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Delivery-date: Sat, 08 Aug 2020 10:06:36 -0500
Message-ID: <ab77157f-e62c-4b37-8a00-8bafcd30a84f@atl1s07mta841.xt.local>
Date: Sat, 08 Aug 2020 09:05:51 -0600
Subject: ASICentral.com Week in Review: FTC Sues Promo Firm, Alleges PPE
 Violations | Podcast: Key Takeaways From =?utf-8?Q?Counselor=E2=80=99s?=
 2020 SOI Report | Top Trending Products | Tips For Handling COVID Anxiety
From: Counselor PromoGram <counselorpromogram@asicentral.com>
To: bmiller@thelogomasters.com
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ASICentral.com Week In Review
Volume 227 / August 8, 2020

Click here=
 for a text-only version
https://go.asicentral.com/e/148181/wsletters-pgw=
-vol227-2ads-html/53yxnt/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4kG3THaR5IF=
Zgir0PU

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>
Video
The Joe Show: Ready to Go With Awesome Products

Po=
dcast
Key Takeaways From Counselor=E2=80=99s SOI Report

Top Stories =
of the Week From ASICentral.com
1.   FTC Sues Promo Firm, Alleges PPE-Rel=
ated Violations
2.   PPE Products Dominate ESP Searches in July
3.   Th=
e Unifying Power of Promo
4.   Obituary: Barry Shnider=20
5.   Gemline No=
w Selling Red Cross Brand Products

Top Web Exclusives
1.   Seven Tip=
s for Handling Anxiety During COVID
2.   How to Onboard Remote Workers
=
3.   The Shifting Promo Supply Chain
4.   Seattle Kraken Break NHL Merch =
Sales Record=20
5.   COVID-Themed Wedding Merch Abounds

Sponsored Cont=
ent
1.   Four Expert Tips to Source & Sell the Best Hand Sanitizer
2.  =
 Six Simple Tricks to Make Online Payment Easier
3.   Five Creative Ways =
to Sell Sun Protection
4.   The Top Six Secrets for Distributor Success T=
oday
5.   How to Save on Shipping With UPS


>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

ASICentral.com Week i=
n Review is published by Advertising Specialty Institute. All rights reserv=
ed. To subscribe to any ASI newsletter, go to www.asicentral.com/newsletter=
s.=20
You were sent this newsletter as a benefit of your ASI membership. Co=
pyright 2020, ASI. All Rights Reserved.

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>
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=09=09=09=09=09=
=09<p><a><strong>August 8, 2020</strong></a></p>

=09=09=09=09=09=09<p =
style=3D"margin: 4px 0;"><a href=3D"mailto:CRuvo@asicentral.com?subject=3DW=
eek%20In%20Review" style=3D"font-size: 11px; color: #666666; text-decoratio=
n: none;"><span style=3D"color: #666666;"><strong>Contact the Editor</stron=
g></span></a></p>

=09=09=09=09=09=09<p style=3D"margin: 4px 0;"><a hre=
f=3D"mailto:mbarnes@asicentral.com?subject=3DWeek%20In%20Review" id=3D"no-r=
ight-margin" style=3D"font-size: 11px; color: #666666; text-decoration: non=
e;" target=3D"_blank"><span style=3D"color: #666666;"><strong>Advertise</st=
rong></span></a></p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=
=09=09=09</tbody>
=09=09=09</table>
=09=09=09</td>
=09=09</tr>
=09=
=09<tr>
=09=09=09<td>
=09=09=09<table align=3D"left" border=3D"0" cellp=
adding=3D"0" cellspacing=3D"0" class=3D"thumb" style=3D"border-spacing: 0; =
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=09=
=09=09=09<tbody>
=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: =
none; border: none;">
=09=09=09=09=09=09<td align=3D"left" style=3D"line-=
height: 15px; font-family: Arial, Helvetica, sans-serif; font-size: 13px; b=
order-collapse: collapse; border-spacing: 0; outline: none; padding-bottom:=
 5px; border: none; padding-right:15px; padding-top:15px !important;" width=
=3D"198" class=3D""><a href=3D"https://go.asicentral.com/e/148181/v-tNLnQfu=
Qn64-feature-youtu-be/53yxny/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4kG3THa=
R5IFZgir0PU" target=3D"_blank"><img alt=3D"" src=3D"http://cdn.asicentral.c=
om/idesign/newsletters/pgw/images/videoseries-227.jpg"></a></td>
=09=09=
=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>

