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Counselor PromoGram
April 13, 2021

Click here for a text-only version
https://go.asicentral.com/e/148181/ogram-newsletter-04-13-21-html/5gs7zv/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8

Counselor PromoGram is a member service from ASI that ensures you receive the latest industry news. 

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>
>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

TOP NEWS STORIES
- Pens Lead March ESP Searches
- 3M Sues Florida Firm, Alleges N95 Fraud
- Invasion of the ‘Homepreneurs’
- Patagonia to Stop Allowing Additional Logos on Products
- Fluid Branding Acquires Reflex Marketing
- From Startup to Sensation: How to Land a Unicorn Client
- Mark Your Calendar: Live Discussion on Struggling Small Businesses

PROMO INSIDERS: Overture Promotions on the Ascent

NEW STORIES
- VIDEO: Insiders Quick Take: How to Grow Your Email Subscriber List
- INFOGRAPHICS: Step-by-Step Guide To Firing a Client
- Creative Thank-You Gifts for Healthcare Workers
- Proforma Hosts Virtual ‘Elevate’ Event
- Masters Merch Frenzy Returns to Augusta
- Grow Your Industry Knowledge Without Leaving Home

IN THE NEWS

ASI SHOW
- ATTEND THIS EXCLUSIVE EVENT AT NO COST

ASI UPDATES
- ASI’s Tim Andrews Dives In
- ASI Updates ASIhelp.com Resource Site


>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

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If you'd like us to send Counselor PromoGram FREE to anyone else at your company (or to your off-site sales reps), go to www.asicentral.com/newsletters and complete the online form. 

Interested in advertising in Counselor PromoGram? Send an email to mbarnes@asicentral.com 

