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ASICentral.com Week In Review
Volume 203 / February 15, 2020

Click h=
ere for a text-only version
https://go.asicentral.com/e/148181/wsletters-=
pgw-vol203-2ads-html/4qqlxp/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv6=
1rFEOZ6Rcc


>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>
Video: The Joe Show: Grow Sales

Top Stories of the W=
eek From ASICentral.com
1.    Coronavirus Impact on Promo to Intensify
=
2.    HUB Promotional Group Rebrands as =E2=80=98HPG=E2=80=99
3.    Vanta=
ge Switches to Recycled Garment Packaging
4.    Supplier Rainkist Umbrell=
as Has Closed
5.    ASB Hosts National Sales Conference

Top Web Excl=
usives
1.    Product Innovation: The USB Fastener Hat
2.    Merch Suppo=
rts Oklahoma=E2=80=99s Rebrand
3.    Clean Oceans Event Gives Out Foam Me=
rch
4.    Links Unlimited Partners With Alpha Guardian
5.    Rhode Isla=
nd Considers Single-Use Plastic Bans

Sponsored Content
1.    18 Impr=
essive Pen Styles You=E2=80=99ve Never Seen Before
2.    The Ultimate Mat=
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3.    Grow Your Business With a Thriving Community of D=
istributors
4.    Five Ways to Grow Your Profits With Seeded Promos
5. =
   Now Available: New & Trending Lip Balm for 2020
 =20
   =20

>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

ASICen=
tral.com Week in Review is published by Advertising Specialty Institute. Al=
l rights reserved. To subscribe to any ASI newsletter, go to www.asicentral=
.com/newsletters.=20
You were sent this newsletter as a benefit of your ASI=
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=09=09=09=09=09=09=
<p style=3D"margin: 4px 0;"><a href=3D"mailto:CRuvo@asicentral.com?subject=
=3DWeek In Review" style=3D"font-size: 11px; color: #666666; text-decoratio=
n: none;"><span style=3D"color: #666666;"><strong>Contact the Editor</stron=
g></span></a></p>

=09=09=09=09=09=09<p style=3D"margin: 4px 0;"><a hre=
f=3D"mailto:mbarnes@asicentral.com?subject=3DWeek In Review" id=3D"no-right=
-margin" style=3D"font-size: 11px; color: #666666; text-decoration: none;" =
target=3D"_blank"><span style=3D"color: #666666;"><strong>Advertise</strong=
></span></a></p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=
=09=09</tbody>
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=09=09=
=09=09=09=09<p><br>
=09=09=09=09=09=09<strong>Video </strong></p>
=09=
=09=09=09=09=09<strong><a href=3D"https://go.asicentral.com/e/148181/ws-vid=
eos-video-id-xpXfhP8Wekc/4qqlxt/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4=
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ant;font-weight: bold;width: 100%;text-align: left;line-height:20px !import=
ant;" target=3D"_blank">The Joe Show: Grow Sales </a></strong><br>
=09=09=
=09=09=09=09ASI Product Editor Joe Haley has the scoop on cool items client=
s are sure to love.</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=
=09=09=09</table>
=09=09=09<!-- WRAPPER TABLE -->

=09=09=09<table al=
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=09=09=09=09=09=09=09=
=09<tr>
=09=09=09=09=09=09=09=09=09<td class=3D"">
=09=09=09=09=09=09=
=09=09=09<p><strong>Top Stories of the Week From ASICentral.com</strong></p=
>

