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Envelope-to: bmiller@thelogomasters.com
Delivery-date: Sun, 01 Nov 2020 12:24:47 -0600
Message-ID: <5c064d09-6992-4bce-9cbe-883b25c13cfa@atl1s07mta3016.xt.local>
Date: Sun, 01 Nov 2020 12:07:54 -0600
Subject: MEDIA RELEASE: ASI Announces Technology Integration Between ESP And
 ASB
From: Dawn Marie <pressrelease@email.asicentral.com>
To: bmiller@thelogomasters.com
MIME-Version: 1.0
Content-Type: multipart/alternative;
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  0.8 BAYES_50               BODY: Bayes spam probability is 40 to 60%
                             [score: 0.5000]
  0.0 URIBL_BLOCKED          ADMINISTRATOR NOTICE: The query to URIBL was
                             blocked.  See
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                              for more information.
                             [URIs: asicentral.com]
 -0.0 SPF_PASS               SPF: sender matches SPF record
  0.2 HEADER_FROM_DIFFERENT_DOMAINS From and EnvelopeFrom 2nd level
                             mail domains are different
  0.0 HTML_MESSAGE           BODY: HTML included in message
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 -0.1 DKIM_VALID_AU          Message has a valid DKIM or DK signature from
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  0.1 DKIM_SIGNED            Message has a DKIM or DK signature, not necessarily
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  0.0 LOTS_OF_MONEY          Huge... sums of money
X-Spam-Flag: NO

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afT5uLOL1qYYMrFMk

=C2=A92020, Advertising Specialty Institute=C2=AE. A=
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=09=
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=09=09=09=09=09=09=09=09=09=09<tbody>
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=09=09=09=09=09=09=09=09=09=09=09=09<td bgcolor=3D"#FFFFFF"=
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=09=09=09=09=09=09=09=09=09=09=09=
=09<p><img alt=3D"ASI MEDIA RELEASE" class=3D"responsive-image" src=3D"http=
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0"></p>
=09=09=09=09=09=09=09=09=09=09=09=09</td>
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=09=09=09=09=09=09=09=09=09=09=09=09<td bgcolor=3D"#ffff=
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=09=09=09=09=
=09=09=09=09=09=09=09=09<table border=3D"0" cellpadding=3D"0" cellspacing=
=3D"2" width=3D"100%">
=09=09=09=09=09=09=09=09=09=09=09=09=09<tbody>
=
=09=09=09=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=
=09=09=09=09=09=09=09<td colspan=3D"3" height=3D"5" class=3D"">&nbsp;</td>=

=09=09=09=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=
=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<t=
d style=3D"font-size:12px; font-family: Arial, sans-serif" valign=3D"top" w=
idth=3D"46" class=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div=
 align=3D"left">Contact:</div>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=
=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<td style=3D"font-s=
ize:12px; font-family: Arial, sans-serif" valign=3D"top" width=3D"200" clas=
s=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div align=3D"left">=
<strong>Dawn Marie<br>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09ASI P=
ublic Relations Manager</strong></div>
=09=09=09=09=09=09=09=09=09=09=09=
=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=
=09=09=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=
=09=09=09=09=09=09<td nowrap=3D"nowrap" style=3D"font-size:12px; font-famil=
y: Arial, sans-serif" class=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=
=09=09<div align=3D"left">Email:</div>
=09=09=09=09=09=09=09=09=09=09=09=
=09=09=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<td nowrap=
=3D"nowrap" style=3D"font-size:12px; font-family: Arial, sans-serif" class=
=3D"">
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09<div align=3D"left"><=
a href=3D"MAILTO:press@asicentral.com">pressrelease@email.asicentral.com</a=
></div>
=09=09=09=09=09=09=09=09=09=09=09=09=09=09=09</td>
=09=09=09=09=
=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09=09=
=09</tbody>
=09=09=09=09=09=09=09=09=09=09=09=09</table>

=09=09=09=
=09=09=09=09=09=09=09=09=09<p>&nbsp;</p>
=09=09=09=09=09=09=09=09=09=09=
=09=09</td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=
=09=09=09=09</tbody>
=09=09=09=09=09=09=09=09=09</table>
=09=09=09=09=
=09=09=09=09=09<!-- #2 column end --></td>
=09=09=09=09=09=09=09=09</tr>=