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															<div pardot-region="">SPONSORED BY</div>
															</td>
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																		<div pardot-region=""><strong>April 13, 2021</strong></div>
																		</td>
																		<td class="column mpb-3" style="font-size:0pt; line-height:0pt; padding:0; margin:0; font-weight:normal;">&nbsp;</td>
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																		<div pardot-region=""><a class="link c-white" href="mailto:mbell@asicentral.com?subject=PromoGram" style="text-decoration:none; color:#ffffff;" target="_blank"><span class="link c-white" style="text-decoration:none; color:#ffffff;">Contact the Editor</span></a> &nbsp;/&nbsp; <a class="link c-white" href="https://go.asicentral.com/e/148181/mediakit/5gs812/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:none; color:#ffffff;" target="_blank"><span class="link c-white" style="text-decoration:none; color:#ffffff;">Advertise</span></a> &nbsp;/&nbsp; <a class="link c-white" href="https://go.asicentral.com/e/148181/Store-Distributor-Product-25/5gs814/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:none; color:#ffffff;" target="_blank"><span class="link c-white" style="text-decoration:none;
color:#ffffff;">Subscribe</span></a></div>
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																								<td class="column-top fluid-img" style="padding:0; margin:0; font-weight:normal; vertical-align:top; font-size:0pt; line-height:0pt; text-align:left;" width="270"><a href="https://go.asicentral.com/e/148181/-pens-lead-march-esp-searches-/5gs816/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank"><img alt="Paul Bellantone" height="190" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/images/Main_top_111.jpg" width="258"></a></td>
																								<td class="column mpb-10" style="font-size:0pt; line-height:0pt; padding:0; margin:0; font-weight:normal;" width="11">&nbsp;</td>
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																											<td class="title-30 lh-33 c-lblue mfz-24 mlh-28 pb-7" style="font-size:30px; font-family:'Open Sans', Arial, sans-serif; text-align:left; font-weight:normal; min-width:auto !important; line-height: 33px; color:#007dc5; padding-bottom: 7px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/-pens-lead-march-esp-searches-/5gs816/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Pens Lead March ESP Searches</span></a></strong></div>
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																											<div pardot-region="">Demand for PPE has fallen a year after the COVID-19 outbreak began.</div>
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																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/lorida-firm-alleges-n95-fraud-/5gs818/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">3M Sues Florida Firm, Alleges N95 Fraud</span></a></strong></div>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
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																											<div pardot-region="">3M, which makes N95 respirator masks, is the parent company of Top 40 supplier 3M/Promotional Markets.</div>
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																								<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
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																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/-invasion-of-the-homepreneurs-/5gs81b/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Invasion of the ‘Homepreneurs’</span></a></strong></div>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																											<div pardot-region="">Thanks to the pandemic-influenced crafting boom, an influx of home-bound enthusiasts is selling imprinted goods created with their new equipment.</div>
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																										</tr>
																									</tbody>
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																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
																						<tbody>
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																								<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
																									<tbody>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/-additional-logos-on-products-/5gs81d/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Patagonia to Stop Allowing Additional Logos on Products</span></a></strong></div>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																											<div pardot-region="">The environmentally conscious brand says the decision is meant to increase the lifespan of its garments.</div>
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																										</tr>
																									</tbody>
																								</table>
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																					<td class="pt-20" style="padding-top: 20px;">
																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
																						<tbody>
																							<tr>
																								<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
																									<tbody>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/ing-acquires-reflex-marketing-/5gs81g/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Fluid Branding Acquires Reflex Marketing</span></a></strong></div>
																											</td>
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																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																											<div pardot-region="">The deal involves two of the U.K.’s top distributorships.</div>
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																										</tr>
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																					<td class="pt-20" style="padding-top: 20px;">
																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
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																								<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
																									<tbody>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/-how-to-land-a-unicorn-client-/5gs81j/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">From Startup to Sensation: How to Land a Unicorn Client</span></a></strong></div>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																											<div pardot-region="">Distributors reveal how they’ve met the growing needs of small companies that exploded into major corporations.</div>
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																				<!-- END Text Only --><!-- 2 Cols Ads -->
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																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
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																								<td align="center" class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" class="mw-100p">
																									<tbody>
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																											<td class="column-top" style="font-size:0pt; line-height:0pt; padding:0; margin:0; font-weight:normal; vertical-align:top;">
																											<table border="0" cellpadding="0" cellspacing="0" width="100%">
																												<tbody>
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																														<td class="text-12 a-center c-lgrey ff-m" style="font-size:12px; line-height:16px; min-width:auto !important; text-align:center; color:#666666; font-family:'Montserrat', Arial, sans-serif;">
																														<div pardot-region="">ADVERTISEMENT</div>
																														</td>
																													</tr>
																													<tr pardot-repeatable="pardot-repeatable" style="">
																														<td class="img-center" style="font-size:0pt; line-height:0pt; text-align:center;"><a href="https://go.asicentral.com/e/148181/ser-flyers-create-parent-19253/5gs81l/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank"><img alt="Hit Promotional Products" height="250" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/Ads_square/04_06_21_61125.jpg" width="250"></a></td>
