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ASICentral.com Week In Review
Volume 215 / May 9, 2020

Click here fo=
r a text-only version
https://go.asicentral.com/e/148181/wsletters-pgw-vo=
l215-3ads-html/4wtx8z/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8=
Orps

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>

Video
What You Need to Know About Masks

Podcast
Promo =
Insiders: Building Sales & Client Relationships Amid the Pandemic

Top =
Stories of the Week From ASICentral.com
1.    PPP Loan Process Frustrates=
 Promo Firms
2.    Promo Legend Dave Saracino Retires
3.    FDA Bars Do=
zens of China Mask Makers From Exporting to U.S.
4.    ICE Partners With =
3M, Others to Stop PPE Fraud
5.    Masks Lead April ESP Searches
6.    =
COVID-19 Drives Double-Digit Sales Drop at Vistaprint, National Pen
7.   =
 Feds Charge First Alleged PPP Scammers
   =20
Top Web Exclusives
1.   =
 The Joe Show: Products for a Variety of Promotions & Markets
2.    Signa=
ge Poses Ongoing Sales Opportunity
3.    The New Age of Advertising
4. =
   Kentucky Company Creates Mask-Making Machine
5.    10 Tech Innovations=
 We=E2=80=99re Still Waiting For
6.    As Puzzle Sales Soar, Brands Get i=
n on the Action
7.    BAMKO=E2=80=99s Parent Company Donates $5 Million W=
orth of Scrubs

Sponsored Content
1.    Five Reasons You Must Sell Re=
tail Brands
2.    Varsity Jackets 101: How to Sell This Iconic Outerwear =
Style
3.    Six Ways to Win More Wine Glass Orders
4.    Five Reasons S=
ignage Will Increase Your Revenue
5.    Sell Full-Color Apparel Decoratio=
n Fit for a King or Queen


>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

ASICentral.com Week in Review is publish=
ed by Advertising Specialty Institute. All rights reserved. To subscribe to=
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You were sent=
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=09=09=09=09=09=
=09<p><a><strong>May 9, 2020</strong></a></p>

=09=09=09=09=09=09<p sty=
le=3D"margin: 4px 0;"><a href=3D"mailto:CRuvo@asicentral.com?subject=3DWeek=
 In Review" style=3D"font-size: 11px; color: #666666; text-decoration: none=
;"><strong>Contact the Editor</strong></a></p>

=09=09=09=09=09=09<p st=
yle=3D"margin: 4px 0;"><a href=3D"mailto:mbarnes@asicentral.com?subject=3DW=
eek In Review" id=3D"no-right-margin" style=3D"font-size: 11px; color: #666=
666; text-decoration: none;" target=3D"_blank"><span style=3D"color: #66666=
6;"><strong>Advertise</strong></span></a></p>
=09=09=09=09=09=09</td>
=
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09=
</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td>
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"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"thumb" sty=
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=09=09=09=09<tbody>
=09=09=09=09=09<tr style=3D"bord=
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=09=09=09=09=09=09<td align=
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=09=09=09=09=09</tr>
=09=09=09=09</tbody>=

=09=09=09</table>

=09=09=09<table align=3D"right" border=3D"0" cell=
padding=3D"3" cellspacing=3D"0" class=3D"newsletter-video" style=3D"border-=
spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rsp=
ace: 0pt; margin: 0; padding: 0; float:right;" width=3D"510">
=09=09=09=
=09<tbody>
=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: none; =
border: none;">
=09=09=09=09=09=09<td align=3D"left" style=3D"line-height=
: 20px; font-family: Arial, Helvetica, sans-serif; border-collapse: collaps=
e; border-spacing: 0; outline: none; padding: 0; border: none; margin-left:=
15px;" width=3D"484" class=3D"">
=09=09=09=09=09=09<p><br>
=09=09=09=09=
=09=09<strong>Video </strong></p>

=09=09=09=09=09=09<p><strong><a href=
=3D"https://go.asicentral.com/e/148181/3984943162-ref-watch-permalink/4wtx9=
4/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" style=3D"color=
: #00C;background:none;font-size:16px !important;font-weight: bold;width: 1=
00%;text-align: left;line-height:20px !important;" target=3D"_blank">What Y=
ou Need to Know About Masks</a></strong><br>
=09=09=09=09=09=09Get the in=
formation you need to sell this in-demand product in an intelligent way.</p=
>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>=