=09=09=09=09=09=09=09=09=09<ol>
=09=09=09=09=09=09=09=09=09=09<li>=
<strong><a href=3D"https://go.asicentral.com/e/148181/irus-to-deepen-promo-=
pros-say-/4qqlxw/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc"=
 target=3D"_blank">Coronavirus Impact on Promo to Intensify</a></strong><br=
>
=09=09=09=09=09=09=09=09=09=09This video and in-depth report break down=
 the Wuhan Coronavirus=E2=80=99 current and potential impacts on the indust=
ry.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.=
asicentral.com/e/148181/otional-group-rebrands-as-hpg-/4qqlxy/596167074?h=
=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank">HUB Promo=
tional Group Rebrands as =E2=80=98HPG=E2=80=99</a></strong><br>
=09=09=09=
=09=09=09=09=09=09=09The acronym is the official new name of the promo prod=
ucts industry=E2=80=99s ninth-largest supplier.</li>
=09=09=09=09=09=09=
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/to-re=
cycled-garment-packaging-/4qqly1/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-=
4ltv61rFEOZ6Rcc" target=3D"_blank">Vantage Switches to Recycled Garment Pac=
kaging</a></strong><br>
=09=09=09=09=09=09=09=09=09=09The Top 40 supplier=
 will now package its custom apparel in recycled poly bags as part of its o=
ngoing efforts to reduce its environmental footprint.</li>
=09=09=09=09=
=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181=
/rainkist-umbrellas-has-closed-/4qqly3/596167074?h=3Dh6XNtj0I6dC690sPdFZfHY=
sOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank">Supplier Rainkist Umbrellas Has Cl=
osed</a></strong><br>
=09=09=09=09=09=09=09=09=09=09Its parent company Fu=
tai Inc. has also been shuttered.</li>
=09=09=09=09=09=09=09=09=09=09<li>=
<strong><a href=3D"https://go.asicentral.com/e/148181/sts-national-sales-co=
nference-/4qqly5/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc"=
 target=3D"_blank">ASB Hosts National Sales Conference</a></strong><br>
=
=09=09=09=09=09=09=09=09=09=09The Top 40 distributor=E2=80=99s event strate=
gically coincided with the ASI Show Fort Worth.</li>
=09=09=09=09=09=09=
=09=09=09</ol>
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=
=09</tr>
=09=09=09=09=09=09=09</tbody>
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=09=
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=09=09=09=09=09</tr>=

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spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09=09=09=09<td=
 align=3D"center" class=3D"ad-right" style=3D"font-size: 11px; font-family:=
 Arial, Helvetica, sans-serif; color: #666666; line-height: 15px; border-co=
llapse: collapse; border-spacing: 0; outline: none; padding-left: 20px; bor=
der: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09=09=09=09<span class=3D"a=
d-right" style=3D"font-size: 11px; font-family: Arial, Helvetica, sans-seri=
f; color: #666666; border-collapse: collapse; border-spacing: 0; outline: n=
one; font-weight: normal; padding-left: 20px; border: none;"><a href=3D"htt=
ps://go.asicentral.com/e/148181/mber-benefits-business-savings/4qqly7/59616=
7074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank"><im=
g align=3D"right" alt=3D"Advertiser: ASI Business" border=3D"0" height=3D"2=
50" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgw/banners/vol199=
_tile_33020_1.jpg" style=3D"outline: none; text-decoration: none; -ms-inter=
polation-mode: bicubic;" width=3D"300"></a></span></td>
=09=09=09=09=09=
=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>=

=09=09=09=09=09=09<!-- END INSIDE TABLE RIGHT --><!-- INSIDE TABLE LEFT =
-->

=09=09=09=09=09=09<table align=3D"left" border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D"400">
=09=09=09=09=
=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=
=09<td class=3D"">
=09=09=09=09=09=09=09=09=09<p><strong>Top Web Exclusiv=
es</strong></p>