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																											<td class="column mpb-25" style="font-size:0pt; line-height:0pt; padding:0; margin:0; font-weight:normal;" width="90">&nbsp;</td>
																											<td class="column-top" style="font-size:0pt; line-height:0pt; padding:0; margin:0; font-weight:normal; vertical-align:top;">
																											<table border="0" cellpadding="0" cellspacing="0" width="100%">
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																														<td class="text-12 a-center c-lgrey ff-m" style="font-size:12px; line-height:16px; min-width:auto !important; text-align:center; color:#666666; font-family:'Montserrat', Arial, sans-serif;">
																														<div pardot-region="">ADVERTISEMENT</div>
																														</td>
																													</tr>
																													<tr pardot-repeatable="pardot-repeatable" style="">
																														<td class="img-center" style="font-size:0pt; line-height:0pt; text-align:center;"><a href="https://go.asicentral.com/e/148181/fasi500/5gs81n/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank"><img alt="ASI: Help" height="250" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/Ads_square/03_23_21_33020_fas500.jpg" width="250"></a></td>
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																												</tbody>
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																											</td>
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																					<td class="pt-20" style="padding-top: 20px;">
																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
																						<tbody>
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																								<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
																									<tbody>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/5C223A11060761898709157D7D227D/5gs81q/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Mark Your Calendar: Live Discussion on Struggling Small Businesses</span></a></strong></div>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																											<div pardot-region="">In this live discussion, ASI Media executive editors Theresa Hegel and Sara Lavenduski discuss the struggles small businesses faced in 2020 and how 2021 is shaping up so far. Join them on Tuesday, April 13, at 2 p.m. ET to share your own stories, insights and thoughts.</div>
																											</td>
																										</tr>
																									</tbody>
																								</table>
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																				<!-- END Text Only --><!-- 1 Col Article / Text Only -->
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																					<td class="pt-20" style="padding-top: 20px;">
																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
																						<tbody>
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																								<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
																									<tbody>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="pb-10" style="padding-bottom: 10px;">
																											<table border="0" cellpadding="0" cellspacing="0" width="100%">
																												<tbody>
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																														<td class="img" style="font-size:0pt; line-height:0pt; text-align:left;" valign="bottom" width="34"><img alt="Promo Insiders" height="45" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/images/ico_microfon.png" width="34"></td>
																														<td width="8">&nbsp;</td>
																														<td class="title-24 c-lblue ff-m" style="font-size:24px; line-height:28px; text-align:left; font-weight:normal; min-width:auto !important; color:#007dc5; font-family:'Montserrat', Arial, sans-serif;" valign="bottom">
																														<div pardot-region=""><strong class="fw-900" style="font-weight: 900;"><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/ture-promotions-on-the-ascent-/5gs81s/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">PROMO INSIDERS</span></a></strong></div>
																														</td>
																													</tr>
																												</tbody>
																											</table>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																											<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/ture-promotions-on-the-ascent-/5gs81s/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Overture Promotions on the Ascent</span></a></strong></div>
																											</td>
																										</tr>
																										<tr pardot-repeatable="pardot-repeatable" style="">
																											<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																											<div pardot-region="">In this podcast, CEO Jo Gilley, a member of Counselor’s Power 50, and co-owner Lou Weisbach, a promo legend who has returned to the industry after a couple decades away, share insights about how they plan to make Overture Promotions a marketing/advertising powerhouse with influence that extends well beyond just promotional products.</div>
																											</td>
																										</tr>
																									</tbody>
																								</table>
																								</td>
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																						</tbody>
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																					</td>
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																		</table>
																		<!-- END Left Column --></td>
																	</tr>
																</tbody>
															</table>
															</td>
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														<!-- END 2 Cols - Adds Right --><!-- 2 Cols / Small video Left -->
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															<td class="pt-20" style="padding-top: 20px;">
															<table border="0" cellpadding="0" cellspacing="0" width="100%">
																<tbody>
																	<tr>
																		<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																		<table border="0" cellpadding="0" cellspacing="0" width="100%">
																			<tbody>
																				<tr>
																					<td class="img mw-100" style="font-size:0pt; line-height:0pt; text-align:left;" valign="top" width="200"><a href="https://go.asicentral.com/e/148181/watch-v-fPpoblelz6E/5gs81v/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank"><img alt="Video gif thumbnail" height="200
														  " pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/images/grow-your-email-subscriber-list.gif" width="200"></a></td>
																					<td width="11">&nbsp;</td>
																					<td valign="top">
																					<table border="0" cellpadding="0" cellspacing="0" width="100%">
																						<tbody>
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																								<td class="pb-10" style="padding-bottom: 10px;">
																								<table border="0" cellpadding="0" cellspacing="0" width="100%">
																									<tbody>
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																											<td class="img" style="font-size:0pt; line-height:0pt; text-align:left;" valign="bottom" width="34"><img alt="Joe Show" height="27" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/images/ico_video.png" width="34"></td>
																											<td width="8">&nbsp;</td>
																											<td class="title-24 c-lblue ff-m" style="font-size:24px; line-height:28px; text-align:left; font-weight:normal; min-width:auto !important; color:#007dc5; font-family:'Montserrat', Arial, sans-serif;" valign="bottom">
																											<div pardot-region=""><strong class="fw-900" style="font-weight: 900;"><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/watch-v-fPpoblelz6E/5gs81v/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">VIDEO</span></a></strong></div>
																											</td>
																										</tr>
																									</tbody>
