3D"line-hei=
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"198" class=3D""><a href=3D"https://go.asicentral.com/e/148181/ws-videos-vi=
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=09=09=09=09=09</tr>=

=09=09=09=09</tbody>
=09=09=09</table>

=09=09=09<table align=3D"r=
ight" border=3D"0" cellpadding=3D"3" cellspacing=3D"0" class=3D"newsletter-=
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=09=09=09=09<tbody>
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g: 0; outline: none; border: none;">
=09=09=09=09=09=09<td align=3D"left"=
 style=3D"line-height: 20px; font-family: Arial, Helvetica, sans-serif; bor=
der-collapse: collapse; border-spacing: 0; outline: none; padding: 0; borde=
r: none; margin-left:15px;" width=3D"484" class=3D"">
=09=09=09=09=09=09<=
p><br>
=09=09=09=09=09=09<strong>Video </strong></p>
=09=09=09=09=09=09=
<strong><a href=3D"https://go.asicentral.com/e/148181/ws-videos-video-id-Qm=
TTbIIqzvA/4dxr2v/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k"=
 style=3D"color: #00C;background:none;font-size:16px !important;font-weight=
: bold;width: 100%;text-align: left;line-height:20px !important;" target=3D=
"_blank">The Joe Show: A Variety of Cool Promo Products </a></strong><br>=

=09=09=09=09=09=09ASI Product Editor Joe Haley gives you the scoop on ni=
fty new products, including hand-lettering brush markers.</td>
=09=09=09=
=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09<!-- WRAP=
PER TABLE -->

=09=09=09<table align=3D"left" border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D"730">
=09=09=09=09=
<tbody>
=09=09=09=09=09<tr>
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=09=09=09=09=09=09<table align=3D"left" border=3D"0" cellpadding=3D=
"0" cellspacing=3D"0" class=3D"responsive" width=3D"730">
=09=09=09=09=09=
=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09<=
td class=3D"">
=09=09=09=09=09=09=09=09=09<p><strong>Top Stories of the W=
eek From ASICentral.com</strong></p>

=09=09=09=09=09=09=09=09=09<ol>=

=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentr=
al.com/e/148181/dent-isaacson-promoted-to-ceo-/4dxr2x/506775513?h=3DREp9rsL=
u8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Gemline Names New P=
resident; Isaacson Promoted to CEO </a></strong><br>
=09=09=09=09=09=09=
=09=09=09=09In addition, Saadia Bryant has been promoted to vice president =
of marketing, product and design.</li>
=09=09=09=09=09=09=09=09=09=09<li>=
<strong><a href=3D"https://go.asicentral.com/e/148181/ease-fears-worry-over=
-economy-/4dxr2z/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k"=
 target=3D"_blank">Heightened Tariffs Prompt Promo Price Increase Fears, Wo=
rry Over Economy </a></strong><br>
=09=09=09=09=09=09=09=09=09=09The U.S.=
 and China are ratcheting up import duties in moves likely to impact the pr=
omo products industry.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a =
href=3D"https://go.asicentral.com/e/148181/e-involving-apparel-decorator-/4=
dxr32/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"=
_blank">Court Hears Arguments in Alleged LGBTQ Discrimination Case Involvin=
g Apparel Decorator </a></strong><br>
=09=09=09=09=09=09=09=09=09=09Claim=
s of discrimination are clashing with arguments for freedom of speech and c=
onscience.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"http=
s://go.asicentral.com/e/148181/r-re-launches-north-end-brand-/4dxr34/506775=
513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Alph=
abroder Re-Launches North End Brand</a></strong><br>
=09=09=09=09=09=09=
=09=09=09=09New apparel technology and fashion-forward styling features in =
the collection, the supplier says.</li>
=09=09=09=09=09=09=09=09=09=09<li=
><strong><a href=3D"https://go.asicentral.com/e/148181/of-new-corporate-hea=
dquarters-/4dxr36/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k=
" target=3D"_blank">HALO Plans Large Expansion of New Corporate Headquarter=
s </a></strong><br>
=09=09=09=09=09=09=09=09=09=09The Top 40 distributor =
is adding about 277,000 square feet, including warehouse and office space.<=
/li>
=09=09=09=09=09=09=09=09=09</ol>
=09=09=09=09=09=09=09=09=09</td>=

