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 Content preview:  Counselor PromoGram Breaking News Alert Breaking News: HPG
    Acquires Webb Company HPG (asi/61966), the ninth-largest supplier in the
   North American promotional products industry, has acquired Eagan, MN-based
    supplier Webb Company (asi/95838) – a move that expands Braintree, MA-he
    [...] 
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Counselor PromoGram
Breaking News Alert

Breaking News: HPG Acquires =
Webb Company

HPG (asi/61966), the ninth-largest supplier in the North =
American promotional products industry, has acquired Eagan, MN-based suppli=
er Webb Company (asi/95838) =E2=80=93 a move that expands Braintree, MA-hea=
dquartered HPG=E2=80=99s reach in the personal care products category.=20
F=
inalized on Monday, Aug. 31 and announced publicly on Tuesday, Sept. 8, the=
 deal=E2=80=99s financial terms were not released.=20
Founded in 1986 by cu=
rrent CEO Alan Webb, Webb Company specializes in manufacturing, decorating =
and shipping USA-made lip balms, mints and hand sanitizers. During the COVI=
D-19 pandemic, Webb has emerged as an industry leader in U.S.-made hand san=
itizers, according to HPG executives. That=E2=80=99s among the key reasons =
the Top 40 firm feels the acquisition is a smart business decision.=20
=
=E2=80=9CWith Webb=E2=80=99s expertise in personal care =E2=80=94 and, spec=
ifically, USA-made hand sanitizers =E2=80=94 their addition to the HPG fami=
ly provides our distributor partners with a wide array of high-quality pers=
onal care products, made in the heartland, and backed by the power and reac=
h of HPG,=E2=80=9D said HPG CEO Chris Anderson. =E2=80=9CBy adding these ke=
y personal care categories to our already broad range of hard goods, we hav=
e made it even easier for our customers to do business with HPG.=E2=80=
=9D

As part of the deal, Alan Webb will continue to oversee the Eagan,=
 MN operation, which will become HPG=E2=80=99s second production facility i=
n Minnesota, joining HPG=E2=80=99s New Ulm-based subsidiary Beacon Promotio=
ns. Plans are in the works to double the Webb site=E2=80=99s production cap=
acity by the end of 2020 =E2=80=93 a build-out that HPG says will add to it=
s North America-wide footprint (the company has nine locations across the U=
.S. and Canada) and further strengthen its position in the personal care pr=
oduct niche. The Webb facility is currently 60,000 square feet.=20

=
=E2=80=9CWebb Company=E2=80=99s manufacturing expertise, combined with our =
fulfillment, drop shipping, and a wide variety of large-scale, quick-turnar=
ound decorating capabilities, has enabled us to make our distributors excel=
 even in the face of widespread hand sanitizer shortages,=E2=80=9D said com=
pany President Daniel Webb, who has been with the supplier for 17 years and=
 who will be moving forward in the expanded role of vice president of busin=
ess development with HPG. =E2=80=9CNow, I am excited to take our business t=
o a whole new level by partnering with HPG.=E2=80=9D


Formerly known=
 as Hub Promotional Group, the company rebranded to HPG (https://go.asicent=
ral.com/e/148181/otional-group-rebrands-as-hpg-/55653c/706168524?h=3DC9TFWO=
fB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w) in early 2020. Featuring more than 1=
0,000 SKUs, HPG has a roster of brands that includes Hub Pen, Beacon, Best =
Promotions, Debco, BCG Creations, Origaudio, Handstands, HPG Premium Brands=
 and now Webb Company. In August 2020, HPG launched Batch & Bodega (https:/=
/go.asicentral.com/e/148181/-launches-new-food-gift-brand-/55653f/706168524=
?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w), a new line that bundles =
exclusive award-winning snacks from small-batch brands with HPG=E2=80=99s b=
est-selling hard good products to create giftable kits.=20

Between 2016 =
and 2019, HPG increased revenue 148%. Its 2019 North American promo sales r=
eached $205.7 million (https://go.asicentral.com/e/148181/op-40-suppliers-2=
020-no-9-hpg-/55653h/706168524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjC=
A-w) =E2=80=93 good enough to rank the company ninth on Counselor=E2=80=
=99s most recent list of the 40 largest suppliers in the promo industry (ht=
tps://go.asicentral.com/e/148181/ly-2020-top-40-suppliers-2020-/55653k/7061=
68524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w).
=E2=80=9CAfter mo=
re than 30 years in the industry, it was important for me to find the right=
 partner and ensure Webb Company is positioned for further growth =E2=80=
=93 and 30 more years of success,=E2=80=9D said Alan Webb. =E2=80=9CBased o=
n their impressive rise, and track record of acquiring several other high-q=
uality suppliers, such as Hub, Origaudio, Debco, Best Promotions, Cooler Gr=
aphics, HandStands, BCG and our neighbors at Beacon Promotions, HPG was my =
first call, and I could not be more pleased with the outcome.=E2=80=9D=20
=