																								</table>
																								</td>
																							</tr>
																							<tr pardot-repeatable="pardot-repeatable" style="">
																								<td class="text-13 lh-15 c-lblue pb-5" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#007dc5; padding-bottom: 5px;">
																								<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/watch-v-fPpoblelz6E/5gs81v/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Insiders Quick Take: How to Grow Your Email Subscriber List</span></a></strong></div>
																								</td>
																							</tr>
																							<tr pardot-repeatable="pardot-repeatable" style="">
																								<td class="text-13 lh-15 c-dgrey" style="font-size:13px; font-family:'Open Sans', Arial, sans-serif; text-align:left; min-width:auto !important; line-height: 15px; color:#343333;">
																								<div pardot-region="">Email marketing provides a direct conduit for communicating tailored messages and important information to clients and prospects – something that’s become even more critical during the disruption from COVID-19.</div>
																								</td>
																							</tr>
																						</tbody>
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														<!-- END 2 Cols / Small video gif Left --><!-- 2 Cols / Infographic -->
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															<table border="0" cellpadding="0" cellspacing="0" width="100%">
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																		<td class="pt-20" style="border-top: 1px solid #666666; padding-top: 20px;">
																		<table border="0" cellpadding="0" cellspacing="0" width="100%">
																			<tbody>
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																					<td class="img mw-100" style="font-size:0pt; line-height:0pt; text-align:left;" valign="top" width="200"><a href="https://go.asicentral.com/e/148181/es-ASIhelp-news-670-12110U-pdf/5gs81x/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank"><img alt="infographic thumbnail" height="250" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/images/firing-a-client-guide.jpg" width="200"></a></td>
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																											<div pardot-region=""><strong class="fw-900" style="font-weight: 900;"><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/asihelp-ASINews/5gs81z/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">INFOGRAPHICS</span></a></strong></div>
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																								<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/es-ASIhelp-news-670-12110U-pdf/5gs81x/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Step-by-Step Guide To Firing a Client</span></a></strong></div>
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																								<div pardot-region="">When the time comes to fire a client, this guide will help you do it well.</div>
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																											<div pardot-region=""><strong class="fw-600" style="font-weight: 600;">20% </strong></div>
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																											<div pardot-region=""><strong>of consumers own more than 10 promo writing instruments.</strong></div>
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																											<div pardot-region="">(ASI Research)</div>
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																														<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/-gifts-for-healthcare-workers-/5gs824/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Creative Thank-You Gifts for Healthcare Workers</span></a></strong></div>
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																														<div pardot-region="">Spa kits, food gifts and digital rewards are all winning ways to show appreciation for hard-working heroes.</div>
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																														<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/a-hosts-virtual-elevate-event-/5gs826/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Proforma Hosts Virtual ‘Elevate’ Event</span></a></strong></div>
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																														<div pardot-region="">The Top 40 distributor attracted more than 800 attendees.</div>
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																														<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/rch-frenzy-returns-to-augusta-/5gs828/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Masters Merch Frenzy Returns to Augusta</span></a></strong></div>
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																														<div pardot-region="">The 2021 branded items may be the hallowed tournament’s most sought-after collection.</div>
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																		<div pardot-region=""><strong><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/4BOZxcRQw0SmhjbIQqYBHrlLrCDO9Q/5gs82b/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">Grow Your Industry Knowledge Without Leaving Home</span></a></strong></div>
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																		<div pardot-region="">If you’re working from home right now (and most of us are!), you can keep your skills sharp with free online classes at <a href="https://go.asicentral.com/e/148181/2021-04-13/5gs82d/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank">ASIuniversity.com</a>. In each issue of PromoGram, we’ll feature webinars and videos – available exclusively to ASI members – that will help boost your social media skills, increase your sales, improve your decorating knowledge and more. Click on the titles below or browse <a href="https://go.asicentral.com/e/148181/2021-04-13/5gs82d/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank">ASIuniversity.com</a> to get learning.
																		<ul>
																			<li><a href="https://go.asicentral.com/e/148181/embed-bzoxi7v8dbA/5gs82g/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><strong>NEW:</strong> Eco-Friendly Made Easy: What Is Natural vs. Sustainable vs. Organic?</a></li>
																			<li><a href="https://go.asicentral.com/e/148181/d-DnvcxqtjQ1Q-rel-0-autoplay-1/5gs82j/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank">Clutternomics: Clear Your Way to Profits, Productivity &amp; Peace</a></li>
																			<li><a href="https://go.asicentral.com/e/148181/d-bzbKOb70lFA-rel-0-autoplay-1/5gs82l/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank">Keep Your Momentum Going During – and After – the Coronavirus</a></li>
																		</ul>
																		Don’t hesitate to reach out to Kerry Boderman, ASI Education Director, with any questions you may have: <a href="mailto:kboderman@asicentral.com" style="text-decoration:underline; color:#007dc5;">kboderman@asicentral.com</a>.</div>
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																					<td class="img" style="font-size:0pt; line-height:0pt; text-align:left;" valign="bottom" width="34"><img alt="News" height="30" pardot-region="pardot_image" pardot-region-type="image" src="http://cdn.asicentral.com/idesign/newsletters/pg/promogram-newsletter/images/ico_sound.png" width="34"></td>
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																					<td class="title-24 c-lblue ff-m" style="font-size:24px; line-height:28px; text-align:left; font-weight:normal; min-width:auto !important; color:#007dc5; font-family:'Montserrat', Arial, sans-serif;" valign="bottom">
																					<div pardot-region=""><strong class="fw-900" style="font-weight: 900;"><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/l-2021-in-the-news-april-2021-/5gs82n/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">IN THE NEWS</span></a></strong></div>
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																		<div pardot-region="">
																		<p><strong>Storm Duds Raingear (asi/89863)</strong> welcomes multi-line rep <strong>Beata Miller</strong> of Jules Scheck Associates.</p>
																		&nbsp;