=09=09=09</table>
=09=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=
=09<td>&nbsp;
=09=09=09<table align=3D"left" border=3D"0" cellpadding=3D"=
0" cellspacing=3D"0" class=3D"thumb" style=3D"border-spacing: 0; border-col=
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adding: 0; line-height:normal; float:left;" width=3D"198">
=09=09=09=09<t=
body>
=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: none; borde=
r: none;">
=09=09=09=09=09=09<td align=3D"left" style=3D"line-height: 15p=
x; font-family: Arial, Helvetica, sans-serif; font-size: 13px; border-colla=
pse: collapse; border-spacing: 0; outline: none; padding-bottom: 5px; borde=
r: none; padding-right:15px; padding-top:15px !important;" width=3D"198" cl=
ass=3D""><a href=3D"https://go.asicentral.com/e/148181/lationships-amid-the=
-pandemic-/4wtx96/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps=
" target=3D"_blank"><img alt=3D"Podcast" src=3D"http://cdn.asicentral.com/i=
design/newsletters/pgw/images/videoseries-215_2.jpg"></a></td>
=09=09=09=
=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>

=09=09=09<table=
 align=3D"right" border=3D"0" cellpadding=3D"3" cellspacing=3D"0" class=3D"=
newsletter-video" style=3D"border-spacing: 0; border-collapse: collapse; ms=
o-table-lspace: 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0; float:ri=
ght;" width=3D"510">
=09=09=09=09<tbody>
=09=09=09=09=09<tr style=3D"bo=
rder-spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09<td ali=
gn=3D"left" style=3D"line-height: 20px; font-family: Arial, Helvetica, sans=
-serif; border-collapse: collapse; border-spacing: 0; outline: none; paddin=
g: 0; border: none; margin-left:15px;" width=3D"484" class=3D"">
=09=09=
=09=09=09=09<p><strong>Podcast </strong></p>

=09=09=09=09=09=09<p><str=
ong><a href=3D"https://go.asicentral.com/e/148181/lationships-amid-the-pand=
emic-/4wtx96/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" sty=
le=3D"color: #00C;background:none;font-size:16px !important;font-weight: bo=
ld;width: 100%;text-align: left;line-height:20px !important;" target=3D"_bl=
ank">Promo Insiders: Building Sales &amp; Client Relationships Amid the Pan=
demic</a></strong><br>
=09=09=09=09=09=09Sharp insights and practical adv=
ice on how to keep sales of traditional promo items moving.</p>
=09=09=09=
=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</t=
able>
=09=09=09<!-- WRAPPER TABLE -->

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=09=09=09=09=09<tr>
=09=09=09=09=09=09=
<td><!-- INSIDE TABLE RIGHT -->
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border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"ad-placement-desk=
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table-lspace: 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0;" width=3D"=
300">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr style=3D=
"border-spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09=09=
=09=09<td align=3D"center" class=3D"ad-right" style=3D"font-size: 11px; fon=
t-family: Arial, Helvetica, sans-serif; color: #666666; line-height: 15px; =
border-collapse: collapse; border-spacing: 0; outline: none; padding-left: =
20px; border: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09=09=09=09<span c=
lass=3D"ad-right" style=3D"font-size: 11px; font-family: Arial, Helvetica, =
sans-serif; color: #666666; border-collapse: collapse; border-spacing: 0; o=
utline: none; font-weight: normal; padding-left: 20px; border: none;"><a hr=
ef=3D"https://go.asicentral.com/e/148181/-content-support20banner20ad20/4wt=
x98/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_b=
lank"><img align=3D"right" alt=3D"Advertiser: iPROMOTEu" border=3D"0" heigh=
t=3D"250" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgw/banners/=
vol215_tile_232119.jpg" style=3D"outline: none; text-decoration: none; -ms-=
interpolation-mode: bicubic;" width=3D"300"></a></span></td>
=09=09=09=09=
=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</tab=
le>
=09=09=09=09=09=09<!-- END INSIDE TABLE RIGHT --><!-- INSIDE TABLE LE=
FT -->