For more promo news, head to asicentral.com/news (https://go.asicentral.=
com/e/148181/news/55653m/706168524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jy=
JqjCA-w) and watch for Counselor=E2=80=99s newsletters: Daily Update, publi=
shing each week day; PromoGram, publishing Tuesday and Thursday; and Week i=
n Review, publishing Saturday.=20



Advertising Specialty Institute=
=C2=AE, 4800 Street Road, Trevose, PA 19053=20

Counselor PromoGram
Cop=
yright 2020, ASI
This email was sent to: bmiller@thelogomasters.com asi/8=
366064

For questions/inquiries or to unsubscribe from all ASI emails, =
please contact our Customer Service Team at customerservice@asicentral.com.=


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&nbsp;=


<table align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D=
"0" class=3D"container" width=3D"739">
=09<tbody>
=09=09<tr>
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" cellspacing=3D"1" class=3D"container" width=3D"100%">
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=09=09=09=09=09=09=09=09=09<td class=3D"">
=09=09=09=09=09=09=09=09=09=
<p align=3D"center"><strong><font color=3D"#cc0000" face=3D"Arial, Helvetic=
a, sans-serif" size=3D"4">Counselor PromoGram</font></strong><br>
=09=09=
=09=09=09=09=09=09=09<font face=3D"Arial, Helvetica, sans-serif" size=3D"4"=
>Breaking News Alert </font></p>
=09=09=09=09=09=09=09=09=09</td>
=09=
=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=09=09=
=09=09</table>
=09=09=09=09=09=09<!-- WRAPPER TABLE -->

=09=09=09=09=
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100%">
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=09=09=09=09=09=09=09=09<tr>
=09=
=09=09=09=09=09=09=09=09<td><!-- CONTENT TABLE -->
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 20px 20px;" width=3D"520">
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=09=
=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<t=
d class=3D"">&nbsp;</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=
=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td a=
lign=3D"left" class=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09<p><strong>=
<font face=3D"Arial, Helvetica, sans-serif" size=3D"2"><!-- Insert Article =
Title  --></font></strong></p>

=09=09=09=09=09=09=09=09=09=09=09=09<p>=
<span style=3D"font-size:14px;"><span style=3D"font-family:verdana,geneva,s=
ans-serif;"><b>HPG Acquires Webb Company</b><strong><!-- END Article Title =
 --> </strong></span></span></p>
=09=09=09=09=09=09=09=09=09=09=09=09<spa=
n style=3D"font-family:verdana,geneva,sans-serif;"><span style=3D"font-size=
:12px;"><!-- Paragraph 1 --></span></span>