																		<p><strong>Threadfast Apparel (asi/91163)</strong> welcomes back Rachel Hoskins as its sales manager. “Rachel has a unique ability to connect with our customers and strengthen their love for our brand,” said Abe Anteby, president of Threadfast Apparel.</p>
																		&nbsp;

																		<p><strong>US Blanks </strong>welcomes <strong>LeAnn Rankin Jellinek</strong> as vice president of sales. “We are poised for growth and LeAnn is the perfect fit to lead us,” said Kevin Kelly, owner of US Blanks.</p>
																		&nbsp;

																		<p><a href="https://go.asicentral.com/e/148181/-2021-in-the-news-april-2021--/5gs82q/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank">Click here</a> for more April industry news.</p>
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																		<div pardot-region=""><strong class="fw-900" style="font-weight: 900;"><a href="https://go.asicentral.com/e/148181/HOW-Task-AS-SourceID-Promogram/5gs82z/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank">ATTEND THIS EXCLUSIVE EVENT AT NO COST</a></strong></div>
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																		<p>fASI500, ASI’s hosted-buyer event, gives distributors who sell over $500K in promo the opportunity to have exclusive one-to-one meetings with the industry's top suppliers to create new connections and lucrative business opportunities. Even better, once pre-qualified you attend at NO COST.</p>
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																		<p>Join us at one of these exciting locations:</p>

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																		<p><strong>Austin, TX</strong> <strong>|</strong> June 7-10</p>
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																		<p><strong>Denver, CO</strong> <strong>|</strong> June 21-24</p>
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																		<p><a href="https://go.asicentral.com/e/148181/HOW-Task-AS-SourceID-Promogram/5gs82z/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" target="_blank"><strong><u>Click here to be pre-qualified</u></strong></a> – hurry, space is limited!</p>
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															<div pardot-region=""><strong class="fw-900" style="font-weight: 900;"><span class="link-u c-lblue" style="text-decoration:underline; color:#007dc5;">ASI UPDATES</span></strong></div>
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																					<div pardot-region=""><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/logs-tims-blog-2021-diving-in-/5gs83b/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><strong>ASI’s Tim Andrews Dives In </strong></a></div>
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																					<div pardot-region="">CEO Tim Andrews blogs about meeting a personal challenge: Learning to swim.</div>
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																					<div pardot-region=""><a class="link-u c-lblue" href="https://go.asicentral.com/e/148181/nd-updated-with-fresh-content-/5gs83d/823027677?h=wEx0YIlYdUbsfMNdmf8KmH_rb9dCDPvC1Re67lln0z8" style="text-decoration:underline; color:#007dc5;" target="_blank"><strong>ASI Updates ASIhelp.com Resource Site</strong></a></div>
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																					<div pardot-region="">The one-stop webpage was updated and expanded with even more free online resources to help ASI members survive an economic crisis and thrive in 2021 and beyond.</div>
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