=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09</table>
=09=09=09=
=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09=09<tr>
=09=09=09=09=
=09=09<td style=3D"padding: 15px; text-align: left;" class=3D"">
=09=09=
=09=09=09=09<p><span style=3D"font-size: 32px; line-height:normal; color: #=
666666">ASI Announces Technology Integration Between ESP And American Solut=
ions For Business</span></p>

=09=09=09=09=09=09<p style=3D"font-size:2=
0px; line-height: normal">Time-saving integration of tech platforms deliver=
s more efficient, real-time data feed to ASB members</p>
=09=09=09=09=09=
=09</td>
=09=09=09=09=09</tr>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<=
td>
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   =
                                 =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=
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=09=09=09=09=09=09=09=09=09<table align=3D"left" b=
order=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"responsive-table2"=
 width=3D"435">
=09=09=09=09=09=09=09=09=09=09<tbody>
=09=09=09=09=09=
=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td style=3D"p=
adding: 5px 15px 0px 15px;" class=3D"">
=09=09=09=09=09=09=09=09=09=09=09=
=09<p><strong>TREVOSE, PA =E2=80=93 October 30, 2020 =E2=80=93 </strong>The=
 <a href=3D"https://go.asicentral.com/e/148181/2020-11-01/572624i/738868633=
?h=3D9lP9mgyJXfKK0Njyy7i8WKB9ETafT5uLOL1qYYMrFMk">Advertising Specialty Ins=
titute</a><sup>=C2=AE</sup> (ASI), the largest membership organization in t=
he North American promotional products industry, today announced American S=
olutions for Business (ASB) has become the latest distributor to integrate =
its technology platform with ASI=E2=80=99s ESP<sup>=C2=AE</sup>.</p>

=
=09=09=09=09=09=09=09=09=09=09=09=09<p>For Top 40 distributor ASB (asi/1200=
75), benefits of the integration between its American PeopleSoft platform a=
nd ESP include eliminating the need to rekey orders, real-time data feed an=
d the ability to view preferred vendors and custom pricing.</p>

=09=09=
=09=09=09=09=09=09=09=09=09=09<p>=E2=80=9COur teams have worked hard to acc=
omplish this new integration,=E2=80=9D said Glenn Miller, ASB=E2=80=99s vic=
e president of business solutions. =E2=80=9CI=E2=80=99m confident this will=
 save time and money for ASB sales associates =E2=80=93 we=E2=80=99re looki=
ng forward to taking advantage of these new efficiencies.=E2=80=9D</p>
=

=09=09=09=09=09=09=09=09=09=09=09=09<p>ESP is a search engine that allow=
s distributors to find detailed data on nearly 1 million promotional produc=
ts from thousands of industry suppliers. In addition, the technology soluti=
on includes services and tools like a CRM, virtual samples, presentation bu=
ilder, company stores and more.</p>
=09=09=09=09=09=09=09=09=09=09=09=09<=
/td>
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=
=09</tbody>
=09=09=09=09=09=09=09=09=09</table>
=09=09=09=09=09=09=09=
=09=09<!--[if mso]></td><td><![endif]-->

=09=09=09=09=09=09=09=09=09<t=
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=09=09=09=09=09=09=09=09=09=09<tbod=
y>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=
=09=09<td class=3D""><img border=3D"0" src=3D"http://cdn.asicentral.com/MKT=
Gemails/MediaRelease/images/share.png" usemap=3D"#Map" width=3D"315"></td>=

=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=
=09<tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td align=3D"center" class=3D=
""><img class=3D"responsive-image" src=3D"http://cdn.asicentral.com/MKTGema=
ils/MediaRelease/556-12166/images/image.jpg" width=3D"300"></td>
=09=09=
=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<tr>
=
=09=09=09=09=09=09=09=09=09=09=09=09<td class=3D""><img class=3D"responsive=
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lquoteTOP.jpg" width=3D"315"></td>
=09=09=09=09=09=09=09=09=09=09=09</tr>=

=09=09=09=09=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09=09=09=
=09=09<td style=3D"padding: 15px; font-size: 16px; line-height:22px; color:=
 #666666;" class=3D"">=E2=80=9CASI=E2=80=99s chief goal is to provide the t=
ools that help everyone in our industry become more efficient and productiv=
e, especially now, with technology playing such an integral role in everyon=
e=E2=80=99s ability to do business,=E2=80=9D said ASI's Bob DeFord</td>
=
=09=09=09=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09=09=09=09=09<=
tr>
=09=09=09=09=09=09=09=09=09=09=09=09<td class=3D""><img class=3D"resp=
onsive-image" src=3D"http://cdn.asicentral.com/MKTGemails/MediaRelease/imag=
es/pullquoteBOTTOM.jpg" width=3D"315"></td>
=09=09=09=09=09=09=09=09=09=
=09=09</tr>
=09=09=09=09=09=09=09=09=09=09</tbody>
=09=09=09=09=09=09=
=09=09=09</table>
=09=09=09=09=09=09=09=09=09<!-- #2 column end --></td>=