=09=09=09=09=09=09<table align=3D"left" border=3D"0" cellpaddin=
g=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D"400">
=09=09=09=
=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=
=09=09<td class=3D"">
=09=09=09=09=09=09=09=09=09<p><strong>Top Stories o=
f the Week From ASICentral.com</strong></p>

=09=09=09=09=09=09=09=09=
=09<ol>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.a=
sicentral.com/e/148181/rocess-frustrates-promo-firms-/4wtx9b/641282307?h=3D=
osgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">PPP Loan Pro=
cess Frustrates Promo Firms </a></strong><br>
=09=09=09=09=09=09=09=09=09=
=09While some suppliers and distributors were able to gain quick access to =
funding, others have endured a messy application process and prolonged sile=
nce from lenders.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=
=3D"https://go.asicentral.com/e/148181/-legend-dave-saracino-retires-/4wtx9=
d/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_bla=
nk">Promo Legend Dave Saracino Retires </a></strong><br>
=09=09=09=09=09=
=09=09=09=09=09Saracino, a winner of Counselor=E2=80=99s Lifetime Achieveme=
nt Award, spent his entire successful career at BIC Graphic North America.<=
/li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asic=
entral.com/e/148181/k-makers-from-exporting-to-us-/4wtx9g/641282307?h=3Dosg=
xa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">FDA Bars Dozens=
 of China Mask Makers From Exporting to U.S.</a></strong><br>
=09=09=09=
=09=09=09=09=09=09=09Previously, 80 China-based manufacturers were exportin=
g N95-style masks to the U.S. Now, only 14 can.</li>
=09=09=09=09=09=09=
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/h-3m-=
others-to-stop-ppe-fraud-/4wtx9j/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-=
pTW_XWz5Xd8Orps" target=3D"_blank">ICE Partners With 3M, Others to Stop PPE=
 Fraud </a></strong><br>
=09=09=09=09=09=09=09=09=09=09The public-private=
 partnership aims to stem the flow of counterfeit PPE equipment to the U.S.=
 market.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https:=
//go.asicentral.com/e/148181/masks-lead-april-esp-searches-/4wtx9l/64128230=
7?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">Masks =
Lead April ESP Searches</a></strong><br>
=09=09=09=09=09=09=09=09=09=09To=
pped by a nearly 57,000% increase in mask searches, PPE continues to be the=
 most popular product category in the industry.</li>
=09=09=09=09=09=09=
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/op-at=
-vistaprint-national-pen-/4wtx9n/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-=
pTW_XWz5Xd8Orps" target=3D"_blank">COVID-19 Drives Double-Digit Sales Drop =
at Vistaprint, National Pen</a></strong><br>
=09=09=09=09=09=09=09=09=09=
=09The declines were part of a broader revenue retreat for the firms=
=E2=80=99 parent company, Top 40 distributor Cimpress.</li>
=09=09=09=09=
=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181=
/leged-ppp-scammers-referral-TW/4wtx9q/641282307?h=3Dosgxa-A8dR-q4QNlVwizut=
BFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">Feds Charge First Alleged PPP Scam=
mers</a></strong><br>
=09=09=09=09=09=09=09=09=09=09The New England pair =
is accused of committing fraud in an effort to obtain nearly $550,000 in Pa=
ycheck Protection Program loans.</li>
=09=09=09=09=09=09=09=09=09</ol>
=
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09</tr>
=09=09=
=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=09=09=09=09<!=
-- END INSIDE TABLE LEFT --></td>
=09=09=09=09=09</tr>
=09=09=09=09</tb=
ody>
=09=09=09</table>
=09=09=09<!-- END WRAPPER TABLE --><!-- WRAPPER =
TABLE -->