=09=09=09<ta=
ble align=3D"right" border=3D"0" cellpadding=3D"3" cellspacing=3D"0" class=
=3D"newsletter-video" style=3D"border-spacing: 0; border-collapse: collapse=
; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin: 0; padding: 0; floa=
t:right; background: transparent;" width=3D"510">
=09=09=09=09<tbody>
=
=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: none; border: none;=
">
=09=09=09=09=09=09<td align=3D"left" style=3D"line-height: 20px; font-=
family: Arial, Helvetica, sans-serif; border-collapse: collapse; border-spa=
cing: 0; outline: none; padding: 0; border: none; margin-left:15px;" width=
=3D"484" class=3D"">
=09=09=09=09=09=09<p><strong>Video</strong></p>
=
=09=09=09=09=09=09<strong><a href=3D"https://go.asicentral.com/e/148181/v-t=
NLnQfuQn64-feature-youtu-be/53yxny/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4=
kG3THaR5IFZgir0PU" target=3D"_blank">The Joe Show: Ready to Go With Awesome=
 Products</a></strong><br>
=09=09=09=09=09=09ASI Product Editor Joe Haley=
 has the scoop on hot products clients will love.</td>
=09=09=09=09=09</t=
r>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09</td>
=09=09</tr=
>
=09=09<tr>
=09=09=09<td>&nbsp;
=09=09=09<table align=3D"left" borde=
r=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"thumb-podcast" style=
=3D"border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; ms=
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:left;" width=3D"198">
=09=09=09=09<tbody>
=09=09=09=09=09<tr style=3D"=
border-spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09<td a=
lign=3D"left" style=3D"line-height: 15px; font-family: Arial, Helvetica, sa=
ns-serif; font-size: 13px; border-collapse: collapse; border-spacing: 0; ou=
tline: none; padding-bottom: 5px; border: none; padding-right:15px; padding=
-top:15px !important;" width=3D"198" class=3D""><a href=3D"https://go.asice=
ntral.com/e/148181/e-of-the-industry-2020-report-/53yxp1/689705586?h=3DuNGm=
90XhVPk6BF1gl60ECVzdX4kG3THaR5IFZgir0PU" target=3D"_blank"><img alt=3D"Podc=
ast" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgw/images/videos=
eries-217_2.jpg"></a></td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=
=09=09=09</table>

=09=09=09<table align=3D"right" border=3D"0" cellpad=
ding=3D"3" cellspacing=3D"0" class=3D"newsletter-podcast" style=3D"border-s=
pacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspa=
ce: 0pt; margin: 0; padding: 0; float:right; background: transparent;" widt=
h=3D"510">
=09=09=09=09<tbody>
=09=09=09=09=09<tr style=3D"border-spaci=
ng: 0; outline: none; border: none;">
=09=09=09=09=09=09<td align=3D"left=
" style=3D"line-height: 20px; font-family: Arial, Helvetica, sans-serif; bo=
rder-collapse: collapse; border-spacing: 0; outline: none; padding: 0; bord=
er: none; margin-left:15px;" width=3D"484" class=3D"">
=09=09=09=09=09=09=
<p><strong>Podcast </strong></p>

=09=09=09=09=09=09<p><strong><a href=
=3D"https://go.asicentral.com/e/148181/e-of-the-industry-2020-report-/53yxp=
1/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4kG3THaR5IFZgir0PU" target=3D"_bla=
nk">Key Takeaways From Counselor=E2=80=99s SOI Report</a></strong><br>
=
=09=09=09=09=09=09In this podcast, the Counselor team reveals the most eye-=
opening findings from its annual State of the Industry report.</p>
=09=09=
=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09=
</table>
=09=09=09<!-- WRAPPER TABLE -->

=09=09=09<table align=3D"le=
ft" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"responsive" w=
idth=3D"730">
=09=09=09=09<tbody>
=09=09=09=09=09<tr>
=09=09=09=09=09=
=09<td><!-- INSIDE TABLE LEFT -->
=09=09=09=09=09=09<table align=3D"left"=
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h=3D"730">
=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=09=09=09<tr>
=
=09=09=09=09=09=09=09=09=09<td class=3D"">
=09=09=09=09=09=09=09=09=09<p>=
<strong>Top Stories of the Week From ASICentral.com</strong></p>