=09=09=09=09=09=09=09=09=09<ol>
=09=09=09=09=09=09=
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/novat=
ion-the-usb-fastener-hat-/4qqly9/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-=
4ltv61rFEOZ6Rcc" target=3D"_blank">Product Innovation: The USB Fastener Hat=
</a></strong><br>
=09=09=09=09=09=09=09=09=09=09Get inspired by musical a=
rtist Deaton Chris Anthony=E2=80=99s unique branded hat, which fastens via =
a USB.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://=
go.asicentral.com/e/148181/h-supports-oklahoma-s-rebrand-/4qqlyc/596167074?=
h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank">Merch Su=
pports Oklahoma=E2=80=99s Rebrand </a></strong><br>
=09=09=09=09=09=09=09=
=09=09=09The Sooner State has a new logo and tagline =E2=80=93 and a colorf=
ul line of merch to complement the refreshed brand.</li>
=09=09=09=09=09=
=09=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/ns=
-event-gives-out-foam-merch-/4qqlyf/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOB=
Hn-4ltv61rFEOZ6Rcc" target=3D"_blank">Clean Oceans Event Gives Out Foam Mer=
ch </a></strong><br>
=09=09=09=09=09=09=09=09=09=09An attendee complained=
 that the promo undermined the conference=E2=80=99s mission.</li>
=09=09=
=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/=
148181/-partners-with-alpha-guardian-/4qqlyh/596167074?h=3Dh6XNtj0I6dC690sP=
dFZfHYsOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank">Links Unlimited Partners Wit=
h Alpha Guardian</a></strong><br>
=09=09=09=09=09=09=09=09=09=09Links Unl=
imited is a Cincinnati, OH-based supplier. Alpha Guardian specializes in se=
cure storage, including safes and gun cabinets.</li>
=09=09=09=09=09=09=
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/iders=
-single-use-plastic-bans-/4qqlyk/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-=
4ltv61rFEOZ6Rcc" target=3D"_blank">Rhode Island Considers Single-Use Plasti=
c Bans</a></strong><br>
=09=09=09=09=09=09=09=09=09=09The legislation on =
bags and straws could provide opportunity for ad specialty distributors.</l=
i>
=09=09=09=09=09=09=09=09=09</ol>
=09=09=09=09=09=09=09=09=09</td>
=
=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=
=09=09=09</table>
=09=09=09=09=09=09<!-- END INSIDE TABLE LEFT --></td>=

=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=
=09<!-- END WRAPPER TABLE --><!-- WRAPPER TABLE -->

=09=09=09<table al=
ign=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"resp=
onsive" width=3D"730">
=09=09=09=09<tbody>
=09=09=09=09=09<tr>
=09=09=
=09=09=09=09<td><!-- INSIDE TABLE RIGHT -->
=09=09=09=09=09=09<table alig=
n=3D"right" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"ad-pl=
acement-desktop responsive" style=3D"border-spacing: 0; border-collapse: co=
llapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0=
;" width=3D"300">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09=
<tr style=3D"border-spacing: 0; outline: none; border: none;">
=09=09=09=
=09=09=09=09=09=09<td align=3D"center" class=3D"ad-right" style=3D"font-siz=
e: 11px; font-family: Arial, Helvetica, sans-serif; color: #666666; line-he=
ight: 15px; border-collapse: collapse; border-spacing: 0; outline: none; pa=
dding-left: 20px; border: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09=09=
=09=09<span class=3D"ad-right" style=3D"font-size: 11px; font-family: Arial=
, Helvetica, sans-serif; color: #666666; border-collapse: collapse; border-=
spacing: 0; outline: none; font-weight: normal; padding-left: 20px; border:=
 none;"><a href=3D"https://go.asicentral.com/e/148181/-tools/4qqlym/5961670=
74?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank"><img =
align=3D"right" alt=3D"Advertiser: ASI Internship" border=3D"0" height=3D"2=
50" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgw/banners/vol199=
_tile_33020_2.jpg" style=3D"outline: none; text-decoration: none; -ms-inter=
polation-mode: bicubic;" width=3D"300"></a></span></td>
=09=09=09=09=09=
=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>=