=09=09=09=09=09=09=09=09</tr>
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=09=09=09=09<tbody>
=09=09=09=09=09<tr>
=09=
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=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=
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=09=09=
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 padding-left: 20px; border: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09=
=09=09=09<span class=3D"ad-right" style=3D"font-size: 11px; font-family: Ar=
ial, Helvetica, sans-serif; color: #666666; border-collapse: collapse; bord=
er-spacing: 0; outline: none; font-weight: normal; padding-left: 20px; bord=
er: none;"><a href=3D"https://go.asicentral.com/e/148181/events-asi-power-s=
ummit-/4dxr38/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" ta=
rget=3D"_blank"><img align=3D"right" alt=3D"Advertiser: ASI Power Summit" b=
order=3D"0" height=3D"250" src=3D"http://cdn.asicentral.com/idesign/newslet=
ters/pgw/banners/vol179_tile_33020_1.jpg" style=3D"outline: none; text-deco=
ration: none; -ms-interpolation-mode: bicubic;" width=3D"300"></a></span></=
td>
=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=
=09=09=09=09=09</table>
=09=09=09=09=09=09<!-- END INSIDE TABLE RIGHT -->=
<!-- INSIDE TABLE LEFT -->

=09=09=09=09=09=09<table align=3D"left" bor=
der=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D=
"400">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=
=09=09=09=09=09=09=09=09<td class=3D"">
=09=09=09=09=09=09=09=09=09<p><st=
rong>Top Web Exclusives</strong></p>

=09=09=09=09=09=09=09=09=09<ol>=

=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentr=
al.com/e/148181/soi-2019-debate-buying-groups-/4dxr3b/506775513?h=3DREp9rsL=
u8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Debate: Are Buying =
Groups Good or Bad for Promo? </a></strong><br>
=09=09=09=09=09=09=09=09=
=09=09Two industry professionals make their cases in this thought-provoking=
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=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"http=
s://go.asicentral.com/e/148181/r-the-promo-products-industry-/4dxr3d/506775=
513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Stat=
e of the Industry 2019: Forecasting Promo=E2=80=99s Future</a></strong><br>=

=09=09=09=09=09=09=09=09=09=09A look at how technology and trends will s=
hake up the market in the years ahead.</li>
=09=09=09=09=09=09=09=09=09=
=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/lls-out-cannab=
is-themed-merch-/4dxr3g/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0=
YWzY4k" target=3D"_blank">Presidential Candidate Andrew Yang Rolls Out Cann=
abis-Themed Merch </a></strong><br>
=09=09=09=09=09=09=09=09=09=09We=
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148181/ll-branded-merchandise-trends-/4dxr3j/506775513?h=3DREp9rsLu8IDu5AFu=
TLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Four Fun College Football Br=
anded Merchandise Trends </a></strong><br>
=09=09=09=09=09=09=09=09=09=09=
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to a variety of markets.</li>
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a href=3D"https://go.asicentral.com/e/148181/t-marketing-mistakes-to-avoid-=
/4dxr3l/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=
=3D"_blank">Three Common Content Marketing Mistakes to Avoid </a></strong><=
br>
=09=09=09=09=09=09=09=09=09=09Sidestepping these pitfalls will boost =
your success rate and help you better connect with buyers.</li>
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=09=09=09=09=09=09</ol>
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=09=09=09=09=
=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</tab=
le>
=09=09=09=09=09=09<!-- END INSIDE TABLE LEFT --></td>
=09=09=09=09=
=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09<!-- END WRA=
PPER TABLE --><!-- WRAPPER TABLE -->