=09=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09</tbody>
=09=09=
=09=09=09=09</table>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=
=09=09=09=09<tr>
=09=09=09=09=09=09<td style=3D"padding: 0px 15px 15px 15=
px; text-align: left;" class=3D"">
=09=09=09=09=09=09<p>=E2=80=9CASI is e=
xcited to take our valued association with ASB to the next level with the t=
ime-saving integration of ESP Orders, an end-to-end solution that allows or=
ders to flow seamlessly from ESP to the APS system, making the entire proce=
ss more efficient,=E2=80=9D said Bob DeFord, ASI=E2=80=99s senior vice pres=
ident of distributor sales and marketing. =E2=80=9CASI=E2=80=99s chief goal=
 is to provide the tools that help make everyone in our industry more produ=
ctive, especially now, with technology playing such an integral role in eve=
ryone=E2=80=99s ability to do business.=E2=80=9D</p>

=09=09=09=09=09=
=09<p>With reported 2019 North American promotional product revenue of $202=
.2 million, Glenwood, MN-based ASB ranked 11th on <a href=3D"https://go.asi=
central.com/e/148181/2020-top-40-distributors-2020-/572626i/738868633?h=3D9=
lP9mgyJXfKK0Njyy7i8WKB9ETafT5uLOL1qYYMrFMk">Counselor=E2=80=99s most recent=
 list of the largest distributors in the industry.</a> ASB executives Larry=
 and Justin Zavadil co-ranked 16th on Counselor=E2=80=99s just-released <a =
href=3D"https://go.asicentral.com/e/148181/ve-october-2020-power-50-2020-/5=
72628i/738868633?h=3D9lP9mgyJXfKK0Njyy7i8WKB9ETafT5uLOL1qYYMrFMk">2020 Powe=
r 50</a>, a definitive ranking of the most influential people in promo.</p>=


=09=09=09=09=09=09<p><strong>For more information on integrating with=
 ESP, contact Bob DeFord at </strong><a href=3D"mailto:bdeford@asicentral.c=
om"><strong>bdeford@asicentral.com</strong></a><strong>.</strong></p>

=
=09=09=09=09=09=09<p><strong>About ASI</strong><br>
=09=09=09=09=09=09The=
 Advertising Specialty Institute (ASI<sup>=C2=AE</sup>; <a href=3D"https://=
go.asicentral.com/e/148181/2020-11-01/57262b/738868633?h=3D9lP9mgyJXfKK0Njy=
y7i8WKB9ETafT5uLOL1qYYMrFMk">asicentral.com</a>) serves a network of 25,000=
 suppliers, distributors and decorators in the $25.8 billion promotional pr=
oducts industry. ASI=E2=80=99s flagship product, the technology platform ES=
P<sup>=C2=AE</sup>, manages the industry=E2=80=99s entire supply and market=
ing chain. ASI also produces award-winning digital and print content, live =
events and educational programs that enable companies in 53 countries to be=
 more efficient, productive and profitable. ASI=E2=80=99s Counselor<sup>=
=C2=AE</sup> magazine provides the most authoritative business content in t=
he industry, and the ASI Certification Program features 200+ live and onlin=
e education courses for industry professionals. The company, family-owned a=
nd -operated since 1962, is
proud to have been consistently ranked among =
the =E2=80=9CBest Places to Work=E2=80=9D in Philadelphia and Bucks County,=
 PA.</p>

=09=09=09=09=09=09<p><strong>About American Solutions For Bus=
iness</strong><br>
=09=09=09=09=09=09American was founded in 1981 in Glen=
wood, Minnesota, and has evolved into a leading distributor, providing our =
customers with print, promotional products, marketing collateral, fulfillme=
nt and more. Despite our growth in technology, resources and sales, we main=
tain our grassroots attitude by operating as the only large employee-owned =
distributorship in the industry. This results in a team of personally-inves=
ted employees that care for our customers=E2=80=99 branding, spend and crea=
tive reach to help achieve their goals.</p>
=09=09=09=09=09=09</td>
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=09=09=09=09=09=09Advertising Specialty Institute, Inc.=
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