=09=
=09=09=09=09=09=09=09=09<ol>
=09=09=09=09=09=09=09=09=09=09<li><strong><a=
 href=3D"https://go.asicentral.com/e/148181/lleges-ppe-related-violations-/=
53yxp3/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4kG3THaR5IFZgir0PU" target=3D=
"_blank">FTC Sues Promo Firm, Alleges PPE-Related Violations</a></strong><b=
r>
=09=09=09=09=09=09=09=09=09=09Zaappaaz Inc. and its founder Azim Makan=
ojiya previously pled guilty to price fixing in an unrelated case in 2017. =
Zaappaaz does business under multiple names.</li>
=09=09=09=09=09=09=09=
=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/dominate=
-esp-searches-in-july-/53yxp5/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4kG3TH=
aR5IFZgir0PU" target=3D"_blank">PPE Products Dominate ESP Searches in July<=
/a></strong><br>
=09=09=09=09=09=09=09=09=09=09Nonetheless, demand for tr=
aditional promo products is continuing to rise =E2=80=93 a positive sign fo=
r the promotional products industry.</li>
=09=09=09=09=09=09=09=09=09=09<=
li><strong><a href=3D"https://go.asicentral.com/e/148181/0-the-unifying-pow=
er-of-promo-/53yxp7/689705586?h=3DuNGm90XhVPk6BF1gl60ECVzdX4kG3THaR5IFZgir0=
PU" target=3D"_blank">The Unifying Power of Promo</a></strong><br>
=09=09=
=09=09=09=09=09=09=09=09These tumultuous times have affirmed swag=E2=80=
=99s ability to bring people together.</li>
=09=09=09=09=09=09=09=09=09=
=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/aron-promotion=
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gir0PU" target=3D"_blank">Obituary: Barry Shnider</a></strong><br>
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=
=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09</tr>
=09=09=
=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=09=09=09=09<!=
-- END INSIDE TABLE LEFT --></td>
=09=09=09=09=09</tr>
=09=09=09=09</tb=
ody>
=09=09=09</table>
=09=09=09<!-- END WRAPPER TABLE --><!-- WRAPPER =
TABLE -->

=09=09=09<table align=3D"left" border=3D"0" cellpadding=3D"0=
" cellspacing=3D"0" class=3D"responsive" width=3D"730">
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y>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<td><!-- INSIDE TABLE RIGHT --=
>
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r-spacing: 0; border-collapse: collapse; mso-table-lspace: 0pt; mso-table-r=
space: 0pt; margin: 0; padding: 0;" width=3D"300">
=09=09=09=09=09=09=09<=
tbody>
=09=09=09=09=09=09=09=09<tr style=3D"border-spacing: 0; outline: n=
one; border: none;">
=09=09=09=09=09=09=09=09=09<td align=3D"center" clas=
s=3D"ad-right" style=3D"font-size: 11px; font-family: Arial, Helvetica, san=
s-serif; color: #666666; line-height: 15px; border-collapse: collapse; bord=
er-spacing: 0; outline: none; padding-left: 20px; border: none;">ADVERTISEM=
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al; padding-left: 20px; border: none;"><a href=3D"https://go.asicentral.com=
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=09=09=09=09</tbody>
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=09=09=09=09=09=09<!-- =
END INSIDE TABLE RIGHT --><!-- INSIDE TABLE LEFT -->

=09=09=09=09=09=
=09<table align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" c=
lass=3D"responsive" width=3D"400">
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=09=09=09=09=09=09<tr>
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=09=09=09<table align=3D=
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ight" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"ad-placemen=
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th=3D"300">
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yle=3D"border-spacing: 0; outline: none; border: none;">
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=09=09=09=09<td align=3D"center" class=3D"ad-right" style=3D"font-size: 11p=
x; font-family: Arial, Helvetica, sans-serif; color: #666666; line-height: =
15px; border-collapse: collapse; border-spacing: 0; outline: none; padding-=
left: 20px; border: none;">ADVERTISEMENT<br>
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n=3D"right" alt=3D"Advertiser: ASI Help" border=3D"0" height=3D"250" src=3D=
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=09=09=09=09<!-- END INSIDE TABLE RIGHT --><!-- INSIDE TABLE LEFT -->

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ttps://go.asicentral.com/e/148181/-to-save-on-shipping-with-ups-/53yxq5/689=
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-></td>
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