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ASICentral Daily Update
January 25, 2021

Click here for a text-only =
version
https://go.asicentral.com/e/148181/n-newsletters-pgd-vol-212-html=
/5bst8m/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc

>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

Ch=
eck out the news, trends and tips from the editorial team=E2=80=99s last 24=
 hours of coverage.

Top Story
Celebrating the Top Salespeople in Pro=
mo

Today=E2=80=99s Top Stories From ASICentral.com
1.   Should Promo=
 Get in the Clubhouse?
2.   Towel Specialties Names New President
3.   =
Surf Expo Holds Live Trade Show in Orlando
4.   Sending Encouragement Dur=
ing COVID
5.   Why Branded Floor Mats Deliver Results

Today=E2=80=
=99s Top Classes on ASI University
1.   NEW! Fantastic Follow-Up: Convert=
 Leads Into Sales & Customers Into Fans
2.   Focus on Opportunity During =
COVID-19
3.   Enhance Your Customer Communication: Social Media, Text and=
 More

*Find all of our classes at ASI University.

>>>>>>>>>>>>>>>=
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

ASICentral Dai=
ly Update is published by Advertising Specialty Institute. All rights reser=
ved. To subscribe to any ASI newsletter, go to www.asicentral.com/newslette=
rs.=20
You were sent this newsletter as a benefit of your ASI membership. C=
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=09=09=09<table align=
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tter-nav" style=3D"border-spacing: 0; border-collapse: collapse; mso-table-=
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=09=09=09=09<tbody>
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=09=09=09=09=09=09<td align=3D"right" style=
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: 13px; border-collapse: collapse; border-spacing: 0; outline: none; paddin=
g: 0; border: none;" class=3D"">
=09=09=09=09=09=09<p><a><strong>January =
25, 2021</strong></a></p>

=09=09=09=09=09=09<p style=3D"margin: 4px 0;=
 margin-bottom: 25px"><a href=3D"mailto:MBell@asicentral.com?subject=3DDail=
y%20Update" style=3D"font-size: 11px; color: #666666; text-decoration: none=
;"><span style=3D"color: #666666;"><strong>Contact the Editor</strong></spa=
n></a></p>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09<=
/tbody>
=09=09=09</table>
=09=09=09</td>
=09=09</tr>
=09=09<tr styl=
e=3D"border-spacing: 0; outline: none; border: none; padding-bottom: 30px">=

=09=09=09<td align=3D"left" style=3D"line-height: 15px; font-size:13px; =
font-family: Arial, Helvetica, sans-serif; border-collapse: collapse; borde=
r-spacing: 0; outline: none; padding: 0; border: none; margin-left:15px;" c=
lass=3D"">
=09=09=09<p><strong>Check out the news, trends and tips from t=
he editorial team=E2=80=99s last 24 hours of coverage.</strong></p>
=09=
=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td>
=09=09=09<table al=
ign=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"thum=
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=09=09=09=09<tbody>
=09=09=09=09=09<tr style=
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=09=09=09=09=09=09<=
td align=3D"left" style=3D"line-height: 15px; font-family: Arial, Helvetica=
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; outline: none; padding-bottom: 5px; border: none; padding-right:15px; pad=
ding-top:15px !important;" width=3D"198" class=3D""><a href=3D"https://go.a=
sicentral.com/e/148181/-2021-salespeople-of-the-year-/5bst8t/782286880?h=3D=
4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"_blank"><img alt=3D"=
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sletters/pgd/images/PGD_top212.jpg"></a></td>
=09=09=09=09=09</tr>
=09=
=09=09=09</tbody>
=09=09=09</table>

=09=09=09<table align=3D"right" =
border=3D"0" cellpadding=3D"3" cellspacing=3D"0" class=3D"newsletter-video"=
 style=3D"border-spacing: 0; border-collapse: collapse; mso-table-lspace: 0=
pt; mso-table-rspace: 0pt; margin: 0; padding: 0; margin-top: 5px; float:ri=
ght; background: transparent;" width=3D"510">
=09=09=09=09<tbody>
=09=
=09=09=09=09<tr style=3D"border-spacing: 0; outline: none; border: none;">=

=09=09=09=09=09=09<td align=3D"left" style=3D"line-height: 20px; font-fa=
mily: Arial, Helvetica, sans-serif; border-collapse: collapse; border-spaci=
ng: 0; outline: none; padding: 0; border: none; margin-left:15px;" width=3D=
"484" class=3D"">
=09=09=09=09=09=09<p><strong>Top Story</strong><br>
=
=09=09=09=09=09=09<strong><a href=3D"https://go.asicentral.com/e/148181/-20=
21-salespeople-of-the-year-/5bst8t/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hs=
sneHcn5o2lWs3jydc" style=3D"color: #00C;background:none;font-size:16px !imp=
ortant;font-weight: bold;width: 100%;text-align: left;line-height:20px !imp=
ortant;" target=3D"_blank">Celebrating the Top Salespeople in Promo</a></st=
rong><br>
=09=09=09=09=09=09In the most difficult of years, these superst=
ars delivered for their customers and their companies.</p>
=09=09=09=09=
=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</tabl=
e>
=09=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td class=3D"">=