=09=09=09<table align=3D"left" border=3D"0" cellpadding=3D"0=
" cellspacing=3D"0" class=3D"responsive" width=3D"730">
=09=09=09=09<tbod=
y>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<td><!-- INSIDE TABLE RIGHT --=
>
=09=09=09=09=09=09<table align=3D"right" border=3D"0" cellpadding=3D"0"=
 cellspacing=3D"0" class=3D"ad-placement-desktop responsive" style=3D"borde=
r-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-r=
space: 0pt; margin: 0; padding: 0;" width=3D"300">
=09=09=09=09=09=09=09<=
tbody>
=09=09=09=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: n=
one; border: none;">
=09=09=09=09=09=09=09=09=09<td align=3D"center" clas=
s=3D"ad-right" style=3D"font-size: 11px; font-family: Arial, Helvetica, san=
s-serif; color: #666666; line-height: 15px; border-collapse: collapse; bord=
er-spacing: 0; outline: none; padding-left: 20px; border: none;">ADVERTISEM=
ENT<br>
=09=09=09=09=09=09=09=09=09<span class=3D"ad-right" style=3D"font=
-size: 11px; font-family: Arial, Helvetica, sans-serif; color: #666666; bor=
der-collapse: collapse; border-spacing: 0; outline: none; font-weight: norm=
al; padding-left: 20px; border: none;"><a href=3D"https://go.asicentral.com=
/e/148181/asihelp/4wtx9s/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5=
Xd8Orps" target=3D"_blank"><img align=3D"right" alt=3D"Advertiser: ASI Help=
" border=3D"0" height=3D"250" src=3D"http://cdn.asicentral.com/idesign/news=
letters/pgw/banners/vol215_tile_33020_HELP.jpg" style=3D"outline: none; tex=
t-decoration: none; -ms-interpolation-mode: bicubic;" width=3D"300"></a></s=
pan></td>
=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>=

=09=09=09=09=09=09</table>
=09=09=09=09=09=09<!-- END INSIDE TABLE RIG=
HT --><!-- INSIDE TABLE LEFT -->

=09=09=09=09=09=09<table align=3D"lef=
t" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"responsive" wi=
dth=3D"400">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>=

=09=09=09=09=09=09=09=09=09<td class=3D"">
=09=09=09=09=09=09=09=09=09=
<p><strong>Top Web Exclusives</strong></p>

=09=09=09=09=09=09=09=09=09=
<ol>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asic=
entral.com/e/148181/v-H6epAmAAA2c-feature-youtu-be/4wtx9v/641282307?h=3Dosg=
xa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">The Joe Show: P=
roducts for a Variety of Promotions &amp; Markets</a></strong><br>
=09=09=
=09=09=09=09=09=09=09=09ASI Product Editor Joe Haley introduces you to grea=
t new products.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D=
"https://go.asicentral.com/e/148181/ses-ongoing-sales-opportunity-/4wtx9x/6=
41282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank"=
>Signage Poses Ongoing Sales Opportunity</a></strong><br>
=09=09=09=09=09=
=09=09=09=09=09As businesses start to reopen, signage is a growing category=
 for distributors.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=
=3D"https://go.asicentral.com/e/148181/20-the-new-age-of-advertising-/4wtx9=
z/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_bla=
nk">The New Age of Advertising </a></strong><br>
=09=09=09=09=09=09=09=09=
=09=09As digital marketing surpassed traditional advertising for the first =
time, do physical promotional products still have a place in an online worl=
d?</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.a=
sicentral.com/e/148181/y-creates-mask-making-machine-/4wtxb2/641282307?h=3D=
osgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">Kentucky Com=
pany Creates Mask-Making Machine</a></strong><br>
=09=09=09=09=09=09=09=
=09=09=09The device can produce up to 600 pleated cloths masks an hour.</li=
>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicent=
ral.com/e/148181/ations-were-still-waiting-for-/4wtxb4/641282307?h=3Dosgxa-=
A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">10 Tech Innovation=
s We=E2=80=99re Still Waiting For </a></strong><br>
=09=09=09=09=09=09=09=
=09=09=09These 10 innovations have been on our radar for years but have yet=
 to make a significant impact. When can we expect them to finally arrive?</=
li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asice=
ntral.com/e/148181/r-brands-get-in-on-the-action-/4wtxb6/641282307?h=3Dosgx=
a-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">As Puzzle Sales =
Soar, Brands Get in on the Action </a></strong><br>
=09=09=09=09=09=09=09=
=09=09=09Due to coronavirus-caused lockdowns, jigsaw puzzles have been a ho=
t item for the homebound.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong>=
<a href=3D"https://go.asicentral.com/e/148181/ate-5-million-worth-of-scrubs=
-/4wtxb8/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=
=3D"_blank">BAMKO=E2=80=99s Parent Company Donates $5 Million Worth of Scru=
bs </a></strong><br>
=09=09=09=09=09=09=09=09=09=09Superior Group of Comp=
anies is giving the scrubs to hospitals and healthcare facilities in areas =
where the COVID-19 pandemic is hitting hard.</li>
=09=09=09=09=09=09=09=
=09=09</ol>
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09</=
tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=
=09=09=09=09<!-- END INSIDE TABLE LEFT --></td>
=09=09=09=09=09</tr>
=
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09<!-- END WRAPPER TABLE =
--><!-- WRAPPER TABLE -->