=09=09=09=09=09=09=09=09=09=
=09=09=09<p><span style=3D"font-family:verdana,geneva,sans-serif;"><span st=
yle=3D"font-size:12px;">HPG (asi/61966), the ninth-largest supplier in the =
North American promotional products industry, has acquired Eagan, MN-based =
supplier Webb Company (asi/95838) =E2=80=93 a move that expands Braintree, =
MA-headquartered HPG=E2=80=99s reach in the personal care products category=
.<br>
=09=09=09=09=09=09=09=09=09=09=09=09<br>
=09=09=09=09=09=09=09=09=
=09=09=09=09Finalized on Monday, Aug. 31 and announced publicly on Tuesday,=
 Sept. 8, the deal=E2=80=99s financial terms were not released.<br>
=09=
=09=09=09=09=09=09=09=09=09=09=09<br>
=09=09=09=09=09=09=09=09=09=09=09=
=09Founded in 1986 by current CEO Alan Webb, Webb Company specializes in ma=
nufacturing, decorating and shipping USA-made lip balms, mints and hand san=
itizers. During the COVID-19 pandemic, Webb has emerged as an industry lead=
er in U.S.-made hand sanitizers, according to HPG executives. That=E2=80=
=99s among the key reasons the Top 40 firm feels the acquisition is a smart=
 business decision.<br>
=09=09=09=09=09=09=09=09=09=09=09=09<br>
=09=09=
=09=09=09=09=09=09=09=09=09=09=E2=80=9CWith Webb=E2=80=99s expertise in per=
sonal care =E2=80=94 and, specifically, USA-made hand sanitizers =E2=80=
=94 their addition to the HPG family provides our distributor partners with=
 a wide array of high-quality personal care products, made in the heartland=
, and backed by the power and reach of HPG,=E2=80=9D said HPG CEO Chris And=
erson. =E2=80=9CBy adding these key personal care categories to our already=
 broad range of hard goods, we have made it even easier for our customers t=
o do business with HPG.=E2=80=9D<br>
=09=09=09=09=09=09=09=09=09=09=09=09=
<br>
=09=09=09=09=09=09=09=09=09=09=09=09As part of the deal, Alan Webb w=
ill continue to oversee the Eagan, MN operation, which will become HPG=
=E2=80=99s second production facility in Minnesota, joining HPG=E2=80=99s N=
ew Ulm-based subsidiary Beacon Promotions. Plans are in the works to double=
 the Webb site=E2=80=99s production capacity by the end of 2020 =E2=80=
=93 a build-out that HPG says will add to its North America-wide footprint =
(the company has nine locations across the U.S. and Canada) and further str=
engthen its position in the personal care product niche. The Webb facility =
is currently 60,000 square feet.<br>
=09=09=09=09=09=09=09=09=09=09=09=09=
&nbsp;<br>
=09=09=09=09=09=09=09=09=09=09=09=09=E2=80=9CWebb Company=
=E2=80=99s manufacturing expertise, combined with our fulfillment, drop shi=
pping, and a wide variety of large-scale, quick-turnaround decorating capab=
ilities, has enabled us to make our distributors excel even in the face of =
widespread hand sanitizer shortages,=E2=80=9D said company President Daniel=
 Webb, who has been with the supplier for 17 years and who will be moving f=
orward in the expanded role of vice president of business development with =
HPG. =E2=80=9CNow, I am excited to take our business to a whole new level b=
y partnering with HPG.=E2=80=9D<br>
=09=09=09=09=09=09=09=09=09=09=09=09&=
nbsp;<br>
=09=09=09=09=09=09=09=09=09=09=09=09Formerly known as Hub Promo=
tional Group, the <a href=3D"https://go.asicentral.com/e/148181/otional-gro=
up-rebrands-as-hpg-/55653c/706168524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3=
jyJqjCA-w">company rebranded to HPG</a> in early 2020. Featuring more than =
10,000 SKUs, HPG has a roster of brands that includes Hub Pen, Beacon, Best=
 Promotions, Debco, BCG Creations, Origaudio, Handstands, HPG Premium Brand=
s and now Webb Company. In August 2020, <a href=3D"https://go.asicentral.co=
m/e/148181/-launches-new-food-gift-brand-/55653f/706168524?h=3DC9TFWOfB8mlB=
mAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w">HPG launched Batch &amp; Bodega</a>, a new=
 line that bundles exclusive award-winning snacks from small-batch brands w=
ith HPG=E2=80=99s best-selling hard good products to create giftable kits.<=
br>
=09=09=09=09=09=09=09=09=09=09=09=09&nbsp;<br>
=09=09=09=09=09=09=
=09=09=09=09=09=09Between 2016 and 2019, HPG increased revenue 148%. <a hre=
f=3D"https://go.asicentral.com/e/148181/op-40-suppliers-2020-no-9-hpg-/5565=
3h/706168524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w">Its 2019 Nort=
h American promo sales reached $205.7 million</a> =E2=80=93 good enough to =
rank the company ninth on Counselor=E2=80=99s most recent list of the <a hr=
ef=3D"https://go.asicentral.com/e/148181/ly-2020-top-40-suppliers-2020-/556=
53k/706168524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w">40 largest s=
uppliers in the promo industry.</a><br>
=09=09=09=09=09=09=09=09=09=09=09=
=09<br>
=09=09=09=09=09=09=09=09=09=09=09=09=E2=80=9CAfter more than 30 y=
ears in the industry, it was important for me to find the right partner and=
 ensure Webb Company is positioned for further growth =E2=80=93 and 30 more=
 years of success,=E2=80=9D said Alan Webb. =E2=80=9CBased on their impress=
ive rise, and track record of acquiring several other high-quality supplier=
s, such as Hub, Origaudio, Debco, Best Promotions, Cooler Graphics, HandSta=
nds, BCG and our neighbors at Beacon Promotions, HPG was my first call, and=
 I could not be more pleased with the outcome.=E2=80=9D<br>
=09=09=09=09=
=09=09=09=09=09=09=09=09&nbsp;<br>
=09=09=09=09=09=09=09=09=09=09=09=09Fo=
r more promo news, head to <a href=3D"https://go.asicentral.com/e/148181/ne=
ws/55653m/706168524?h=3DC9TFWOfB8mlBmAkb2YkVXPptvy_l_Z2mR3jyJqjCA-w">asicen=
tral.com/news</a> and watch for Counselor=E2=80=99s newsletters: Daily Upda=
te, publishing each week day; PromoGram, publishing Tuesday and Thursday; a=
nd Week in Review, publishing Saturday.</span></span></p>

=09=09=09=09=
=09=09=09=09=09=09=09=09<p>&nbsp;</p>
=09=09=09=09=09=09=09=09=09=09=09=
=09<!-- End Paragraph 5 --></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>=

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=09=09=09=09=09=09=09=09=09<=
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=09=09=09=09=
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=09=09=
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