=09=09=09<table align=3D"right" border=3D"0" cellpadding=3D"0" cellspaci=
ng=3D"0" class=3D"ad-placement-desktop" style=3D"border-spacing: 0; border-=
collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; margin: 0=
; padding: 0;" width=3D"300">
=09=09=09=09<tbody>
=09=09=09=09=09<tr st=
yle=3D"border-spacing: 0; outline: none; border: none;">
=09=09=09=09=09=
=09<td align=3D"center" class=3D"ad-right" style=3D"font-size: 11px; font-f=
amily: Arial, Helvetica, sans-serif; color: #666666; line-height: 15px; bor=
der-collapse: collapse; border-spacing: 0; outline: none; padding-left: 20p=
x; border: none;">ADVERTISEMENT<br>
=09=09=09=09=09=09<span class=3D"ad-r=
ight" style=3D"font-size: 11px; font-family: Arial, Helvetica, sans-serif; =
color: #666666; border-collapse: collapse; border-spacing: 0; outline: none=
; font-weight: normal; padding-left: 20px; border: none;"><a href=3D"https:=
//go.asicentral.com/e/148181/events-asi-show-digital-expo/5bst8w/782286880?=
h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"_blank"><img ali=
gn=3D"right" alt=3D"Advertiser: ASI: Digital Expo" border=3D"0" height=3D"2=
50" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgd/Ads/Banner_330=
20_ASI Show_Digital Expo.jpg" style=3D"outline: none; text-decoration: none=
; -ms-interpolation-mode: bicubic;" width=3D"300"></a></span></td>
=09=09=
=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>

=09=09=09<p>=
<strong>Today=E2=80=99s Top Stories From ASICentral.com</strong></p>

=
=09=09=09<ol>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.co=
m/e/148181/ld-promo-get-in-the-clubhouse-/5bst8y/782286880?h=3D4sCMwyPg1VB0=
13xi7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"_blank">Should Promo Get in the =
Clubhouse?</a></strong><br>
=09=09=09=09The exclusive social media app al=
lows users to start audio-only conversations. Early adopters from the promo=
tional products industry say it=E2=80=99s already helping them make connect=
ions and grow their businesses.</li>
=09=09=09=09<li><strong><a href=3D"h=
ttps://go.asicentral.com/e/148181/ecialties-names-new-president-/5bst91/782=
286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"_blank">T=
owel Specialties Names New President</a></strong><br>
=09=09=09=09Shawn K=
anak has served as vice president of sales since 2001.</li>
=09=09=09=09<=
li><strong><a href=3D"https://go.asicentral.com/e/148181/ds-live-trade-show=
-in-orlando-/5bst93/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jy=
dc" target=3D"_blank">Surf Expo Holds Live Trade Show in Orlando</a></stron=
g><br>
=09=09=09=09The in-person event included temperature checks, mask =
requirements and other safety protocols. Many attendees said they felt safe=
.</li>
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148=
181/events-221826539545221-/5bst95/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hs=
sneHcn5o2lWs3jydc" target=3D"_blank">Sending Encouragement During COVID</a>=
</strong><br>
=09=09=09=09Sign up now for this illuminating Facebook Live=
, scheduled for Tuesday, Jan. 26 at 2 p.m. ET. Executive Editor Sara Lavend=
uski will speak with Kevin Quinn, director of business development at Top 4=
0 distributor Boundless (asi/143717), about the daily encouraging emails he=
 sends his team, how the idea came about, where he receives his daily inspi=
ration and why we all need words of reassurance now more than ever.</li>
=
=09=09=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/conte=
ntmarketing-35750-7970-/5bst97/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneH=
cn5o2lWs3jydc" target=3D"_blank">Why Branded Floor Mats Deliver Results</a>=
</strong><br>
=09=09=09=09Did you know the average American spends 5.4 ho=
urs a day looking at a phone, even while shopping? Sign up for this webinar=
 on Wednesday, Jan. 27 from 2 to 3 p.m. EST to learn how to capture end-use=
r attention and increase sales for your clients with multifunctional floor =
mats where they=E2=80=99re already looking.</li>
=09=09=09</ol>

=09=
=09=09<p><strong>Today=E2=80=99s Top Classes on ASI University</strong></p>=


=09=09=09<ol>
=09=09=09=09<li><strong><a href=3D"https://go.asicent=
ral.com/e/148181/d-W171gNUlPPM-rel-0-autoplay-1/5bst99/782286880?h=3D4sCMwy=
Pg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"_blank"><em><span style=3D=
"color:#cc0000;">NEW!</span></em> Fantastic Follow-Up: Convert Leads Into S=
ales &amp; Customers Into Fans</a> </strong></li>
=09=09=09=09<li><strong=
><a href=3D"https://go.asicentral.com/e/148181/d-xBuXCgl7zQk-rel-0-autoplay=
-1/5bst9c/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=
=3D"_blank">Focus on Opportunity During COVID-19</a></strong></li>
=09=09=
=09=09<li><strong><a href=3D"https://go.asicentral.com/e/148181/d-C6HWjcq-2=
ws-rel-0-autoplay-1/5bst9f/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o=
2lWs3jydc" target=3D"_blank">Enhance Your Customer Communication: Social Me=
dia, Text and More</a></strong></li>
=09=09=09</ol>