=09=09=09<table align=3D"left" border=3D"0" =
cellpadding=3D"0" cellspacing=3D"0" class=3D"responsive" width=3D"730">
=
=09=09=09=09<tbody>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<td><!-- INSI=
DE TABLE RIGHT -->
=09=09=09=09=09=09<table align=3D"right" border=3D"0" =
cellpadding=3D"0" cellspacing=3D"0" class=3D"ad-placement-desktop responsiv=
e" style=3D"border-spacing: 0; border-collapse: collapse; mso-table-lspace:=
 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0;" width=3D"300">
=09=
=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr style=3D"border-spa=
cing: 0; outline: none; border: none;">
=09=09=09=09=09=09=09=09=09<td al=
ign=3D"center" class=3D"ad-right" style=3D"font-size: 11px; font-family: Ar=
ial, Helvetica, sans-serif; color: #666666; line-height: 15px; border-colla=
pse: collapse; border-spacing: 0; outline: none; padding-left: 20px; border=
: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09=09=09=09<span class=3D"ad-r=
ight" style=3D"font-size: 11px; font-family: Arial, Helvetica, sans-serif; =
color: #666666; border-collapse: collapse; border-spacing: 0; outline: none=
; font-weight: normal; padding-left: 20px; border: none;"><a href=3D"https:=
//go.asicentral.com/e/148181/-tools/4wtxbb/641282307?h=3Dosgxa-A8dR-q4QNlVw=
izutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank"><img align=3D"right" alt=3D"Ad=
vertiser: ASI Intern" border=3D"0" height=3D"250" src=3D"http://cdn.asicent=
ral.com/idesign/newsletters/pgw/banners/vol215_tile_33020_INTERN.jpg" style=
=3D"outline: none; text-decoration: none; -ms-interpolation-mode: bicubic;"=
 width=3D"300"></a></span></td>
=09=09=09=09=09=09=09=09</tr>
=09=09=09=
=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=09=09=09=09<!-- =
END INSIDE TABLE RIGHT --><!-- INSIDE TABLE LEFT -->

=09=09=09=09=09=
=09<table align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" c=
lass=3D"responsive" width=3D"400">
=09=09=09=09=09=09=09<tbody>
=09=09=
=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09<td class=3D"">
=09=
=09=09=09=09=09=09=09=09<p><strong>Sponsored Content</strong></p>