=09=09=09<table align=3D"left" bo=
rder=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"responsive" width=
=3D"730">
=09=09=09=09<tbody>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<=
td><!-- INSIDE TABLE RIGHT -->
=09=09=09=09=09=09<table align=3D"right" b=
order=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"ad-placement-deskt=
op responsive" style=3D"border-spacing: 0; border-collapse: collapse; mso-t=
able-lspace: 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0;" width=3D"3=
00">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr style=3D"=
border-spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09=09=
=09=09<td align=3D"center" class=3D"ad-right" style=3D"font-size: 11px; fon=
t-family: Arial, Helvetica, sans-serif; color: #666666; line-height: 15px; =
border-collapse: collapse; border-spacing: 0; outline: none; padding-left: =
20px; border: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09=09=09=09<span c=
lass=3D"ad-right" style=3D"font-size: 11px; font-family: Arial, Helvetica, =
sans-serif; color: #666666; border-collapse: collapse; border-spacing: 0; o=
utline: none; font-weight: normal; padding-left: 20px; border: none;"><a hr=
ef=3D"https://go.asicentral.com/e/148181/mber-benefits-business-savings/4dx=
r3n/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_b=
lank"><img align=3D"right" alt=3D"Advertiser: ASI Business" border=3D"0" he=
ight=3D"250" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgw/banne=
rs/vol179_tile_33020_2.jpg" style=3D"outline: none; text-decoration: none; =
-ms-interpolation-mode: bicubic;" width=3D"300"></a></span></td>
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=09=09=09=09=09=09</tr>
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=09</table>
=09=09=09=09=09=09<!-- END INSIDE TABLE RIGHT --><!-- INSIDE =
TABLE LEFT -->

=09=09=09=09=09=09<table align=3D"left" border=3D"0" ce=
llpadding=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D"400">
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=09=09=09=09<td class=3D"">
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z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Clients Tell All: How to Sell a Ja=
cket for Every Climate</a></strong><br>
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=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentr=
al.com/e/148181/-guide-every-method-explained-/4dxr3s/506775513?h=3DREp9rsL=
u8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">The Ultimate Hat De=
coration Guide</a></strong><br>
=09=09=09=09=09=09=09=09=09=09From laser-=
etched patches to retro influences, it=E2=80=99s all explained here.</li>=

=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentr=
al.com/e/148181/August20CMS20Native20Ad20Leads/4dxr3v/506775513?h=3DREp9rsL=
u8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">Beginner=E2=80=
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=09=09=09=09=
=09=09=09=09=09=09Learn the basics of how to sell this product category, an=
d you=E2=80=99ll pump up your profits.</li>
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=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/for-all-trade-=
show-exhibitors-/4dxr3x/506775513?h=3DREp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0=
YWzY4k" target=3D"_blank">The Two Goals of All Trade Show Accounts (That Mo=
st Distributors Miss)</a></strong><br>
=09=09=09=09=09=09=09=09=09=09Spea=
k to your clients=E2=80=99 pain points so you can win more trade show order=
s.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.a=
sicentral.com/e/148181/August20CMS20Native20Ad20Leads/4dxr3z/506775513?h=3D=
REp9rsLu8IDu5AFuTLN08-z8rljQdnr2vpgz0YWzY4k" target=3D"_blank">How to Captu=
re Apparel Clients Across the Country </a></strong><br>
=09=09=09=09=09=
=09=09=09=09=09Understand prospects=E2=80=99 unique needs and come through =
on deadlines, despite your location.</li>
=09=09=09=09=09=09=09=09=09</ol=
>
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09</tr>
=09=
=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=09=09=09=
=09<!-- END INSIDE TABLE LEFT --></td>
=09=09=09=09=09</tr>
=09=09=09=
=09</tbody>
=09=09=09</table>
=09=09=09<!-- END WRAPPER TABLE --></td>=

=09=09</tr>
=09=09<tr>
=09=09=09<td class=3D"">&nbsp;</td>
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