=09=09=09<p styl=
e=3D"font-size:11px">*Find all of our classes at<strong> <a href=3D"https:/=
/go.asicentral.com/e/148181/education/5bst9h/782286880?h=3D4sCMwyPg1VB013xi=
7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"_blank">ASI University</a>.</strong>=
</p>
=09=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td class=3D"">=
&nbsp;</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td class=3D"">&nbsp;</td=
>
=09=09</tr>
=09=09<tr>
=09=09=09<td>
=09=09=09<table align=3D"cen=
ter" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"sponsor-top-=
btm" style=3D"border-spacing: 0; border-collapse: collapse; mso-table-lspac=
e: 0pt; mso-table-rspace: 0pt; margin: 0 auto; padding: 0;" width=3D"729">=

=09=09=09=09<tbody>
=09=09=09=09=09<tr style=3D"border-spacing: 0; out=
line: none; border: none;">
=09=09=09=09=09=09<td class=3D"sponsored-text=
" style=3D"line-height: 15px; font-family: Arial, Helvetica, sans-serif; fo=
nt-size: 13px; border-collapse: collapse; border-spacing: 0; outline: none;=
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>
=09=09=09=09=09=09<td align=3D"left" class=3D"sponsor-banner" style=3D"=
line-height: 15px; font-family: Arial, Helvetica, sans-serif; font-size: 13=
px; border-collapse: collapse; border-spacing: 0; outline: none; border: no=
ne;"><a href=3D"https://go.asicentral.com/e/148181/ster-WN-SG-SBo3hTvq9xyca=
jn4rPg/5bst8r/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" st=
yle=3D"color: #026CB6;" target=3D"_blank"><img alt=3D"Advertisement: AIM Sm=
arter" src=3D"http://cdn.asicentral.com/idesign/newsletters/pgd/Ads/Spons_5=
22700_207.jpg" style=3D"outline: none; text-decoration: none; -ms-interpola=
tion-mode: bicubic; border: none;"></a></td>
=09=09=09=09=09</tr>
=09=
=09=09=09</tbody>
=09=09=09</table>
=09=09=09</td>
=09=09</tr>
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=09=09=09<table align=3D"center" border=3D"0" cel=
lpadding=3D"2" cellspacing=3D"0" class=3D"copyright" style=3D"border-spacin=
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pt; margin: 0; padding: 0;" width=3D"100%">
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=09=09=09<tr style=3D"border-spacing: 0; outline: none; border: none;">
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tica, sans-serif; font-size: 11px; border-collapse: collapse; border-spacin=
g: 0; outline: none; border: none;" valign=3D"bottom" class=3D"">&nbsp;</td=
>
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border-spacing: 0; outline: none; border: none;">
=09=09=09=09=09=09<td a=
lign=3D"center" bgcolor=3D"#e1e1e1" pardot-data=3D"" style=3D"line-height: =
15px; font-family: Arial, Helvetica, sans-serif; font-size: 11px; border-co=
llapse: collapse; border-spacing: 0px; outline: none; border: none; backgro=
und: rgb(225, 225, 225);" valign=3D"bottom" class=3D"">
=09=09=09=09=09=
=09<p>ASICentral.com Daily Update is published by Advertising Specialty Ins=
titute. All rights reserved.<br>
=09=09=09=09=09=09To subscribe to any AS=
I newsletter, go to <a href=3D"https://go.asicentral.com/e/148181/newslette=
rs/5bst9k/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=
=3D"_blank">www.asicentral.com/newsletters</a>.<br>
=09=09=09=09=09=09<a =
href=3D"https://go.asicentral.com/e/148181/n-newsletters-pgd-vol-212-html/5=
bst8m/782286880?h=3D4sCMwyPg1VB013xi7eMJMJM-hssneHcn5o2lWs3jydc" target=3D"=
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=09=09=09=09=09=09<p>You =
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=09=09=09=09=09=09<span style=3D"font-s=
ize:10px;"><span style=3D"font-family:verdana,geneva,sans-serif;">This emai=
l was sent to: bmiller@thelogomasters.com asi/8366064<br>
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ailto:customerservice@asicentral.com">customerservice@asicentral.com</a></s=
pan></span><br>
=09=09=09=09=09=09<span style=3D"font-size:10px;"><span s=
tyle=3D"font-family:verdana,geneva,sans-serif;"><a href=3D"https://go.asice=
ntral.com/emailPreference/e/epc/148181/M7IJUtalN9x8jlQ0Id70tLyReSWnoDQheZzE=
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na,geneva,sans-serif;"> or <a href=3D"https://go.asicentral.com/e/148181/go=
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bgcolor=3D"#003E7A" style=3D"font-family: Arial, sans-serif; font-size: 10p=
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gn=3D"bottom" class=3D"">Advertising Specialty Institute=C2=AE, 4800 Street=
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