=09=09=09=09=09=09<!-- END INSIDE TABLE RIGHT --><!-- INSIDE TABLE LEFT =
-->

=09=09=09=09=09=09<table align=3D"left" border=3D"0" cellpadding=
=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D"400">
=09=09=09=09=
=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=
=09<td class=3D"">
=09=09=09=09=09=09=09=09=09<p><strong>Sponsored Conten=
t</strong></p>

=09=09=09=09=09=09=09=09=09<ol>
=09=09=09=09=09=09=09=
=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/20202020=
CMS20Native20Ad20Leads/4qqlyp/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4lt=
v61rFEOZ6Rcc" target=3D"_blank">18 Impressive Pen Styles You=E2=80=99ve Nev=
er Seen Before </a></strong><br>
=09=09=09=09=09=09=09=09=09=09Upgrade yo=
ur sales presentations with these one-of-a-kind styles.</li>
=09=09=09=09=
=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181=
/-right-mat-for-every-occasion-/4qqlyr/596167074?h=3Dh6XNtj0I6dC690sPdFZfHY=
sOBHn-4ltv61rFEOZ6Rcc" target=3D"_blank">The Ultimate Mat Matchmaker Guide<=
/a></strong><br>
=09=09=09=09=09=09=09=09=09=09Learn which floor mats are=
 a perfect fit for all your customers.</li>
=09=09=09=09=09=09=09=09=09=
=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/2020-02-15/4qq=
lyt/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6Rcc" target=3D"_b=
lank">Grow Your Business With a Thriving Community of Distributors </a></st=
rong><br>
=09=09=09=09=09=09=09=09=09=09AIM has created a community and t=
ools to help distributors succeed, offering marketing services, vendor rela=
tions, technology and full financing.</li>
=09=09=09=09=09=09=09=09=09=09=
<li><strong><a href=3D"https://go.asicentral.com/e/148181/ur-profits-with-s=
eeded-promos-/4qqlyw/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6=
Rcc" target=3D"_blank">Five Ways to Grow Your Profits With Seeded Promos</a=
></strong><br>
=09=09=09=09=09=09=09=09=09=09Check out some of the latest=
 and greatest eco-friendly products.</li>
=09=09=09=09=09=09=09=09=09=09<=
li><strong><a href=3D"https://go.asicentral.com/e/148181/ng-lip-balm-client=
s-will-love-/4qqlyy/596167074?h=3Dh6XNtj0I6dC690sPdFZfHYsOBHn-4ltv61rFEOZ6R=
cc" target=3D"_blank">Now Available: New &amp; Trending Lip Balm for 2020</=
a></strong><br>
=09=09=09=09=09=09=09=09=09=09Spark sales by successfully=
 pitching innovative lip balm with the help of this free guide.</li>
=09=
=09=09=09=09=09=09=09=09</ol>
=09=09=09=09=09=09=09=09=09</td>
=09=09=
=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=
=09</table>
=09=09=09=09=09=09<!-- END INSIDE TABLE LEFT --></td>
=09=
=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09<!-=
- END WRAPPER TABLE --></td>
=09=09</tr>
=09=09<tr>
=09=09=09<td clas=
s=3D"">&nbsp;</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td>
=09=09=09<t=
able align=3D"center" border=3D"0" cellpadding=3D"2" cellspacing=3D"0" clas=
s=3D"copyright" style=3D"border-spacing: 0; border-collapse: collapse; mso-=
table-lspace: 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0;" width=3D"=
100%">
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0; outline: none; border: none;">
=09=09=09=09=09=09<td style=3D"line-hei=
ght: 15px; font-family: Arial, Helvetica, sans-serif; font-size: 11px; bord=
er-collapse: collapse; border-spacing: 0; outline: none; border: none;" val=
ign=3D"bottom" class=3D"">&nbsp;</td>
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outline: none; border: none; background: rgb(225, 225, 225);" valign=3D"bot=
tom" class=3D"">
=09=09=09=09=09=09<p>ASICentral.com Week in Review is pu=
blished by Advertising Specialty Institute. All rights reserved.<br>
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