=09=
=09=09=09=09=09=09=09=09<ol>
=09=09=09=09=09=09=09=09=09=09<li><strong><a=
 href=3D"https://go.asicentral.com/e/148181/n-utm-medium-Native20Ad20Leads/=
4wtxbd/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D=
"_blank">Five Reasons You Must Sell Retail Brands</a></strong><br>
=09=09=
=09=09=09=09=09=09=09=09Find out in this free sales guide which brands are =
available within the promo industry and how you can get started selling.</l=
i>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asicen=
tral.com/e/148181/n-utm-medium-Native20Ad20Leads/4wtxbg/641282307?h=3Dosgxa=
-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">Varsity Jackets 1=
01: How to Sell This Iconic Outerwear Style</a></strong><br>
=09=09=09=09=
=09=09=09=09=09=09Learn how to educate your clients on why this time-tested=
 yet trendy outerwear style is rising in popularity.</li>
=09=09=09=09=09=
=09=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/t-=
utm-medium-Native20Ad20Leads/4wtxbj/641282307?h=3Dosgxa-A8dR-q4QNlVwizutBFQ=
fW-pTW_XWz5Xd8Orps" target=3D"_blank">Six Ways to Win More Wine Glass Order=
s</a></strong><br>
=09=09=09=09=09=09=09=09=09=09The U.S. consumed 966 mi=
llion gallons of wine last year. Take advantage of that by pitching promoti=
onal wine glasses. From existing drinkware customers to new prospects, we=
=E2=80=99re sharing sales-driving talking points that will help you seal th=
e deal.</li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https:/=
/go.asicentral.com/e/148181/n-utm-medium-Native20Ad20Leads/4wtxbl/641282307=
?h=3Dosgxa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">Five Re=
asons Signage Will Increase Your Revenue</a></strong><br>
=09=09=09=09=09=
=09=09=09=09=09See which benefits to highlight on banners, door hangers, ya=
rd signs and more to secure more orders when they=E2=80=99re needed most.</=
li>
=09=09=09=09=09=09=09=09=09=09<li><strong><a href=3D"https://go.asice=
ntral.com/e/148181/n-utm-medium-Native20Ad20Leads/4wtxbn/641282307?h=3Dosgx=
a-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps" target=3D"_blank">Sell Full-Color =
Apparel Decoration Fit for a King or Queen</a></strong><br>
=09=09=09=09=
=09=09=09=09=09=09Make your clients feel like a king or queen with decorati=
on that commands attention =E2=80=93 and for way less than you think. Plus,=
 get product recommendations and selling points.</li>
=09=09=09=09=09=09=
=09=09=09</ol>
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=
=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=
=09=09=09=09=09<!-- END INSIDE TABLE LEFT --></td>
=09=09=09=09=09</tr>=

=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09<!-- END WRAPPER TAB=
LE --></td>
=09=09</tr>
=09=09<tr>
=09=09=09<td class=3D"">&nbsp;</td=
>
=09=09</tr>
=09=09<tr>
=09=09=09<td>
=09=09=09<table align=3D"cen=
ter" border=3D"0" cellpadding=3D"2" cellspacing=3D"0" class=3D"copyright" s=
tyle=3D"border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt=
; mso-table-rspace: 0pt; margin: 0; padding: 0;" width=3D"100%">
=09=09=
=09=09<tbody>
=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: non=
e; border: none;">
=09=09=09=09=09=09<td style=3D"line-height: 15px; font=
-family: Arial, Helvetica, sans-serif; font-size: 11px; border-collapse: co=
llapse; border-spacing: 0; outline: none; border: none;" valign=3D"bottom" =
class=3D"">&nbsp;</td>
=09=09=09=09=09</tr>
=09=09=09=09=09<tr bgcolor=
=3D"#eeeeee" style=3D"border-spacing: 0; outline: none; border: none;">
=
=09=09=09=09=09=09<td align=3D"center" bgcolor=3D"#e1e1e1" style=3D"line-he=
ight: 15px; font-family: Arial, Helvetica, sans-serif; font-size: 11px; bor=
der-collapse: collapse; border-spacing: 0; outline: none; border: none;" va=
lign=3D"bottom" class=3D"">
=09=09=09=09=09=09<p>ASICentral.com Week in R=
eview is published by Advertising Specialty Institute. All rights reserved.=
<br>
=09=09=09=09=09=09To subscribe to any ASI newsletter, go to <a href=
=3D"https://go.asicentral.com/e/148181/newsletters/4wtxbq/641282307?h=3Dosg=
xa-A8dR-q4QNlVwizutBFQfW-pTW_XWz5Xd8Orps">www.asicentral.com/newsletters</a=
>.</p>

=09=09=09=09=09=09<p>You were sent this newsletter as a benefit=
 of your ASI membership. Copyright 2020, ASI. All Rights Reserved.</p>
=
=09=09=09=09=09=09<br>
=09=09=09=09=09=09<span style=3D"font-size:10px;">=
<span style=3D"font-family:verdana,geneva,sans-serif;">This email was sent =
to: bmiller@thelogomasters.com asi/8366064<br>
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